Amazon Online E Commerce Course Nerd Geek Lab

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Amazon Online E- Commerce CourseNerd geek lab

• Overview
• Definition of E-Commerce
• Types of E-Commerce
• Planning for E-Commerce
• Security Privacy Issues
• E-Commerce Option Features
• Visit http//www.nerdgeeklab.com/

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Overview

• Digital marketing is critical to attracting an
  audience to an ecommerce site. This includes
  social media marketing, content marketing, search
  engine optimization, digital advertising,
  affiliate marketing, influencer marketing,
  virality, and more. Understanding these business
  fundamentals can help you grow an online
  ecommerce business.
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Definition of E-Commerce

• Ecommerce refers to purchases made on the
  internet. The word is commonly spelled with
  different variations including ecommerce,
  e-commerce and E-Commerce and encompasses
  everything from buying or selling online (such as
  retail sites or marketplaces), to mobile
  commerce, business to business sales, data
  collection, and financial and trading
  transactions. The term e-business typically
  refers to businesses that operate solely online
  whereas ecommerce refers to both virtual and
  brick and mortar stores that sell online.
  Ecommerce platforms are software products that
  enable businesses to create and build storefronts
  for selling online. Popular ecommerce systems
  include Shopify, BigCommerce, Magento, and
  Wordpress ecommerce plugins and themes.
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Definition of E-Commerce

• E-Commerce is the use of electronic
  communications and digital information processing
  technology in business transactions to create,
  transform and redefine relationship for value
  creation between or among organizations and
  between organizations and individuals.
• There primary processes are enhanced in
  e-business
• Production processes
• Customer focused processes
• Internal management processes.
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Types of E-Commerce

• B2B E-Commerce
• B2B e-commerce is simply defined as an
  e-commerce companies. This is the type of
  e-commerce that deals with relationships between
  and among .
• B2B Applications
• Most B2B applications are in the area of
• Supplier Management
• Inventory Management
• Distribution Management
• Channel Management
• Payment Management
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Types of E-Commerce

• B2C Applications
• Business to Consumer is the second largest and
  the earliest from e-commerce Its origin can be
  traced to online retailing or e-tailing. Thus,
  the more common B2C Business models are the
  online retailing companies such as Amazon.com
• B2C e-commerce also reduce market entry barrier
  since the cost of putting up and maintaining a
  Web site is much cheaper than installing a
  Brick-and-mortar structure for a firm.
• It saves firm from factoring in the additional
  cost of a physical distribution network.
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Types of E-Commerce

• B2G E-Commerce
• Business to government e-commerce is generally
  defined as a commerce between companies and the
  public sector.
• It refers to use of the internet for public
  procurement, licensing procedures, and other
  government-related operations.
• This kind of e-commerce has two features
• The public sector assumes a pilot/leading role in
  establishing e-commerce.
• It is assumed that the public sector has the
  greatest need for making its procurement system
  more effective.
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Types of E-Commerce

• C2C E-Commerce
• Consumer to consumer e-commerce is simply
  commerce between private individual or customers.
• This types of e-commerce is characterized by
  growth of electronic marketplaces and online
  auctions, particularly in vertical industries
  where firms/business can bid for what from among
  multiple suppliers.
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Types of E-Commerce

• C2C E-Commerce Forms
• Consumer to consumer e-commerce comes in at
  least three forms
• Auctions Facilitated at a portal, such as eBay,
  which allows online real-time bidding on items
  being sold in the web.
• Peer-to-peer systems such as Napster model(a
  protocol for sharing files between user used by
  chat forums) other file exchange and later
  money exchange model.
• Classified Ads at portal sites (interactive,
  online marketplaces where buyers and seller can
  negotiate.)
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Types of E-Commerce

• M-Commerce
• Mobile-commerce is the buying and selling of
  goods and services through wireless technology-
  i.e. handled devices such as cellular telephones
  and digital assistants (PDAs). Japan is seen as
  global leader in m-commerce.
• As content delivery over wireless devices
  becomes faster , more secure and scalable, some
  believe that m-commerce will surpass wire line
  e-commerce as a method of choice for digital
  commerce transactions.
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Types of E-Commerce

• M-Commerce
• Industries affected by m-commerce include
• Financial services including mobile banking
  (when customers use their handled devices to
  access their accounts and pay their bills), as
  well as brokerage services.
• Telecommunications in which service change, bill
  payment and account review can all be conducted
  from the same handled device.
• Service/retail as consumers given the ability to
  place and pay for orders on-the-fly.
• Information services which includes the delivery
  of entertainment, financial news, sports figures
  and traffic updates to a single mobile.
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Planning of E-Commerce

• Benefits of Business to Business E-commerce
  solutions
• Purchasing supplies creating online account for
  business with supply stores can purchase office
  supplies.
• Purchasing direct materials manufacturing of
  your products. Establishing a relationship with a
  vendor purchasing online may help reducing
  costs.
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Planning of E-Commerce

• Selling products or service to new vendor Opens
  up more opportunities to extend your reach and
  gather new vendors beyond your bricks and mortal
  offerings.
• Leveraging your existing web presence perhaps by
  providing private areas for special pricing,
  delivery options etc.
• Better customer service business can directly
  with their customers.
• Flexibility in pricing price tag can easily
  adjusted instantly benefiting the business and
  the customer.
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Security Privacy Issues

• Common Security Threats
• Some common security threats include fraudulent
  use of credit cards, computer viruses, spam and
  theft of computer or information.
• Phishing Involves an e-mail message that look
  like it comes from an official source but links
  in the message go to fake website where you may
  disclose personal information.
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Security Privacy Issues

• Minimizing Security Privacy Risks
• Review the security feature offered by the web
  hosting service, internet service provider web
  design.
• Pay attention to security alerts and install
  security patches as needed.
• Regularly update sw and scan for spyware virus.
• Design of an e-commerce website should minimize
  security threats.
• Obtain a digital certificate for your website.
• Avoid storing customer credit card information
• Develop a privacy policy
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E-Commerce Option and Feature

• Customized E-commerce Solution
• Most expensive option.
• Most appropriate when e-commerce is critical part
  of your business.
• High control over the website.
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E-Commerce Option and Feature

• E-Commerce Plans
• Software packages or e-commerce plans include
  broad range of e-commerce features to choose
  from.
• Price can range from a few hundred dollars
  (e.g. basic template software) to several
  thousand dollars and more (e.g. customized
  solutions.)
• Store Design
• Consider whether you are ready to a design your
  own store or whether you will need professional
  assistance to design store. Many of the design
  templates are relatively easy to use, but may not
  be a good option for you if your time is limited.
  
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E-Commerce Option and Feature

• Shopping Cart
• Shopping cart vary considerably. Features may
  include progress indicators to help customers
  understand where they are in the transaction
  process, automatic calculation of fax shipping
  .
• Payment Processing Options
• Applying the RFID( Radio frequency
  identification) technique in
• e-commerce logistics can raise the efficiency of
  the e-commerce
• logistics operating process.
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E-Commerce Option and Feature

• Advance E-Commerce Feature
• Integration with Back-Office business Processes
• Websites Analytics and Reporting Features
• Level of Support
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Thank You.????

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