Global Digital Signage Market share to grow at a CAGR of 5.2% from 2016 to 2023

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Digital Signage Market share forecast to hit USD
23.02 billion by 2023 Global Market Insights Inc.
Fuel Cell Market size worth 25.5bn by 2024
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Key Insights from Digital signage Market

• LED based digital signage market share is
  anticipated to witness significant growth over
  the forecast timeline. The incorporation of LED
  backlit panels due to its energy saving features
  which diminishes the operational cost of an
  enterprise may provide opportunities to the
  industry.
• In 2015, LCD technology based displays enjoyed
  significant presence, accounting for over 50 of
  the total digital signage market share. This was
  due to the decline in the prices of LCDs coupled
  with the advantages offered such as high
  resolution.
• Healthcare applications are predicted to exhibit
  considerable growth prospects due to escalating
  adoption of the technology for numerous purposes
  such as display notices, delivering tips for
  improving patients health and sharing essential
  registration information. Retail dominated the
  digital signage market size with the revenue
  share of over 40 in 2015 owing to the rising
  adoption of the technology in the retail stores
  to boost customer experience. Furthermore, it
  aids in brand awareness, saves printing cost, and
  diminishes the operational costs.

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Continued...

• Asia Pacific digital signage market is
  anticipated to witness significant growth at a
  CAGR of nearly 6 over the next seven years. This
  growth is attributed to the decreasing cost of
  the display panels accompanied with the rising
  funding on infrastructure development in the
  region. In addition, the demand for enhanced
  visual experience and educational market
  development may surge the adoption of the
  technology in the region.
• The U.S. digital signage market share is set to
  continue being the largest regional segment due
  to the presence of large number of suppliers of
  digital signage and services in the region. In
  addition, the rising technological advancements
  and urbanized infrastructure may drive the
  industry growth.
• Companies operating in the industry include LG,
  Samsung, AUO, Cisco System Inc, Innolux, and
  Panasonic Corporation. Polk Audio, BrightSign
  LLC, and Scala Inc. Industry participants offer
  innovative solutions to help small or large
  businesses interact with their customers and
  develop creative marketing strategies. For
  example, in 2015, Samsung Electronics in South
  Africa delivered a solution for Mercedes-Benz for
  a renovation project to upgrade the companys AMG
  Driving Academy. It helped the company to
  showcase the Mercedes-AMG vehicles in a digital
  arrangement.

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Europe digital signage market size, by
application, 2012 - 2023 (USD Million)

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360 Analysis

• Application Analysis
• Retail digital signage market share is expected
  to gain rapidly to exceed USD 10 billion by 2023.
  Several industry players are adopting the
  technology to create awareness among customers.
  Moreover, it ensures brand awareness and enhanced
  experiences, which is expected to fuel digital
  signage market share. Moreover, retail stores are
  implementing such technologies as it improves
  customer engagement and drives more footfall in
  stores. Moreover, saving in printing cost and
  improved operational efficiency will drive the
  demand in the near future.
• Regional Analysis
• U.S. digital signage market size led the global
  revenue in 2015 and is expected to continue
  dominate the industry over the forecast period
  owing to the increase in investments and high
  demand across retail and BFSI segment. Moreover,
  improved infrastructure and economic growth will
  further propel the regional growth in coming
  years. Asia Pacific digital signage market share
  is anticipated to witness significant growth at
  over 6 CAGR. Growth in emerging economies of
  Asia Pacific including China and India is
  expected to augment the regional demand.
• Competitive Market Share
• Key industry players include Samsung, LG, AUO,
  Panasonic, Cisco System Inc, Panasonic
  Corporation and Innolux. Other notable players
  include BrightSign LLC, Polk Audio, Scala Inc,
  etc. Industry participants are investing
  immensely in the RD operations to offer advanced
  products for the verticals with high demand such
  as retail and education.

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