Improve Your Google Rankings with these 5 SEO Tips - PowerPoint PPT Presentation

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Improve Your Google Rankings with these 5 SEO Tips

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Do you still believe backlinking still works? Does on-page SEO plays a key role in bringing your website up in the Google search rankings? – PowerPoint PPT presentation

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Title: Improve Your Google Rankings with these 5 SEO Tips


1
Improve Your Google Rankings with these 5 SEO Tips
2
Questions
  • Do you still believe backlinking still works?
    Does on-page SEO plays a key role in bringing
    your website up in the Google search rankings? Is
    content still the king when it comes to SEO for
    improved Google ranking for your website?
  • There are too many questions and its difficult to
    stick to a certain SEO technique from this vast
    pool.
  • Here are 5 of the most important SEO tips that
    are likely to bring more organic traffic to your
    website and enhance its ranking in Google search
    results.

3
Use Tested Keywords
  • If you title and the short description isnt
    relevant or engaging to the audience, your
    website may be unnoticed.
  • Dont go for new keywords for ranking your
    website in search results instead go for the
    tried-and-tested keywords.
  • Are you thinking how? Simply go through the
    Google AdWords ads appearing at the top for the
    main keyword (primary one) and save the keywords
    used in their titles and descriptions.
  • Now use the combination of all these keywords and
    frame your title and description tags and improve
    your ranking as well as chances of getting more
    clicks. Isnt it simple?

4
Getting Links From High authority Sites
  • Many website owners still fear that linking out
    to external websites may lead to Googles
    penalty. But they forget that prior to the
    updates from Google Penguin and Hummingbird,
    Hilltop made an announcement in 2003 about
    linking.
  • It said that on-page SEO helps Google determine
    if a particular page or article is a hub of
    information. Pages are identified as hubs by
    Google based on the quality and relevancy of
    their outbound links. When you link your webpage
    to external website, it reflects the niche/topic
    of your own web page.
  • If your web page that is getting linked
    externally has quality information that is useful
    for readers then your page is also considered as
    an information hub. On needs to link out to at
    least 3 quality resources relevant to your niche
    for all content pages on your website.

5
Check Your Site Speed
  • Website speed can slow down due to various
    reasons excessive WordPress plugins, complex
    coding, high-resolution images and more. Around
    40 people abandon a website that requires more
    than 3 seconds for loading. So, its better to
    forget all factors as well as elements
    contributing towards the slow website speed.

6
Keep Readers and Users As Your Topmost Priority
  • Today in this era where webmaster is a
    self-proclaimed SEO expert, high importance is
    given to keywords even though your content might
    be less engaging. While writing content, consider
    your target audience first and then work on the
    essential keywords.
  • Search engines follow users and will always
    reward content that is engaging for its users.

7
Build Limited Backlinks But Only Qualitative
  • No doubt the websites with numerous backlinks are
    being penalised by Google, but genuine backlinks
    relevant to your website content and those from
    authoritative sites are worth.
  • If such links are built in limited numbers, it
    can surely help to boost overall website ranking
    and optimize its position in Google search
    results.

8
Conclusion
  • The list doesnt end here. These are some of the
    SEO techniques that you need to follow on a
    consistent basis for continuous improvement in
    search engine rankings.
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