Title: Beer Market, By Product Type, Category, Packaging, and End User - Global Industry Insights, Opportunity Analysis, 2018–2025
1Beer Market
GLOBAL INDUSTRY INSIGHTS, TRENDS, OUTLOOK, AND
OPPORTUNITY ANALYSIS, 2016-2025
2REPORT DESCRIPTION
Beer MarketOverview
Beer is the most widely consumed alcoholic drink
across the world. This drink is generally brewed
from cereal grains such as maize, rice, and
wheat. Moreover, beer is brewed with hops that
adds bitterness, stability, and flavor to the
beer. Other flavoring agents such as herbs,
fruits, and gruit can also be added instead of
hops. The growth of this market is attributed to
rise in consumer preference for beer over other
alcoholic drinks. According to the World Health
Organization (WHO), in 2016, beer accounted for
around 36 of the total alcohol consumption. This
is further attributed to high consumption of beer
among young people. Therefore, major players are
focusing on launching new products to meet the
rising demand. For instance, in 2018, MillerCoors
Company, introduced a new light beer line named
Two Hats, which features the pineapple and lime
flavors, targeting the young population.
3REPORT DESCRIPTION
Beer MarketOutlook
- Asia Pacific region dominated the global beer
market in 2016 and is expected to retain its
dominance over the forecast period. This is due
to the increase in expenditure and changing
lifestyle of people in this region. India and
China are projected to be the growth engines in
the region. In 2017, B9 Beverages Pvt. Ltd.
expanded its beer portfolio by launching two
variants namely Bira 91 Light and Bira 91 Strong
in India. Bira 91 light, is one of the low
calorie alcoholic beverage having calorie lower
than a glass of breezer, cocktails or champagne.
Bira 91 strong is a high intensity wheat beer
having 7 alcohol, as large portion of beer sold
in India is strong having more than 5 alcohol. -
- Europe is expected to be the second largest
region in terms of revenue growth in the global
beer market, owing to rampant increase in
consumption of beer in this region. This is owing
to the consumption habits of alcoholic drinks and
popularity of beer among the younger generation.
According to Brewers of Europe, the EU beer
consumption rose from 35.25 billion liters in
2014 to 35.91 billion liters in 2016. -
- North America region is projected to exhibit
significant growth in the global beer market. In
2017, one of the leading U.S. beer brand Samuel
Adams reformulated one of its flagship beers,
Rebel IPA with a hop variety, which has more
tropical, juicy, and citrus flavor. Moreover, in
2012, Anheuser-Busch InBev planned to launch 19
products in the U.S., which included small-batch
craft brews, a cider, and an expanded malt
beverage lineup, to further meet the growing
demand of the region.
4REPORT DESCRIPTION
Beer MarketSegmentation
- Global Beer market is segmented into
- By Product TypeAles,Lagers,Stouts
Porters,Malts,Others -
- By CategoryRegular Beer,Premium Beer,Super
Premium Beer -
- By PackagingBottled Beer,Canned Beer,Draught
Beer -
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5REPORT DESCRIPTION
Tissue Products MarketKey Players
- Major players in global beer market include
Anheuser-Busch InBev, Carlsberg Group, Beijing
Enterprises Holdings Limited, The Boston Beer
Company Inc., Heineken N.V., Dogfish Head
Brewery, Diageo Plc., Sierra Nevada Brewing Co.,
Tsingtao Brewery Co. Ltd, Oettinger Brauerei, and
The Molson Coors Brewing Company among others. -
- To know the latest trends and insights prevalent
in this market, click the link belowhttps//www.c
oherentmarketinsights.com/ongoing-insight/toc/1440
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