GROWTH OF DIRECT SELLING INDUSTRY AND ITS IMPACT

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TECHNOLOGY ITS IMPACT ON DIRECT SELLING
INDUSTRY!
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Direct Selling

• Direct selling is person-to-person selling of
  products and services
• Technology has made direct selling easier and
  quicker
• It allows businesses to reach consumers directly
• Modern direct selling is mainly through internet
  sales and social marketing
• If a business dont want to lag behind, they have
  to step up and take advantage of technology

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History of Direct Selling

• Began in the 19th century as people entered the
  industry to sell their product and services
• Popularity went up in the 1890s and 1950s as many
  companies began to launch
• 20th century saw women joining the industry to
  sell products and become part of the team
• This model was later accepted as one of the most
  successful business strategies and became a main
  sources of income

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Current State of MLM Industry

• Technology has transformed the way in which we do
  business
• MLM has upgraded from manual to automated
  processes
• With innovations in technology, it has become
  easier to handle different functions of the
  business like,
• Managing the distributors
• Calculating compensations
• Updating genealogy tree, etc.

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Rise of Technology

• Television was one of the earliest technology of
  marketing
• Television commercials became a good way of
  promoting business
• Then email marketing became the best way to
  contact people across the globe
• At the end of 1990s, websites were being used for
  brand building
• Now social media is widely used to reach business
  to larger audience

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SEO Visibility

• Having a website provides a platform to talk
  about your business
• Gives your business a brand identity
• Helps to reach your business to a larger audience
• Getting direct traffic on a website is not an
  easy task
• SEO is a promising channel used for this purpose
• If applied correctly, it will create better
  online visibility

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Social Media in Direct Selling

• Direct selling strategies are highly impacted by
  the rise of social media
• Helps to grow your business network
• Helps your business to stay in touch with
  customers and potential customers
• Customers turning to search engines and social
  media for information can be used for the growth
  of your business

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Facts Figures

• About 4 billion people use internet
• 79 of them are active users
• Users are constantly engaged using various
  gadgets
• The numbers are promising and can be great asset
  for direct selling business

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Direct Selling Software- Everything at One Space

• Everything in a single system - Is that
  possible?
• Yes, technology has developed well-enough to
  provide the perfect solution - a direct selling
  software/ MLM software
• With advanced version of software one can
  organize and manage MLM business
• In direct selling business, calculating bonus and
  compensations for distributors is quite difficult
• Setting all these measures by an efficient
  software will avoid all complications on every
  transaction

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Pros of Direct Selling Software

• Can easily manage business completely without any
  sort of complexities
• Calculations by meeting criterion can be carried
  out easily
• Social media promotions/referrals can be easily
  managed
• Revenue, income and other financial status of the
  business
• Best performer in the business can be easily
  analyzed
• Compensation plans can be altered as per new
  requirements or instant changes
• User activities can be tracked or monitored using
  the system
• Users cannot perform manipulations and fraudulent
  activities

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Feature-rich Software Package

• Choosing the right MLM software/direct selling
  software for your business is certainly not an
  easy task. MLM software is not just a tool, it is
  a weapon to achieve success in MLM business.
  Nowadays, software with attractive features are
  available in the market. A customizable package
  is the best choice for your business, that
  perfectly meets your business requirements.
  Choosing best software package will enhance your
  chances for a perfect business solution. Epixel
  MLM Software is a right example of such software
  package.

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Epixel MLM Software - Features

• Dedicated Compensation Engine
• Dedicated Payout Engine
• Instant/Periodic Rank Calculation
• Compensation Plan Simulator
• Genealogy Reposition Sponsor Reposition
• Digital Currency and Blockchain Support
• Business E-commerce Ready
• API, Cloud, Database Server Support

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Future of Direct Selling Industry

• The present opportunities pay forward for the
  future and there are few technologies that are
  going to revolutionize the direct selling
  industry. Some of the expected technologies to
  boost up the direct selling business are
• Enterprise Blockchain Technology
• Multi-vendor E-commerce System
• Advanced Chatbots Voice Bots

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Enterprise Blockchain Technology

• During the initial stage, blockchain in direct
  selling industry was merely a concept. Business
  begin as start-ups and then grow to become big
  enterprises with large number of clients.
  Managing and controlling them will be a
  challenging task. This is where blockchain
  technology comes handy. Advantages earned by
  implementing blockchain in your business are
• Ability to manage millions of users
• Transparent network
• High-security transactions
• Quick and immutable in nature
• Smart contracts
• High-end features and applicability

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Multi-vendor E-commerce System

• Direct selling market depends on e-commerce, as
  the business is all about products and user
  reference. A multi-vendor e-commerce system is a
  perfect market space with a large number of
  vendors and the products can get good public
  reviews and brand identity. Epixel e-commerce
  comes up with some unique features
• POS System
• Reward System
• Highly Customizable
• Resale of products
• Drop Shipping feature

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Advanced Chatbots Voice Bots

• Chatbot allows people to have conversations with
  machines in text or voice. They are used in
  direct selling in various scenarios like - MLM
  training, compensation plan consulting,
  quick-search option in the software package,
  e-commerce store, and much more. The point here
  is that smart bots help to improve the customer
  base by enhancing customer support services and
  thereby helping to increase sales.

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Secure Measures Updates To Hinder Outside
Threats

• Security in the software package is must and it
  brings trust among consumers and clients. All
  business profiles, payment gateways and more are
  working through online channels, so high-end
  security measures are required. Layers of
  security are built over software packages, we
  impose certain unique security measures in our
  Epixel direct selling software are
• PCI OWASP Compliance
• 2-factor authentication (2FA)
• Anti CSRF Token
• KYC (Know Your Customer)
• Database Encryption

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Business development insights/tools
Artificial Intelligence
AI in direct selling can be leveraged to collect
and analyze data about the customer. Specialized
artificial intelligent bots will acquire
information from customers, offer solutions, and
help both distributors and consumers choose which
products are best for them.
It's the customer experience or satisfaction that
keeps the business to grow further. It's a
business intelligence tool lets the customer
realize the facts about how far they have come up
in the sales, business growth, revenue cycle,
business member activities, and much more.
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How to become successful in Direct Selling?

• Every business has different mold of success.
  Direct selling industry is a challenging
  industry, but also a lucrative business ideas.
  Before concluding, we recommend three important
  things to consider to become successful in direct
  selling. They are,
• Have a deep understanding on the current
  situation of your business and stay updated about
  the happening in the direct selling industry.
• Make sure to select an MLM software with advanced
  technical features from the best providers in the
  industry.
• Update yourself in needs of change and stay ahead
  of technology innovations in order to help your
  business develop and sustain a competitive
  advantage.

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Get in touch with us

• Check out the evolution of direct selling
  industry its impact
• https//www.epixelmlmsoftware.com/blog/direct-sell
  ing-industry-rise-of-technology-impact

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Thank you..! Epixel MLM Software Cherish your
e-life!