7 psychological theories to motivate your small business employees

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7 PSYCHOLOGICAL THEORIES TO MOTIVATE YOUR SMALL
BUSINESS EMPLOYEES
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• Motivation is directly proportional to
  productivity.

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As a small business manager, you can take help
from some motivational theories to build a better
relation with your employees and can run a
successful business.
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Look at these seven best motivational theories to
learn how to increase the motivation among your
employees.
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Maslows Hierarchy of Needs
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Extrinsic and Intrinsic Motivation

• Extrinsic Motivation

Employees who are extrinsically motivated usually
complete the task at hand or activity and to
avoid the adverse consequences or to earn a
reward.

• Intrinsic Motivation

If the employees of your small business are
intrinsically motivated, they will do everything
in their power and best to their potential to
help your small business succeed.
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Two Factor Theory of Motivation

• Tow factor theory of motivation by Fredrick
  Herzberg revolves around motivator needs and
  hygiene needs. He explored the factors causing
• Job satisfaction
• Job dissatisfaction.

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Equity Theory
This explains the psychology behind how giving a
raise or promotion to one person can result in
the demotivation of the other coworkers.
As their manager, you should be vigilant to
appreciate the hard work of your employees.
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Goal-Setting Theory of Motivation
Goal-Setting Theory of Motivation by Edwin Locke
states that goal setting is directly linked with
the performance. By setting a realistic goal for
your employees, you can see a significant
increase in their productivity and motivation.
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Pygmalion effect or Rosenthal effect
 This is also known as proving them right.
This theory says that high expectations lead to
quick and improved performances. Consider this
theory and have a high expectation of your
employees.
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Vrooms Expectancy Theory

• He concluded that motivation depended on three
  factors
• Expectancy
• Valence
• Instrumentality
• The combination of what a business owner expects
  from his or her employees, the employees
  performance on the given task, and the basic need
  of that employee lead to the motivation

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These few psychological theories can help you
keep your employees motivated and small business
growing!
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