Classes of Digital Marketing in Pune - PowerPoint PPT Presentation

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Classes of Digital Marketing in Pune

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Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing in Pune at school of internet marketing, with the all-new teaching technique that the best we could offer. Digital marketing is a platform where you learn something new never before. At the school of internet marketing, you get to learn Search Engine Optimization(SEO), Social Media Optimization(SMO), Search Engine Marketing(SEM), Web Analytics, E-Mai Marketing, Online Reputation Management(ORM), Affiliate Marketing & Adsense, YouTube Marketing. School of internet marketing is one of the best Digital Marketing institutes in Pimpri Chinchwad PCMC and Pune that specialize in digital advertising. All our faculties are Google certified, industry experts. We offer all our students interactive study material Classroom training and to work on live projects. – PowerPoint PPT presentation

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Title: Classes of Digital Marketing in Pune


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INDIA'S 1st PRACTICAL DIGITAL MARKETING
TRAINING INSTITUTE IN PIMPRI CHINCHWAD
ADDRESS-103C, 1st Floor, Hrishikesh Chambers,
Karve Road, Paud Phata,
Erandwane, Near
Dashabhuja Ganpati mandir, Opp SAP Training
Center Pune, Above Raj Restaurant, Kothrud, Pune,
Maharashtra 411038
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About SIM
  • School of internet marketing is one of the best
    Digital Marketing institutes in Pimpri Chinchwad
    PCMC and Pune that specialize in digital
    advertising.
  • All our faculties are Google certified industry
    experts.
  • We offer all our students interactive study
    material Classroom training and to work on live
    projects.
  • We provide 100 Job assistance.

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What Is Digital Marketing?
Digital marketing is making use of various types
of digital technologies to promote yourself or
your business. There are many types of digital
marketing. It is very important for you as a
brand to understand what will and will not work
in regards to your digital marketing efforts.
These days you can waste a lot of time and money
focusing your resources on failing marketing
campaigns.
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SIM - COURSE CONTENT
  • Search Engine Optimization(SEO)
  • Social Media Optimization(SMO)
  • Search Engine Marketing(SEM)
  • Web Analytics
  • E-Mail Marketing
  • Online Reputation Management(ORM)
  • Affiliate Marketing Adsense
  • YouTube Marketing

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SEARCH ENGINE OPTIMIZATION
SEO stands for search engine optimization. ...
All major search engines such as Google, Bing and
Yahoo have primary search results, where web
pages and other content such as videos or local
listings are shown and ranked based on what the
search engine considers most relevant to user
Search engine optimization (SEO) is the process
of increasing the quality and quantity of website
traffic, increasing visibility of a website or
a web page to users of a web search engine. SEO
refers to the improvement of unpaid results
(known as "natural" or "organic" results), and
excludes the purchase of paid placement.
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SOCIAL MEDIA OPTIMIZATION
Social media optimization (SMO) is the use
of social media networks to manage and grow an
organization's message and online presence. As a
digital strategy, social media optimizationcan be
used to increase awareness of new products and
services, connect with customers, and ameliorate
potential damaging news.


The goal of SMO is to strategically create
interesting online content, ranging from
well-written text to eye-catching digital photos
or video clips that encourages and entices people
to engage with a website and then share this
content, via its weblink, with their social media
contacts and friends. Common examples of social
media engagement are "liking and commenting on
posts, retweeting, embedding, sharing, and
promoting content". Social media optimization is
also an effective way of implementing online
reputation management (ORM), meaning that if
someone posts bad reviews of a business, a SMO
strategy can ensure that the negative feedback is
not the first link to come up in a list of search
engine results

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SEARCH ENGINE MARKETING
Search engine marketing, or SEM, is one of the
most effective ways to grow your business in an
increasingly competitive marketplace. With
millions of businesses out there all vying for
the same eyeballs, its never been more important
to advertise online, and search engine marketing
is the most effective way to promote your
products and grow your business.
Search engine marketing is the practice of
marketing a business using paid advertisements
that appear on search engine results pages
(or SERPs). Advertisers bid on keywords that
users of services such as Google and Bing might
enter when looking for certain products or
services, which gives the advertiser the
opportunity for their ads to appear alongside
results for those search queries.
Search engine marketings greatest strength is
that it offers advertisers the opportunity to put
their ads in front of motivated customers who are
ready to buy at the precise moment theyre ready
to make a purchase.
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E-MAIL MARKETING
Email marketing is the act of sending a
commercial message, typically to a group of
people, using email. In its broadest sense,
every email sent to a potential or current
customer could be considered email marketing.
... Marketing emails can be sent to a purchased
lead list or a current customer database.
Email marketing is the act of sending
a commercial message typically to a group of
people, using email. In its broadest sense, every
email sent to a potential or current customer coul
d be considered email marketing. It usually
involves using email to send advertisements,
request business, or solicit sales or donations,
and is meant to build loyalty, trust, or brand
awareness. Marketing emails can be sent to a
purchased lead list or a current customer
database. The term usually refers to sending
email messages with the purpose of enhancing a
merchant's relationship with current or previous
customers, encouraging customer loyalty and
repeat business, acquiring new customers or
convincing current customers to purchase
something immediately, and sharing third-party
ads.
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ONLINE REPUTATION MANAGEMENT
  • ORM-Online Reputation Management classes in PCMC
  • Monitor the Brand Mentions on Web
  • Customer Response and Feedback
  • Protect from Fake Profiles
  • Fake and Spam Blog Profiles
  • Negative SEO Attack
  • Negative Reviews

Online reputation management (ORM) means taking
control of the online conversation. Its
techniques and strategies ensure that people find
the right materials when they look for you on the
Internet.The purpose of online reputation
management is to create balance, counteract
misleading trends, and allow you to put your best
foot forward.
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Graphic design
Graphic designers create visual concepts, using
computer software or by hand, to communicate
ideas that inspire, inform, and captivate
consumers. They develop the overall layout and
production design for various applications such
as advertisements, brochures, magazines, and
corporate reports.
Graphic design is the process of visual
communication and problem-solving through the use
of typography, photography, and illustration. The
field is considered a subset of visual
communication and communication design, but
sometimes the term "graphic design" is used
synonymously.
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SCHOOL OF INTERNET MARKETING
Thank You For more Information Contac
t Us - 91 8087530193 91
8308649555 E-Mail Id - info_at_schoolofinternetmark
eting.co.in
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