Web Design and App Development IMediadesign

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Web Design AND Ecommerce development
Introduction Web Designing is the planning and
creation of the websites. This includes the
information architecture, user interface, site
structure, navigation, layout, colors, fonts and
imagery. All of these are combined with the
principles of design to create the website that
meets the goals of the owner and designer. Design
is the Key Part of Web Design Design includes
both the design principles-balance, Contrast,
emphasis, rhythm, and the unity- and the design
elements-lines, shapes, texture, color and
direction. Web Designing is a similar process of
creation, with the intention of presenting the
content on electronic web pages, which the end
users can access through the internet with the
help of web browser.
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• Benefits of quality Web Design
• Consistent brand Identity
• Professional designers think about the big
  picture. They create a visual language for the
  brand that is consistent across the different
  contexts. Your website, logo, business cards,
  and even your twitter profile have formed the
  coherent whole. Brands that have consistent
  visual language make the more memorable
  impression than those that look like 5 different
  sides of the business.
• More Visitors stay on the page
• You are looking for the visitors who browse
  through your site and get to know who you are.
  Remember that most of the people will leave after
  a glimpse at your site. It takes something
  special to keep them interested.
• More Customers
• Call to action is the sign-up, buy now, and learn
  more parts of your site. Where they on a web
  page, how they look, and what they say will
  determine how many more people decide to buy
  something from you.
• Distinction from Competitors
• Within the same industry there are many websites
  that look same. They say the right stuff, the
  design isnt offensive, but they dont make up an
  effort to speak up and say why theyre special.
  That doesnt mean you have to pull out the
  sparkly graphics to get the attention. Quality
  means distilling all of your unique selling
  points into one coherent visual message.
• Form, structure and purpose to content
• Content and design need to be perfectly aligned
  on your site. Most of the people will not put in
  the effort to understand what you are trying to
  say. Large blocks of small text, confusing
  navigation and obscured calls to action will
  turn visitors away.
• Polished details
• The choice of fonts, spacing of text and contrast
  are details that make a difference in the
  overall quality of your site.

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• Myths about Web design
• Good design is a tricky thing. Not only do you
  have to have all the right pieces, you also have
  to keep out all the wrong pieces. Wrong pieces
  poison otherwise the quality designs.
• Its time to clear the air, and bust some common
  design myths that still exist today
• More Shopping Better Design
• Design is not a shopping spree. Too many clients
  try to cram as many as ideas into one website as
  possible. They think the more a website does the
  more value it will have to users. The truth,
  however, is exactly the opposite. Less complex
  website can present the primary message really
  well. A simple, well designed website can be
  intuitive and offer the positive and memorable
  brand experience.
• Design curses all
• The Design is more than colors, graphics and
  fonts. Its experience, interaction and function.
  A great design can solve the user experience
  challenges. However, the design does little to
  fix a lack of content, low traffic, poor
  engagement or the poor conversion rates.
• People read on Web
• If your homepage has a word count above 200, then
  your bounce rate will likely signal a problem
  with your design. There are always exceptions,
  but in general, we try to keep the home pages
  under 75 words.
• Rotating banner are cool
• Rotating banners have become a crutch for the
  companies who arent sure what message resounds
  with their visitors. However, in this modern age
  of impatience and mobile devices, rotating
  banners and the time it takes to

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• consume them annoy more visitors than they
  engage.
• Better to surprise users than to ask for the
  feedback
• Asking the user what they want is a great way to
  make sure you build the right replacement
  website. You dont need to ask them about the
  design. Instead, ask the users to priorities
  what they feel is most important. This will
  allow you to identify those things that may not
  factor into your customer's buying decisions.
• Engage the users with the Bold Text, Bright
  colors and stock photography
• Visual design is less about making every section
  of your website visually appealing in the right
  order to facilitate an intuitive user experience.
  If you are trying to use graphics to attract use
  engagement in every section of your site, its a
  sign you either have a content problem or you
  need a new designer.
• Conclusion
• Everything about your website including the
  content, the way it looks and the way it works-
  is all determined by the website design. It
  encompasses all the different aspects, including
  the webpage layout, content productions, and
  graphic design. It satisfies the customers as web
  design meets the need of your visitors- telling
  them quickly what they want to know without
  necessary and confusing design items.
• Your website should be the place to go for
  everything, saving everyones time and money.

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