Frequently asked SEO interview questions

1
TOP SEO INTERVIEW QUESTIONS AND ANSWERS
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What do you mean by SEO?
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• SEO stands for Search Engine Optimization. It is
  a process of optimizing a companys website to
  reach the top most position or a good position in
  Search Engines (SE) like Google, Yahoo and Bing.

3
What is Search Engine(SE)?
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• Search Engine is a software program that searches
  and identifies the queries or keywords entered by
  the user in a database especially of the world
  wide web.

4
Explain the different types of Optimization?
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• There are of two types
• 1.Onpage Optimization- It refer to the measures
  that can be taken directly within the company
  website. This include giving appropriate meta
  tags, giving keywords to links and alt images.
• 2.Offpage Optimization- It refer to the measures
  that is taken outside the source code of the
  website like quality link building

5
What are the different SEO Techniques?
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• There are two techniques-
• 1.White Hat Techniques-These are good ethical
  methods approved by the Search engines to improve
  the website rankings.This include improvement in
  web design, contents,metat tags.
• 2. Black Hat Techniques- These are unethical
  methods diapproved by the Search Engines to the
  improve the rankings. Use of this technique may
  lead to getting deindexed and penalities. This
  include keyword stuffing,cloaked pages etc

6
What do you mean by backlinks?
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• It is also called Incoming links. Backlinks refer
  to all the links that when clicked takes you to a
  company website. More Backlinks you have, the
  better will be the position in Search Engines.

7
What is a spider?
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• Spider is a software program that crawls through
  the all the websites available and index them
  according to some points in the Search Engine
  Result pages (SERP). It is also referred to as
  Crawler and Googlebot.

8
What is robots.txt file?
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• It is a text file saved inside a websites
  servcer determining whether the Spiders should
  crawl through all the webpages of a website and
  index them in Search Engine Result Pages (SERP)
  or not.

9
What is a sitemap?
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• It is a XML ( Extensive Markup Language) file
  which act as map of a website. It shows the
  structure of your site, different sections and
  internal links.

10
What do you mean by cloaking?
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• It is a method which shows the Search Engines
  (SE) a titles and contents of a website that is
  entirely different from what the users see. Once
  the Search engines recognize the cloaked
  webpages, they will permanently remove from the
  Search Enginer Result Pages (SERP).

11
What are DoFollow and NoFollow Links?
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• DoFollow links tell the crawler to follow the
  links and index them in the result pages thereby
  giving the linked page value and spreading the
  link juice (quality and value of links).
• NoFollow links stops the link juice from
  spreading cross the web.

12
Why is Google Webmaster tool used in SEO?
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• It is a tool used to track the visitors behaviour
  to a website. It is designed to show how the
  website is seen from the Search engines point of
  view. It provides a lot of information about
  crawling, search results,backlinks and diagnose
  the problems faced.

13
Why is Google Analytics used in SEO?
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• It is also a tool used to trach the visitors
  behaviour to a site. But it is designed to show
  how the website is seen from the visitors point
  of view. It gives a clear picture of exactly what
  is going inside the website.

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CONTACT US, THE BEST SEO SERVICE PROVIDER IN
INDIA

• Infozign Technologies,1st Floor SBC2,Thapasya
  Building Infopark,Kochi,- 682042 Kerala,India
  Emailcontact_at_infozign.com
• Website http//infozign.com/
• Mob 9995773504