Do You Know India's rank falls on global competitiveness index | Truescoopnews

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Impact Of Internet On Media Industry
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• Earlier, newspapers used to have a monopoly on
  their audience. The internet has affected the
  whole media industry in general by giving the
  potential user more power over the whole
  communication process. The media is being
  impacted in every direction and the internet is
  just one part of the development. We must explore
  more in order to see how innovations are changing
  everything around us, including the media
  industry.

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The internet and mass communication

• Nowadays, the internet plays an important role in
  the growth of mass communication. It is not only
  a mass medium to reach people throughout the
  world, but known as a global medium.
• The Internet has the following role in mass
  communication    
• Through the internet, we can access every form of
  mass media
• Let content reach to a wider audience
• Communication between media companies became
  easier
• Allows flexibility of usage
• Read more here https//steemit.com/blog/_at_bordadig
  vij/impact-of-internet-on-media-industry

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Advantages of internet to media industry

• The internet is known to mankind for two or three
  decades, but the use of it was limited to some
  areas as it was found in remote corners of our
  planet. It has allowed us to express and present
  ourselves we couldnt do before.
• Besides, communicating with each other become
  easier and creative with the use of silly
  emoticons and stickers. No wonder our media
  industry can spread any news and warning around
  the world within seconds with the news through
  the internet. For example, people from Punjab who
  are residing outside India can watch the latest
  News in Punjabi online with ease and comfort.

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Major technology trends impacting media
industry

• Mass digitalization Digitalization has reduced
  the use of paper, so technology replaced print.
  It is an inevitable process that has laid down
  the cost to a minimum.
• Freelance culture With a wide range of companies
  in the market offering a vast platform to
  freelancers, it has become difficult for the
  companies to compete with these people.
• Content centric approach Originality and newness
  in content production are difficult to make as
  there is a huge increase in the content creators
  over the past few years. It is just a matter of
  time when people start giving the same quality
  content.

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