Toys and Games Market Report in India

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Toys and Games Market Report in India
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Summary
Toys and games in India continued to grow in
2016, albeit driven by video games sales rather
than the more slowly growing traditional toys and
games category. Urban consumers in particular
continued to spend on digital games. In 2016,
growth was strongly supported by the continuous
rise of video games and mobile games. In
traditional toys and games, categories such as
scientific/educational toys and action figures
and accessories continued to enjoy high demand
among the urban population.
Toys and Games in India report offers a
comprehensive guide to the size and shape of the
market at a national level.
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Product coverage
Traditional Toys and Games Video Games
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Data coverage
Market sizes (historic and forecasts) Company
shares Brand shares and distribution data
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Why buy this report?
Get a detailed picture of the Toys and Games
market Pinpoint growth sectors and identify
factors driving change Understand the
competitive environment, the market's major
players and leading brands Use five-year
forecasts to assess how the market is predicted
to develop
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Table of Content

• Executive Summary
• Toys and Games Continues To Grow
• Target Age Group Shrinks, Impacting Traditional
  Toys
• Mobile Games Continue To Record Fast Growth
• Growing Presence of Retail Stores Across Tier 1
  and Tier 2 Cities
• Toys and Games Set To Record Further Growth Over
  the Forecast Period
• Key Trends and Developments

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Full Reports
Toys and Games Market Report in India
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