Kiskissing's Advice on How to Manage Boutique Stores Facebook & Pinterest - PowerPoint PPT Presentation

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Kiskissing's Advice on How to Manage Boutique Stores Facebook & Pinterest

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How to Manage your clothing Boutique Stores Facebook and Pinterest? Here is Kiskissing's Advice on it. – PowerPoint PPT presentation

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Title: Kiskissing's Advice on How to Manage Boutique Stores Facebook & Pinterest


1
Kiskissing's Advice on How to Manage Your
Boutique Stores' Facebook Pinterest
2
Introduction
The following is our advice for you to use some
SNS methods to increase online traffic to your
boutique store and boost its online sales.
3
Choose hot and relevant topics
  • What kind of topics should you posts contain? We
    think you should keep an close eye on the news
    and events. When big news come out, everyone
    talks about that, and they would love to read the
    relevant feeds on their SNS pages. Then you can
    take advantage of that, you post your comments on
    the news and add your products links. So, if you
    want to make your posts more attractive to your
    audience and increase your online sales, you need
    to pay close attention to the related news and
    really make use of them.

4
Some advice on Facebook
  • 1. Do not over-promote your products
    Over-promoting or not promoting your products at
    all are both wrong. You should publish posts
    related to your products from time to time. Here
    you can use the 80-20 rule. If you release five
    posts a week, one of them should be relevant to
    your products and the other four should be
    helpful or interesting.
  • 2. Try a Facebook group Facebook Groups and
    Facebook Company Pages are not the same. You can
    create a group for your store. The main
    difference between them is the brand image
    displayed on the page, and the group is where
    Facebook users with common interests are free to
    discuss. In a group, team members can send any
    form of content, on the same personal page and
    company profile.

5
Some advice on Facebook
  • 3. Create your Custom Tabs You can create
    personalized tags through the Views Apps on
    your company page. You can set these tags as
    landing pages for your company page. Personalized
    tags can include customer stories, sales, or
    other activities you are hosting.
  • 4. Tag other users or pages In the past you can
    only tag other users on Facebook, while now you
    can also tag other pages. Your page will become
    more attractive and active by allowing others to
    post on your timeline. By enabling this feature,
    once a user taggs your page in a post, the post
    would be automatically posted on your profile's
    timeline.

6
Some advice on Facebook
  • 5. Use a questionnaire or vote In the Facebook
    Status Updates column, you can post a
    questionnaire or vote. You can use this to
    collect users' feedbacks on your products or
    boutique store. It's also a great way to interact
    with fans and increase their engagement.
  • 6. Organize Contests Competition is another way
    to increase your fans' engagement and attract new
    fans. But to understand Facebook's rules about
    Contests, you can consider using the Wildfire app.

7
Some advice on Pinterest
  • Firstly, the Pins you post should be colorful and
    eye-catching. Statistics have shown that the
    red-orange-colored images are forwarded twice as
    many as the blue-toned images. At the same time,
    long bar-shaped pins are forwarded more possibly,
    and now the ideal pins' width is 735px, the
    length is unlimited. A good way is that you can
    post a long view image of the message graph with
    your feed, which will make your pins be forwarded
    more times. You can show your best boards at the
    top of your personal page, and place the
    poorly-performing boards at the end of your
    pages. If their pageviews increase, you can move
    them forward.
  • Secondly,you can try to change the classification
    of your boards, let that cover your products.

8
Some advice on Pinterest
  • Thirdly, in addition to posting some fresh and
    updated pins, you also have to post some normal
    pins which have long term value to be forwarded.
  • Fourthly, you should notice that the titles of
    the images you upload will automatically be
    converted to those of your Pins, so you should
    pay attention to this problem by optimizing your
    Pins' titles. Imagine that, which Pin would be
    more popular,the one titled "img4444", or the one
    titled "Great Fashion Party Dresses from
    Kiskissing "?

9
Conclusion
We would like to help you (our dear customers) to
promote your sales by using digital marketing
strategies. And we would continue to write useful
things based on our experiences and thoughts,
hoping that you can benefit from reading
those. Source https//www.kiskissing.com/blog/ki
skissings-advice-how-to-manage-boutique-stores-fac
ebook-pinterest
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