Studio52 Safety Video Production

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• Campaign 2019

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Studio 52 Audio .. All you need to know

• Products Interactive Voice Recording/ Telephone
  Hold Messages, Radio Commercial and In Store
  Messages
• Target Markets Products such as THM and IVR
  although are very versatile but there is a
  specific requirement in certain industries more
  than the others. (see next slide ) Key is
  identifying those Markets to maximize results.
• How do we sell the Products? By creating a need
  of the product and how do we do that? By giving
  them hard facts and how it is benefited their
  competition while highlighting the importance of
  the product for their company. Eg. Simplifying
  transaction, better customer service. Look at
  below SWOT analysis

Strength Quality, Clarity, Timely Delivery of Products, Large of number Artists/ Languages Weakness Issues with Delivery of the said product, technical issues ( easily resolved)
Opportunities Wide Market, Available Resource. Threats Competition, Pricing, Internal Handling of Client
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Which Products goes where
Product Industry Examples
IVR, Welcome Messages Trading, General, Manufacturing, Call Centers, Hospitals, Banks, Real Estate and many more Etisalat, Union Properties, Al Zahra Hospital, ADCB
Telephone Hold Messages, Promotional Messages Hotel Industry, Service, Other Various Firms Armani Hotel, Sheraton Chain of Hotels, Palazzo Versace
Radio Commercials Entertainment Sector, Malls, showrooms Novo Cinemas, Dragon Mart, SPF Realty
In store Messages and other Audio Departmental Stores, Tourism Rivoli, Sharjah Tourism, Sun and Sky
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Studio 52 Video

• Products Corporate Video, Safety Video, Time
  lapse Video
• Target Markets Industries which have a good
  budget for marketing- Oil and Gas, Manufacturing,
  Real Estate, Tourism Industry.
• How do we sell the Products? Video Marketing is
  a growing trend and the need for is rapidly
  increasing for Social Media. We simply have to
  point out how it makes a difference in a
  Companys branding and what message it portrays.
  Look at below SWOT analysis

Strength Quality, In House Production Facilty, availability of talent and resouces Weakness Issues with Delivery of the said product, technical issues ( easily resolved)
Opportunities Wide Market, Social Media Compatible, Concept awareness Threats Competition, Pricing, Internal Handling of Client, External Issues
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Which Products goes where
Product Industry Examples
Corporate Video, Promo, Branding Video Manufacturing, Hospitals, Trading Prime Hospital, Fujairah Plastic, Maatouk, Sun and Sky
Safety Video Training, Instructional Oil and Gas, Energy, Construction, Pipelines Weatherford, Baker Hughes, ADNOC
Timelapse Construction Progress, Quarterly Update Construction, Real Estate Ali and Sons, Meraas, Sobha Meydan
Event Coverage Exhibitions, Conventions ADIPEC, Index Exhibitions, Finmechannica
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Imagery

• Products Photography for Events, Hotel
  Photoshoots, Corporate Events
• Target Markets Hotels, Event Companies
• How do we sell the Products? Portfolio Sharing,
  Its usually part of the package.

Which Products goes where
Product Industry Examples
Event Photography Fashion, Exhibitions, Conferences Ritu Kumar, Adipec
Corporate Shoots Hotel Industry, F and B Bol Gappa
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Technology

• Products CCTV Cameras, Digital Screens
• Target Markets Oil and Gas, Manufacturing
  companies, Malls, Insurance Companies,
  Educational Sector
• How do we sell the Products? Arranging Product
  Demo and creating an interest with the Company.
  CCTV cameras are high in demand in various
  sectors, even regular offices have at least one
  camera installed for security. Digital Screens
  are mostly used in Hospitals, FnB industry and
  Malls as they provide information at a glance.

Strength Ip connected and can be accessible from any where Weakness Faulty Technology
Opportunities Enables Business and Merging Technologies, Markets Threats Competition and Pricing, Available and sold by Well Known Brands
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Which Products goes where
Product Industry Examples
CCTV technology Oil and Gas, Rigs, Factories Schlumberger, Weatherford, Saipem, Kerui
Digital Screen Fnb, Business Centers, Hospital, Corporate Offices ------------
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Campaign Requirements!

• Series of Material needs to be prepared well in
  advance so that can be launched and directed
  towards that targeted industry.
• Emails
• Social Media Posts
• Blogs/Articles
• Images
• Seasonal Offers
• Updated Website Content with appropriate demo
  available