5 APP Growth Hacking Strategies That Work Like Magic - PowerPoint PPT Presentation

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5 APP Growth Hacking Strategies That Work Like Magic

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Growth hacking is the way App Owner are using little to no budgets to grow their companies. Airbnb, Dropbox, Hotmail, Uber used almost very little marketing budgets to grow into huge companies. In these Slide, I will be talking about some growth hacking techniques you can use for your App. Most of these techniques work in combination with each other and you will need to iterate on them to see which techniques works for you. – PowerPoint PPT presentation

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Title: 5 APP Growth Hacking Strategies That Work Like Magic


1
5 Global Growth Hacking
Techniques For Your App
2
Want to Hack your growth? Do it with
Growth Hacking
3
What is Growth Hacking?
  • Growth Hacking is an analytical, creative and
    innovative way to have an exponential growth of
    customer base.
  • In simpler words, it is a process of testing
    different methods for achieving business growth
    by increasing the number of customers.

4
(No Transcript)
5
Who is a Growth Hacker??
  • Growth Hackers are the people who are focused on
    growing the number of product users.
  • A growth hacker is patient, growth obsessed, data
    driven and focus on speed.
  • They are constant learners and focus on trying
    different techniques called Growth Hacking
    Techniques.

6
Benefits of Growth Hacking
  • User Acquisition
  • More App Downloads
  • Less Business Start up Cost
  • Building Brand
  • Performance Analysis
  • Testing used Approach
  • Quality of Leads
  • Creative Problem Solving

7
Different Growth Hacking Techniques
8
  1. Keywords Optimization Use often searched
    keywords with low difficulty level appearance, in
    app name or its description to have higher app
    ranking. Also analysis the characteristics of
    current users to attract new ones.
  2. Localized App Ensure every user gets the best
    possible experience by localizing your app. Focus
    on every details- design, language, etc.

9
  1. Apps Cross Promotion Associate with brands
    having similar values. Promote their product and
    get promoted in return ensuring a win - win
    situation for both.
  2. Analytics Analysis and measure your performance
    metrics and accordingly proceed with the growing
    plan. Keep analytics as your main focus while
    testing and trying with different growth
    strategies.

10
  • A/B Testing A commonly used technique by
    advertisers to discover the most successful
    version of the app with highest engagement. This
    technique displays different versions of the same
    product and analysis which one gets the most
    engagement. The version with the maximum likes is
    then used.

11
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12
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