Must-Have Powerful eCommerce Mobile App Features in 2020 - PowerPoint PPT Presentation

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Must-Have Powerful eCommerce Mobile App Features in 2020

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Title: Must-Have Powerful eCommerce Mobile App Features in 2020


1
Must-Have Powerful eCommerce Mobile App Features
in 2020
Smartphone users are forecast to reach 3.5 bn in
2020! And this is 2020! A jaw-dropping figure,
right? You definitely cant afford to miss this
opportunity. Of late, Magento has gained huge
popularity as an e-commerce platform among
businessmen due to its simplicity and
versatility. It's time for Magento store owners
to think of something beyond responsive websites
and make their presence strongly felt with a
snazzy e-store app. A Magento 2 mobile app for
your store is a must due to many reasons, one
being its lowest cart abandonment rate of only
20. While it is 97 on mobile sites and 67 on
desktop sites. So, imagining an e-store without
an app today is hardly possible.
2
But what if your mobile app turns out to be
incompetent or irresponsive? With a plethora of
mobile app development service providers in the
market, you may find it confusing to pick the
right one for yourself. However, if you know
what features you cant let go of in your mobile
app, you can be clear with your app
requirements. And can select the right Magento 2
native app. So, what follows is an exhaustive
list of features that your app must
have. Functionalities You Cant Forgo in Your
Magento Store App Dynamic Layouts The homepage
of your app creates a huge difference. The more
attractive it is, the more it will engage users.
The more it engages users, the higher the
chances of sales are. So, make sure that your
Magento 2 mobile app gives you the freedom to
customize the layout fully. Users should have a
seamless shopping experience with no
complexities. Easy Management of User Profile If
users find it easy to update personal details,
manage wish lists, recover passwords, they will
like that app more. Enhancing their experience
with your app paves the way for increased
sales. So, make sure that the mobile app for
your Magento store lets your customers manage
their profiles easily. Live Synchronization Real-
time synchronization between your online store
and app works wonders for you.
3
If you upload new products or make other changes
on your site, every such change should reflect
automatically in your app. It will save your time
and efforts that go into manual product
management on two different platforms. So, it is
crucial to have this feature of live
synchronization in your app. Seamless Navigation
Throughout A user should find it easy to navigate
to product listings, wish lists, orders, and
settings from your app dashboard. Further, they
should be able to filter and sort to view
exactly what they want in product listings. Push
Notifications Alerts and push notifications in an
app are an asset. Sending notifications about
offers, sale, coupon codes or other important
updates helps you gain loyal customers. A
customer feels more valued and they engage more
with your business. Single-Page Checkout A
longer checkout process taking 3-4 pages to
complete may prove to be a put-off. Users may
find such checkouts longer, tiring and confusing.
This may result in their abandoning the checkout
process in the middle. On the contrary, one-page
checkout process is faster and easier for users.
This contributes a lot to the reduction in the
cart abandonment rate. Order Management It
should be easy for customers to view their
purchase history. Moreover, they should be able
to manage, track or cancel their orders from
within their app. This gives your customers a
good reason to use your app. So, see to it that
your Magento 2 native app has this
feature. Voice and Barcode Search
4
Adding convenience to customers shopping
experience by offering voice search and barcode
search is valuable. Instead of having users type
their search query, your app should provide
Voice Search or Barcode Search. Geo-Tracking
The geo-tracking feature facilitates auto
address-filling for customers. It may become
tiresome for users to fill shipping addresses
manually every time they shop. On the contrary,
if your app has the Geo-Tracking feature, it may
auto-detect and auto-fill a users current
address. Thus, checkout becomes easier and
faster. Support for Multiple Languages Be a
Roman when in Rome. True, right? The same goes
with apps. If you dont provide support for
multiple languages in your app, you cant
maximize your outreach. So, the mobile app for
your Magento store should provide multi-language
support ideally. It also should support the RTL
(Right-to-Left) format for some Arabic
countries. Support for Multiple Payment
Gateways If you offer flexibility in choosing
payment methods to customers, they are more
likely to buy products. So, ensure that your
mobile app provides support for PayPal, bank
transfer, COD, and Cheque/Money Order,
etc. Hassle-Free Registration Apps with too many
steps for the sign-up process make registration
complex and time-consuming for users. So, make
sure that your mobile app provides a simple
registration process for users. Your Magento 2
native app should ask for minimum details
including username, mobile number and email
address for the registration process.
5
A simple registration process will encourage more
customers to register themselves with your site.
Which ultimately will increase your customer
base. Integration of Social Media Your app
should also provide users with the social media
authorization feature. So, that the users can
log in to your app via FB or any other social
media accounts. Having this feature in your app
simplifies the login process further. Also, it
comes in handy for situations where a user has
forgotten his login password. They can reset or
retrieve their password by using the social media
account they used for registration. High
Loading Speed In this fast-paced world, you cant
afford to have a slow-loading app. An app that
takes more than 3 seconds to load can put off 43
of customers. So, it is crucial to optimize your
app in a way that it loads fast. For that, the
mobile app for your Magento store should match
the standards of the underlying users device
environment. Final Words So, it is important
for you to understand that merely having an
e-store wont be enough. To get an edge over
your competition, you need to invest and
understand m-commerce and mobile marketing. And
before investing, make sure to create a checklist
with the above mentioned features. Build Your
Own Mobile App Now Oroginl Blogs https//www.ap
pjetty.com/blog/powerful-ecommerce-mobile-app-feat
ures
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