Erum Mahfooz-Famous Digital Marketing SEO Consultant UK. PowerPoint PPT Presentation

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Title: Erum Mahfooz-Famous Digital Marketing SEO Consultant UK.


1
How to Become Digital Marketing Expert
  • By- Erummahfooz.com
  • UK-  44-2036084158
  •   Email erum_at_erummahfooz.com

2
Become Digital Marketing Expert
  • You may be wondering about the best way to become
    digital marketing expert, in a situation where
    you have marketing background and want to become
    digital marketing expert.
  • Although there are more than a few courses on
    digital marketing being offered as online
    courses, workshops and one-on-one coaching
    programs, the best way to become a digital
    marketing expert is start practicing digital
    marketing from today.

3
Digital Marketing
  • The good new about digital marketing is that you
    can begin at a very small scale. An Internet
    connection, a computer and a small amount of
    money is all you need to become digital marketing
    expert.
  • By applying the concepts in your own
    mini-projects, you can learn digital marketing.
    On the other hand, there are MBA programs with
    specialization in digital marketing.

4
Google Adwords
  • In addition, there are certification exams like
    Google Adwords certification and HubSpot Inbound
    Marketing certification program. How does
    attending all these courses and obtaining all
    these certificates make you become digital
    expert?
  • The answer is capital NO. These courses may just
    help you learn the nitty-gritty and some advanced
    concepts associated with digital marketing, but
    it does not make you career ready for a Digital
    Marketing Manager position. It is digital
    marketing experience that will earn you digital
    marketing expertise.

5
Components of Digital Marketing
  • Mobile Marketing
  • Content marketing
  • Web Analytics and reporting
  • Search Engine Optimization (SEO)
  • Email Marketing
  • Social Media Marketing
  • Paid Search (PPC)
  • Digital Display Marketing (Ad Ops)

6
Applying Digital Marketing on a Small Scale
  • Select any topic you have passion for and start a
    blog about it.
  • Learn a bit concerning search engine optimization
    and write search engine optimized articles in
    your blog.
  • Do the installation of Google Analytics tracking
    code and observe if you are getting some traffic
    to your blog.
  • Sign up for an Adwords account and conduct
    keyword research to discover what people are
    searching for in Google to get information on the
    topic you are blogging about.

7
Social Media Share
  • Create more articles and publish them on your
    blog.
  • Apart from your personal page, sign up for a
    Facebook page devoted to your blog and share the
    articles there.
  • Promote your page through Facebook advertising.
  • Put Facebook like box into operation in your
    blog.
  • Use the free Wordpress plugins to insert social
    sharing buttons in your blog articles.
  • Register for an email marketing service like
    Aweber.
  • Insert email signup forms in your blog and gather
    subscribers. Whenever you publish anything in
    your blog, make sure you email subscribers.
  • Use email marketing to promote your Facebook page
    and also get more email subscribers from your
    Facebook page in turn.

8
For Latest Client Case Studies Kindly get in
touch with us
Thank You
www.erummahfooz.com UK Mobile-  44-2036084158E
mail erum_at_erummahfooz.com
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