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For more course tutorials visit www.tutorialrank.com ASHFORD BUS 402 Week 1 DQ 1 Environmental Changes ASHFORD BUS 402 Week 1 DQ 2 Vision and Mission ASHFORD BUS 402 Week 2 DQ 1 Components of External Environment ASHFORD BUS 402 Week 2 DQ 2 Components of Internal Analysis ASHFORD BUS 402 Week 2 Assignment Starbucks S.W.O.T. Analysis – PowerPoint PPT presentation

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Title: ASHFORD BUS 402 Course Seek Your Dream/tutorilarank.com


1
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
2
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Entire Course For more course
tutorials visit www.tutorialrank.com ASHFORD
BUS 402 Week 1 DQ 1 Environmental Changes ASHFORD
BUS 402 Week 1 DQ 2 Vision and Mission ASHFORD
BUS 402 Week 2 DQ 1 Components of External
Environment ASHFORD BUS 402 Week 2 DQ 2
Components of Internal Analysis ASHFORD BUS 402
Week 2 Assignment Starbucks S.W.O.T. Analysis
3
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 1 DQ 1 Environmental
Changes For more course tutorials
visit www.tutorialrank.com Environmental
Changes. . Provide an example of an industry or
company that has changed its strategy over time
as environmental factors such as technology,
competition, and consumer preferences have
changed. Explain the changes in environment and
in the industrys or companys evolving strategy.
Respond to at least two of your fellow students
posts.
4
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 1 DQ 2 Vision and
Mission For more course tutorials
visit www.tutorialrank.com Vision and Mission.
Share the vision and mission statement of your
firm (or one with which you are familiar). How is
that vision and mission statement communicated to
employees and the public? What is the role of
the vision and mission statement in driving the
activities of the firm? If there is no vision
and/or mission statement, discuss possible
reasons why it is not clear. Respond to at least
two of your fellow students posts.
5
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 2 Assignment Starbucks
S.W.O.T. Analysis For more course tutorials
visit www.tutorialrank.com S.W.O.T. Analysis.
Watch the video, How to Perform a S.W.O.T.
Analysis, and then conduct an S.W.O.T. analysis
using the Starbucks Global Quest 2006 Is the
Best Yet to Come? case provided in the Course
Materials section of your course shell. The
analysis should address the components of the
organizations environment (internal strengths
and weaknesses, and external opportunities and
threats), alternatives to consider, and your
assessment of the quality of the decision made by
the company and/or your recommendation(s) for
improvement.
6
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 2 DQ 1 Components of
External Environment For more course tutorials
visit www.tutorialrank.com Components of
External Environment. What are the two most
relevant externalities from Exhibit 2.6 for a
firm with which you are familiar? Have these
externalities made the industry in which the firm
operates more, or less, attractive to you as
consumer? Explain your rationale. Respond to at
least two of your fellow students posts.
7
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 2 DQ 2 Components of
Internal Analysis For more course tutorials
visit www.tutorialrank.com Components of
Internal Analysis. Using The Seven-S Framework
from pages 58-59 to examine a firm with which you
are familiar and address how the firm stacks up
in respect to the qualities of excellence list
on page 59. Does alignment with this list help
explain why the firm is currently successful or
unsuccessful (use any metric you think is
appropriate to judge success)? Respond to at
least two other students' posts. Week 2 Assignment
8
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 3 DQ 1 Market Positioning
Strategies For more course tutorials
visit www.tutorialrank.com Market Positioning
Strategies. Chapter 4 addresses timing and
positioning (or market niche) strategies. Using
Exhibits 4.8 and 4.9 to assess a firm of your
choice. What generic strategy is this firm
employing? Are they using a combination approach?
What are the advantages/disadvantages of
consciously using a generic strategy? Explain
your position. Respond to at least two of your
fellow students posts
9
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 3 DQ 2 Vertical
Integration For more course tutorials
visit www.tutorialrank.com Vertical
Integration. Is your company vertically
integrated? If so, is it fully, or partially,
integrated? If not, would such a move yield
potentially high competitive rewards? Explain
your rationale. You can also use a past firm or
one with which you are familiar. Respond to at
least two of your fellow students posts
10
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 4 DQ 1 International
Markets For more course tutorials
visit www.tutorialrank.com International
Markets. What issues are likely to arise in a
developing country when a global giant like
Coca-Cola begins operations there? What kinds of
advantages does such an expansion bring to the
globalizing organization? Support your thoughts
with research. Respond to at least two of your
fellow students posts.
11
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 4 DQ 2 Multi-business
Corporations For more course tutorials
visit www.tutorialrank.com Multi-business
Corporations. Consider how a large diversified
organization sets strategy. PepsiCo, for example,
has beverages (Pepsi, Mountain Dew, Gatorade,
Tropicana, Aquafina, Dole, and tea and coffee
through partnerships with Lipton and Starbucks)
and food companies (Frito Lay, Quaker, Sabritas,
Gamesa, and Latin Americas Foods). Do you think
all the business units should have the same
strategy, or should they be independent and set
their own strategies? Explain. Respond to at
least two of your fellow students posts.
12
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 5 Assignment Final Case
Study and Strategic Plan (Starbucks) For more
course tutorials visit www.tutorialrank.com
Focus of the Final Paper Read the Starbucks
Global Quest 2006 Is the Best Yet to Come? case
provided in the Course Materials section of your
course shell. From the perspective of an
executive with the firm, prepare a ten- to
twelve- page, three-year strategic management
proposal to Starbucks managing
13
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
ASHFORD BUS 402 Week 5 DQ 1 Corporate Social
Responsibility For more course tutorials
visit www.tutorialrank.com Corporate Social
Responsibility. Think of companies that are
concerned not only with the bottom line, but also
with being good corporate citizens. Share
examples and the reasons why you think these
companies practice social responsibility. Respond
to at least two of your fellow students posts.
14
ASHFORD BUS 402 Course Seek Your Dream /
tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
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