Samsung Gear S3 Product & Sales Guide

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Sales Guide
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Go Beyond
the Traditional Watch
Overview
With its timeless exterior and revolutionary
interior, the Gear S3 is the smartwatch for the
discerning professional. As soon as you try the
Gear S3 on, you will appreciate its true value.
The Gear S3 truly speaks for itself. Experience
more than a watch with the Gear S3.
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Key USPs
USP 1 Timeless Design
USP 3 Safety Security
USP 2 Standalone Freedom

• Versatile built-in speaker
• Built-in GPS
• Worry-free water resistance
• Outdoor activity info
• Long-lasting battery

• Quick and simple SOS
• messages
• Location tracking with built-in GPS

• Refined craftsmanship
• Always-on watchface
• Stylish changeable bands

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Timeless Design
USP 1

• The Gear S3 infuses the best aspects of classic
  watch design into a modern smartwatch. Just one
  look at the Gear S3 is all you need to appreciate
  its stunning design. Its comfortable strap,
  stunning bezel, and crisp watch face combine to
  make a sleek and sophisticated smartwatch.
• Refined craftsmanship Explore with Elegance
• Refined craftsmanship Traditional Styling
• Always-on Watchface
• Stylish changeable bands

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Refined craftsmanship Explore with Elegance
USP 1 Timeless Design
ACTIVE SILICON BAND
LASER MARKED INDEX FINISH
A robust watch which is perfect for your
adventures The Gear S3 frontier combines
elegance and durability. Made with stainless
steel alloy 316L, it features a striking watch
face which is set deeper than the bezel to
protect it from unexpected external shocks.
ELEVATION AROUND THE FACE

• The Gear S3 frontiers knurled bezel has a laser
  marked finish to not only highlight the fine
  design but also improve usability, while the
  accentuated buttons add to its convenience. With
  its strong, tempered finish, the Gear S3 frontier
  is perfect for exploring.
• Elegant yet durable design
• Sturdy design with a stunning knurled bezel

GORILLA GLASS SR
ACCENTUATED BUTTONS
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Refined craftsmanship Traditional Styling
USP 1 Timeless Design
CLASSIC LEATHER BAND
Feel like you are using a traditional watch
GORILLA GLASS SR
The Gear S3 classic offers vintage design with
modern features. Its index is crafted using a
laser marking technique for an exquisite finish
and is surrounded by a stunning sunray brush
bezel. The two traditional-style crowns fuse
effortlessly with the body to complete the
classic design. The Gear S3 classic is also
highly durable as it is made from stainless steel
alloy 316L and has a tempered finish, so you can
enjoy peace of mind.
LASER MARKED INDEX
SUNRAY BRUSH FINISH

• Fusion of classic style and modern features
• Durable design with a high-quality finish

TRADITIONAL STYLE CROWNS
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USP 1 Timeless Design

• Laser marked index
• This semi-permanent index is created with a laser.

• Stainless steel 316L case
• The case is made from a highly durable material
  which is commonly used in watches.

• Gorilla Glass SR
• This new type of glass for wearable devices has a
  high scratch resistance. It is similar to
  sapphire but thinner.

• Sunray brush finish
• Applied to the bezel, this premium finish is
  inspired by the suns rays.

• Tempered leather strap
• This strap is incredibly soft to ensure a
  comfortable fit.

• Active silicon band
• The minute groove pattern on the inside of the
  strap repels water droplets and other particles.

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USP 1 Timeless Design
Always-on Watchface
The crisp, full color Always-on Watchface is
almost indistinguishable from a traditional watch
face The Gear S3 takes screen quality to the
next level. Its Always-on Watchface, featuring
16M colors, uses anti-aliasing to ensure a crisp
clock image. An active second hand has also been
added to further the sense of realism.
The Gear S3 is ideal for those who crave the
design of a classic watch combined with the
modern features of a smartwatch.

• Always-on Watchface with 16M Colors
• Active seconds hand for active sense of realism

NORMAL WATCH FACE
AOD
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Stylish Changeable Bands
USP 1 Timeless Design
Change your watch bands to match your look Find
the perfect Gear S3 band to match your style. The
Gear S3 supports all standard 22 mm watch bands
so you can attach any traditional watch band, as
well as the dedicated bands. The band lever makes
it quick and easy to change bands too. In
addition to the provided band, you can choose
from four different Samsung bands in various
colors which have different characteristics.

• Various bands to match your own style
• Each band has distinct characteristics

Additional bands sold separately.
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Standalone Freedom
USP 2

• The Gear S3 has a built-in speaker so you can
  make and receive calls without a smartphone. With
  support for Samsung Pay and the long-lasting
  battery, convenience is at the core of Gear S3s
  design. It is also ideal for outdoor activities
  water and dust resistant design and advanced
  fitness tracking features.
• Versatile built-in speaker
• Built-in GPS
• Worry-free water resistance
• Outdoor activity info
• Long-lasting battery

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Versatile Built-in Speaker
USP 2 Standalone freedom
Make calls freely on your wrist Let the Gear S3
be your smartphone. Its built-in speaker enables
you to make and receive phone calls without
picking up your smartphone. You can also listen
to your favorite songs through the standalone
music player.

• Convenient calls with the built-in speaker
• Listen to songs through the standalone
• music player

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Built-in GPS
USP 2 Standalone freedom
Stay on a map You will never get lost again with
the Gear S3. Its built-in GPS allows you to find
optimized hiking routes, calculate the distance
to the hole on the green, and even find the best
places to eat in your local area. It also makes
it easy to call a cab in unfamiliar places as you
can send your real-time location to the driver.
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USP 2 Standalone freedom
Set your mind at ease wherever you go with your
Gear S3 Enjoy worry-free usage wherever you are
with the Gear S3. It is IP68-rated for water and
dust resistance, so you can even use it in the
rain or by a swimming pool. Additionally, the
Gear S3 Frontier offers military-grade
durability, so it can endure high and low
temperatures and still function correctly.
Worry-free Water Resistance

• IP68 ratings for outdoor activities
• Frontier is Compliant with US military equipment
  standard MIL-STD-810G

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Outdoor Activity Info
USP 2 Standalone freedom

• Various sensors help you stay one step ahead
• You can access a world of information from your
  Gear S3. When you are enjoying outdoor activities
  such as hiking or camping, its important to keep
  track of the weather. The Gear S3s barometer
  monitors the air pressure and informs you of any
  expected (or unexpected) changes in detail so
  that you can tailor your plans accordingly. It
  also has an altimeter and speedometer so you can
  check your current altitude and speed
  respectively.
• Keep track of your surroundings with the
  barometer, altimeter and speedometer

ALTIMETER
BAROMETER
SPEEDOMETER
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Long-Lasting Battery
USP 2 Standalone freedom
The Gear S3 offers extended usage. Its larger 380
mAh battery ensures the Gear S3 lasts between 3
to 4 days on average, so you dont have to worry
about charging it every night. When you do have
to charge it, you can do so for just 15 minutes
to benefit from 10 hours of usage time. If the
battery falls below 5, Power-off Watch is
automatically enabled. This mode disables all of
the Gear S3s features, expect for the clock, so
you can still check the time for the time for
the following 10 hours without charging your
Gear S3.

• Enlarged 380 mAh battery lasts 3 to 4 days
• Check the time with low battery

Based on internal Samsung tests.
POWER-OFF WATCH
LONG BATTERY LIFE
POWER-OFF WATCH ENABLED
WATCH FACE IS DISPLAYED
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Safety Security
USP 3

• When you are in an emergency situation, you can
  easily send SOS messages by just pressing the
  Home key three times. Immediately after the SOS
  message is sent, your location is provided to
  your contacts, while your medical information is
  always available to your rescuer. Furthermore,
  leading security firms will also be alerted to
  your situation when you send an SOS message, so
  you can be sure you will be safe with the Gear
  S3.
• Quick and simple SOS messages
• Location tracking with built-in GPS

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Quick and Simple SOS MessagesGet help quickly
with SOS messages
USP 3 Safety Security
If you are in an emergency situation, it is quick
and easy to send SOS messages with the Gear S3.
Simply press the Home key three times from any
screen to send a clear and concise SOS message to
your contacts. It also supports SOScalls, which
are ideal for situations when you need to be
silent as they mute all sounds from the Gear S3
while allowing the receiver to hear the ambient
sound around you. This makes it much easier for
them to determine your situation and exact
location.

• Send SOS messages by triple-pressing the Home key
• SOS calls help the receiver determine your
  situation and location

During an SOS call, the volume
level of the Gear S3 is automatically set to
1. Before using SOS messages and calls, you
must preset you emergency contacts details in
Gear Manager
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Location Tracking with built-in GPS
USP 3 Safety Security
Provide your location and basic medical
information of you to rescuers in an emergency

• You can easily alert others that you are in an
  emergency situation with your Gear S3. A clear
  and short SOS message which includes your
  location can be sent to your designated contacts
  so they can come to your aid. Responders can use
  their smartphone to track your location on a map
  in real time. Furthermore, your medical
  information, such as any allergies you may have
  and your blood type, can be made available to
  your rescuers to prevent misdiagnosis.
• Location tracking is powered by Glympse (Glympse
  app not required).
• Real-time location tracking with the built-in GPS
• Accurate medical information for prompt and
  proper first aid

MEDICAL INFORMATION
SENDER
RECEIVER
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Marketing Calendar
SUSTENANCE
LAUNCH 10TH JAN ACTION JAN
FEB
MAR
HOW TO VIDEOS
DESIGN STORY
TV
Print Key Visual
COMMUNICATE DESIGN LIFESTYLE
IMPACT PHASE FIRST 3 WEEKS
UNBOXING CAROUSELS MCANVAS VIDEOS APP OF THE WEEK
CONTENT STORIES
DIGITAL PRODUCT INTRIGUE INFO
PHONE CREATIVE WITH S7 EDGE
OOH
TIMS PLAN WITH WATCH IMAGERY KEY VISUAL
TOP CITIES
PRINT MASS PRODUCT AWARENESS
100CC FRONT PAGE
3 ROUNDS
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Appendix of Contents
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Advanced Fitness Tracking
Additional Benefits

• Holistic workout data encourages you to achieve
  your fitness goals
• Keep track of your workouts with Gear S3. It
  automatically recognizes your activity so that
  you dont need to set the device before you
  start to exercise. Once you begin your workout,
  the Gear S3 monitors your fitness data including
  the distance and duration, as well as tracking
  the number of reps you complete for exercises
  such as crunches and squats. You can also share
  your workout records on Facebook and compete
  against your friends in a 11 Steps Challenge if
  you are looking for extra motivation to get fit.
  Furthermore, the
• Smart Inactive Alarm will suggest specific
  postures and exercises when you have been sitting
  down for too long to help you stay in shape.
• Automatic activity recognition
• Share workout records online
• Inactive Alarm Suggest you more specific action

Activity Type Auto detection Rep count
Running O
Walking O
Cycling O
Elliptical O
Rowing Machine O
Lunges O
Crunches O
Squats O
Auto detection is possible after more than 10
minutes of exercise.
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Convenient Voice Input for More Freedom
Additional Benefits

• Let the Gear S3 be your personal assistant
• Enjoy the freedom of hands-free controls with the
  Gear S3. You can compile to-do lists and set
  reminders quickly and easily with voice commands
  so you will never miss an important meeting
  again. Replying to text messages has never been
  easier either. Simply speak into the built-in
  microphone and choose whether to send the message
  as an audio or text message.
• Use voice commands to make to-do lists and set
  reminders
• Speak into the built-in microphone to compile
  messages

. . . . .
Sending voice recording message
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Various Messaging Inputs
Additional Benefits

• Reply text messages right on your wrist
• Quickly send text messages with the Gear S3. You
  can write directly on the screen with your finger
  and the Gear S3 will convert it into digital
  text. The writing process is incredibly smooth as
  you can keep writing over previous letter even if
  they havent been converted into digital text
  yet. When replying to messages, you can use the
  bezel to select a suitable smart reply
  including a date or location based on the content
  of the message you received. It is easy to
  personalize your messages with simple drawings
  and various emoticons.
• Write text messages with your finger
• Personalize messages with drawings and emoticons
• Send smart replies

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Enhanced Usability
Additional Benefits
Take control with the advanced bezel UX Enjoy
advanced functionality with Gear S3s improved
bezel. You can now quickly respond to calls,
alarms and notifications by simply rotating the
bezel left or right, so you can easily control
your Gear S3 even with wet hands or while wearing
gloves.

• Improved bezel for simple and fast controls

ROTATE CWSWIPE RIGHT
ROTATE CCWSWIPE LEFT

• Accept call
• Dismiss alarm/timer/schedule

• Reject call
• Snooze alarm/timer/schedule

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Additional Benefits
Direct App Downloads
Quick and easy app downloads with the Gear S3 You
dont need your smartphone to download apps for
your Gear S3. Simply visit Galaxy Apps from the
Apps screen and download apps and watch faces
directly from your Gear S3. Now you can customize
your Gear S3 quickly and easily.
DOWNLOAD APP
TAP INSTALL
DOWNLOAD COMPLETED
GO TO GALAXY APPS
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Assembling Furniture
User Scenario
While I was assembling furniture with my gloves
on, I received a call from my wife.
I simply turned the bezel on my Gear S3 to answer
the call without having to take off my gloves. I
could then talk to her using the built-in speaker
and microphone.
After I hung up, I added a reminder using voice
commands to pick her up from work.
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A Round of Golf
User Scenario
I went out to play golf with my co-workers. Using
the Golf Navi app on my Gear S3, I was able to
determine my exact location on the golf course
with the standalone GPS.
After I made a nice tee shot, the Golf Navi app
automatically calculated the estimated distance
to the hole just like a caddy. I then checked
the weather using the Gear S3s barometer and
found that the weather was set to take a change
for the worse. Me and my friends decided to go
back to the clubhouse and soon it began to rain.
Golf Navi app is available on Galaxy apps. In
some country, Golf Navi app is sold as a paid app
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Cycling to Work
User Scenario
I cycle to work every day and usually listen to
music during my commute.
I got a call while I was riding my bike one day
so I simply rotated the bezel on my Gear S3 to
answer the call.
After I arrived at the office, I checked the S
Health app on my Gear S3 to find out how many
calories I burned during my bike ride.
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Accessories
GEAR S3 FRONTIER GEAR S3 CLASSIC
ACTIVE SILICON BAND (BLACK, SMALL) CLASSIC LEATHER BAND (BLACK, SMALL)
In-Box Item
WIRELESS CHARGING DOCK
EP-YO760 BIGGER THAN THE GEAR S2 VERSION
THE LARGE BAND IS ATTACHED TO THE GEAR S3 BY
DEFAULT.
QSG
TRAVEL ADAPTER
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Specifications Gear S3 Frontier
LASER MARKED INDEX
24 DETENT BEZEL INTERFACE
?.3? SUPER AMOLED CIRCULAR DISPLAY
46MM DIAMETER
3D TEXTURED POLY URETHANE BUTTON WITH STAINLESS
STEEL HOUSING
FULL COLOR ALWAYS ON WATCH FACE
STAINLESS STEEL 316L CASE
SOFT TOUCH FINISHED SILICON STRAP
WEIGHT 62G BATTERY TYPICAL USAGE 3-4DAYS(TBD)
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Specifications Gear S3 Classic
LASER MARKED INDEX 24 DETENT BEZEL
INTERFACE ?.3? SUPER AMOLED CIRCULAR DISPLAY
STAINLESS STEEL CLASSIC
STYLE CROWN FULL COLOR ALWAYS ON WATCH FACE
STAINLESS STEEL 316L CASE
TEMPERED GENUINE LEATHER STRAP
WEIGHT 57G BATTERY TYPICAL USAGE 3-4DAYS(TBD)
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Specifications
CATEGORY GEAR S3 GEAR S3
CATEGORY FRONTIER (BT) CLASSIC (BT)
OS TIZEN BASED WEARABLE OS 2.3.1 TIZEN BASED WEARABLE OS 2.3.1
SIZE 46 X 49 X 12.9 MM (62 G, WITHOUT BANDS) 46 X 49 X 12.9 MM (57 G, WITHOUT BANDS)
CHIPSET EXYNOS7270 (JAVA-W), DUAL 1.0GHZ EXYNOS7270 (JAVA-W), DUAL 1.0GHZ
DISPLAY 1.333 MM? 360 X 360 FULL COLOR AOD, GORILLA GLASS SR 1.333 MM? 360 X 360 FULL COLOR AOD, GORILLA GLASS SR
MEMORY 768 MB 4 GB 768 MB 4 GB
CONNECTIVITY BT4.2, WI-FI B/G/N, NFC, MST GPS/GLONASS BT4.2, WI-FI B/G/N, NFC, MST GPS/GLONASS
SENSOR ACCELEROMETER, GYRO, BAROMETER, HRM, AMBIENT LIGHT ACCELEROMETER, GYRO, BAROMETER, HRM, AMBIENT LIGHT
BATTERY 380 MAH (34 DAYS) 380 MAH (34 DAYS)
CHARGE WIRELESS CHARGING (WPC INDUCTIVE) WIRELESS CHARGING (WPC INDUCTIVE)
DURABILITY IP68 MIL-STD-810G (FRONTIER ONLY) IP68 MIL-STD-810G (FRONTIER ONLY)
ETC MIC, SPK, LINEAR MOTOR MIC, SPK, LINEAR MOTOR