Explain developing and testing a brand with the help of an example of your choice from the Indian Marketing environment

1
Strategic Management
2

• Strategic Management
•  
• Q1.Illustrate the emerging concepts in
  competition and segmentation?
•  
• Q2.Explain PEST framework with the help of an
  example of your choice from the Indian
  marketing Environment?
•  
• Q3.Illustrate An offs matrix and TOWS analysis?
•  
• Q4.Explain the significance of marketing strategy
  for soft drink manufacturers say Coca-Cola and
  Pepsi Cola and Pepsi cola in India. Discuss their
  strategies in depth?
•  
• Q5.Explain developing and testing a brand with
  the help of an example of your choice from the
  Indian Marketing environment?

3

• Q6.Explain the role of strategic marketing in
  handling implicit collusion with the help of an
  example Of your choice?
•  
• Q7.Comment on the new corporate governing e-laws
  and their significance for Indian corporate
  Houses?
•  
• Q8.Elucidate new business practices followed by
  Indian firms after the advent of
  customer-Friendly technologies?
•  
• Q9.Illustrate the successful growth and
  diversification strategies adopted by the Indian
  irms like ICICI Bank and Tata Steel recently?
•  
• Q10.Elucidate critical factors in selecting the
  right Relationship marketing strategy for an
  Indian Software firm say, Infosys in Europe and
  Middle east countries ? 

4

• Global Study Solutions
• Dr. Aravind Banakar
• aravind.banakar_at_gmail.com
• www.mbacasestudyanswers.com
• 9901366442 9902787224