Informal Retailing in Health and Beauty Products - PowerPoint PPT Presentation

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Informal Retailing in Health and Beauty Products

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The report titled “Health and Beauty Specialist Retailers in Argentina”, provides a comprehensive analysis of Argentina population addicted to health and beauty products, health and beauty specialist retailers in Argentina, new trends and growth of the sector, major products, anti-aging products, and future of health and beauty specialist retailers in Argentina. – PowerPoint PPT presentation

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Title: Informal Retailing in Health and Beauty Products


1
  • Evolution in E-retailing to Boost the Health and
    Beauty Specialist Retailers in Argentina-Ken
    Research

2
  • The report titled Health and Beauty Specialist
    Retailers in Argentina, provides a comprehensive
    analysis of Argentina population addicted to
    health and beauty products, health and beauty
    specialist retailers in Argentina, new trends and
    growth of the sector, major products, anti-aging
    products, and future of health and beauty
    specialist retailers in Argentina.
  • Argentina population posses a history of eating
    disorders and one in ten consumers suffer from
    eating disorder. The trend has affected four
    million people within the country and majority of
    the women are affected by expectations to look a
    certain way. Several key factors such as the
    popularity of dieting, smoking, media and social
    pressures also contribute to the disoriented look
    of the Argentinean women. There is also an
    obsession of staying young and beautiful with the
    introduction of cosmetic or plastic surgery in
    Argentina and one out of 30 Argentines opt for
    it. Argentina women focus on beauty to look thin,
    young, light hair, light skin, and if possible
    light eyes.

3
Industry Overview
  • The major products sold in Argentina are the
    beauty products because one in three women
    purchases beauty and personal care products
    online. The second most popular category in
    health and beauty products is cosmetics. The
    best-selling products in the health and wellness
    category are perfumes, followed by make-up, hair
    care, facial care and health products. The
    majority of shoppers in Argentinean health and
    beauty products are between age 18 and 30 years
    old. All the health and beauty products in
    Argentina are available at the beauty specialist
    retailers, chemists/ pharmacies, drugstores/
    parapharmacies, optical goods stores, and other
    healthcare specialist retailers. Farmacity is the
    leading player in Argentinas health and wellness
    products category which boosts private label
    growth. The leading distributors in the health
    and beauty specialist retailers in Argentina are
    through direct selling, hypermarkets retail
    chains, e-commerce, pharmacies, specialty stores,
    salons and others.

4
New Trends in Health and Beauty Specialists in
Argentina
  • Kartun or Rouge are the chain of luxury brands
    and these brands boost their sales by offering
    consumers an opportunity to experience the
    products they sell. Rouge has remodelled its
    branches and incorporating beauty cabinets where
    consumers try various health and beauty products.
    Rouge health and beauty products are sold with
    more personalised and experiential actions. Red
    Farma Shop is another leading player that has
    introduced Punto Shop where they sell perfume,
    cosmetics, and cleaning products. Punto Shop is a
    chain of pharmacies with 25 years of presence in
    the city of Rosario in Argentina. Farmacity
    launches a new format known as the Look and
    Simplicity formats which is associated with
    health and beauty sector. It also plans to
    continue venturing into new innovations related
    to health and healthy category. Farmacity has
    launched Qüell, a retail store which is
    specialising in healthy eating and wellbeing
    within the country.

5
Future of Health and Beauty Specialists in
Argentina
  • The key factor boosting the health and beauty
    specialist retailers in Argentina is the
    consumers desire to retain a youthful appearance
    and maintain good looks amongst the general
    population. The fear of aging in Argentina women
    has led to the growing demand for anti-aging
    products in the beauty sector. There is a huge
    demand for age-defying and appearance-enhancing
    skin cosmetics by the elderly population as the
    need to look and feel younger than their
    biological age is intensifying. New and effective
    anti-aging products reduce blemishes, wrinkles,
    dark spots, and any other marks, to help their
    face look brighter and younger. Moreover, the
    development in smartphone and internet across the
    country has enabled the growth of the specialist
    retailers for health and beauty products.
    E-retailing is the leading health and beauty
    specialist retailers in Argentina and will
    witness a continuing growth over the next few
    years.

6
Key topics covered in this report
  • Health and Beauty Specialist Retailers Market
  • Health and Beauty Specialist Retailers Market
    Sales
  • Health and Beauty Specialist Retailers Market
    Forecast
  • E-commerce in Health and Beauty Specialist
    Retailers
  • Health and Beauty Specialist Retailers
  • Private Label Gains Importance
  • Informal Retailing in Health and Beauty Products
  • Store-based Health and Beauty Specialist
    Retailers
  • Non-Store Health and Beauty Specialist Retailers
  • Health and Beauty Specialist Retailers Sales by
    Channel

7
  • To know more, click on the link below
  • https//www.kenresearch.com/consumer-products-and-
    retail/cosmetics-and-personal-care/health-beauty-s
    pecialist-retailers-argentina/144363-95.html
  • Contact Us-
  • Ken Research
  • Ankur Gupta, Head Marketing Communications
  • sales_at_kenresearch.com
  • 0124-4230204

8
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