US Licensed Sports Merchandise Market: Trends, Opportunities and Forecasts (2016-2021) - New Reports by Azoth Analytics

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US Licensed Sports Merchandise Market Trends,
Opportunities and Forecasts (2016-2021)

• By Segment - Sports Apparel, Sports Footwear,
  Sports Equipment (Videogames, Sporting goods and
  Toys)
• By Leagues NFL, NBA, MLB, NHL
• By Key Players Competitive Landscape
• Strategic Recommendations

March 2016
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Table Of Content
S.No Particulars Particulars Particulars Page No.
1. Research Methodology Research Methodology Research Methodology 9
2. Global Licensed Merchandise Market Overview Global Licensed Merchandise Market Overview Global Licensed Merchandise Market Overview 11
3. US Licensed Merchandise Market Overview US Licensed Merchandise Market Overview US Licensed Merchandise Market Overview 12
4. Global Licensed Market Size, Growth Forecast Global Licensed Market Size, Growth Forecast Global Licensed Market Size, Growth Forecast
4.1. Retail Sales of Global Licensed Merchandise , By Value (Historic 2010-15) Retail Sales of Global Licensed Merchandise , By Value (Historic 2010-15) 13
4.2 Retail Sales of Global Licensed Merchandise , By Value ( Forecast 2016 F- 2021F) Retail Sales of Global Licensed Merchandise , By Value ( Forecast 2016 F- 2021F) 15
4.3. US Licensed Merchandise Market 2015 2021F, Focus on North America US Licensed Merchandise Market 2015 2021F, Focus on North America
4.3.1. Retail Sales of US Licensed Merchandise , By Value (Historic 2010-15) 18
4.3.2 Retail Sales of Licensed Merchandise Accessories in North America 2013 -14 in USD Billion 20
4.3.3. Retail Sales of US Licensed Merchandise , By Value ( Forecast 2016 F- 2021F) 21
4.4. US Licensed Sports Based Merchandise Market Outlook US Licensed Sports Based Merchandise Market Outlook
4.4.1. US Licensed Sports Based Merchandise Market By Value (Historic 2010-2015) 23
4.4.2. US Licensed Sports Based Merchandise Market , By Value ( Forecast 2016E-2021F ) 25
4.5. US Licensed Sports Apparel Market Growth Forecast US Licensed Sports Apparel Market Growth Forecast
4.5.1. US Licensed Sports Apparel Market , By Value (Historic 2010-2015) 27
4.5.2. Average TV Viewership of NHL in millions 28
4.5.3 Average TV Viewership of MLB in millions 28
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Table Of Content
S.No Page No.
4.5.4 US Licensed Sports Apparel Market , By Value ( Forecast 2016E-2012F) 29
4.6 US Licensed Sports Footwear Market Growth Forecast US Licensed Sports Footwear Market Growth Forecast
4.6.1 US Licensed Sports Footwear Market , By Value( Historic 2010-2015) 31
4.6.2 Average TV Viewership Of College Sports during Spring 2011 Season to Autumn 2014 Season in Millions 32
4.6.3 US Licensed Sports Footwear Market , By Value( Forecast 2016E- 2021F) 33
4.7 US Licensed Sports Equipment Market Growth Forecast US Licensed Sports Equipment Market Growth Forecast
4.7.1 US Licensed Sports Equipment Market , By Value ( Forecast 2010-2015) 34
4.7.2 Market share of major licensed product categories in Sporting Equipment (2013 -2014) 36
4.7.3 US Licensed Sports Equipment Market , By Value ( Forecast 2016E- 2021F) 37
5 Market Dynamics Market Dynamics Market Dynamics
5.1 Emerging Trends Emerging Trends 42
5.2 Challenges Challenges 47
5.3 Growth Drivers Growth Drivers 48
6 Major Professional Sports League in US Major Professional Sports League in US Major Professional Sports League in US
6.1 Competitive analysis of retail sales of licensed merchandise Sports League Competitive analysis of retail sales of licensed merchandise Sports League 53
6.2 Competitive Positioning of major sports league 6.2 Competitive Positioning of major sports league 6.2 Competitive Positioning of major sports league 55
6.3 National Hockey League National Hockey League 58
6.4 National Basketball Association National Basketball Association 66
6.5 National Football League National Football League 74
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Table Of Content
S.No Particulars Particulars Page No.
6.6 Major League Baseball 83
7 Company Profile Company Profile
7.1 VF Corporation 92
7.2 Jarden 97
7.3 Nike 101
7.4 Adidas- Reebok 107
7.5 G-III Apparel 118
7.6 Dicks Sporting Goods 126
7.7 Under Armour 136
7.8 New Era Cap 140
7.9 Knight Apparels 141
7.10 Great American Products 142
8 Strategic Recommendations Strategic Recommendations 143
9 About us Disclaimer About us Disclaimer 144
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List of Figures
List of Figures
Figure No. Figure Title Page No.
Figure 1 Retail Sales of Global Licensed Merchandise Market , By Value , Historic( 2010-2015) in USD Billion 13
Figure 2 Retail Sales of Global Licensed Merchandise Market , By Value, Forecast 2016E-2021F (USD Billion) 15
Figure 3 Retail Sales of US Licensed Merchandise , By Value , Historic( 2010-2015) in USD Billion 18
Figure 4 Retail Sales of Licensed Merchandise Accessories in North America 2013-14 in USD Billion 20
Figure 5 Retail Sales of US Licensed Merchandise , By Value ,Forecast( 2016E-2021F in USD Billion 21
Figure 6 Retail Sales of US Licensed Sports Based Merchandise , By Value, Historic ,(2010-2015) in USD Billion 23
Figure 7 Retail Sales of US Licensed Sports Based Merchandise , By Value, Forecast(2016E-2021F) in USD Billion 25
Figure 8 Retail Sales of US Licensed Sports Apparel, By Value, Historic ,(2010-2015) in USD Billion 27
Figure 9 Average TV Viewership of NHL in Millions 28
Figure 10 Average TV Viewership of MLB in Millions 28
Figure 11 Retail Sales of US Licensed Sports Apparel, By Value, Forecast ,(2016E-2021F) 29
Figure 12 Retail Sales of US Licensed Sports Footwear, By Value, Historic ,(2010-2015 31
Figure 13 Average TV Viewership Of College Sports during Spring 2011 Season to Autumn 2014 Season in Millions 32
Figure 14 Retail Sales of US Licensed Sports Footwear, By Value, Forecast,(2016E-2021F 33
Figure 15 Retail Sales of US Licensed Sports Equipment, By Value, Historic,(2010-2015) 34
Figure 16 Market Share of Sporting goods, videogames Toys 2013 36
Figure 17 Market share of Sporting goods, videogames Toys 2014 36
Figure 18 Retail Sales of US Licensed Sports Equipment , By Value, Forecast (2016E-2021F) 37
Figure 19 Percentage share of retail sales of sports league in 2013 53
Figure 20 Percentage share of retail sales of sports league in 2014 53
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List of Figures
List of Figures
Figure No. Figure Title Page No.
Figure 21 Competitive Positioning of Major Leagues 2014 55
Figure 22 Fan ranking of top 5 NHL teams 2015 62
Figure 23 TV Viewership of NHL (2011-15) and Stanley Cups (2012-15) 63
Figure 24 Average game attendance NHL 2010-2015 64
Figure 25 Average Ticket Price NHL 2010-15 65
Figure 26 Fan ranking of Top 5 NBA teams 2015 69
Figure 27 Fan value of top 5 NBA teams 70
Figure 28 TV Viewership of NBA Regular Season ( 2011-2015) 71
Figure 29 Average Game Attendance of NBA 2011-2015 72
Figure 30 Average ticket Price of NBA (2010-2015) 73
Figure 31 Fan Rankings of Top 5 NFL Teams 2015 80
Figure 32 Average Game Attendance of NFL 2011-2015 81
Figure 33 Average ticket Price of NFL (2010-2015) 82
Figure 34 TV Viewership of MLB Regular Season ( 2011-2015) ESPN Telecast 88
Figure 35 Average Game Attendance of MLB ( 2011-2015) 89
Figure 36 Average Ticket Price of MLB ( 2010-2015) 90
Figure 37 VF Corporation Revenue (2011-15) 96
Figure 38 VF Corporation EBITDA growth ( 2011-2015) 96
Figure 39 Year wise Significant Acquisition by Jarden 98
Figure 40 Jarden Revenue (2011-2015) 100
Figure 41 Jarden EBITDA growth ( 2011-2015) 100
Figure 42 Nike Wholesale Equivalent Revenue by Product Categories 2014 105
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List of Tables
List of Figures
Figure No. Figure Title Page No.
Figure 43 Nike Wholesale Equivalent Revenue by Product Categories 2015 105
Figure 44 Nike Revenue 2011-2015 106
Figure 45 Nike EBITDA growth 2011-2015 106
Figure 46 Adidas Reebok Brand Portfolio 108
Figure 47 Adidas Reebok Revenue (2011-2015) 117
Figure 48 Adidas Reebok EBITDA Growth 2011-2015 117
Figure 49 G-III apparel Licensed Brands Under Various Product Categories 123
Figure 50 Market Share of licensed , non licensed retail operations of G-III Apparel 2015 120
Figure 51 G-III Apparel Revenue 2011-2015 125
Figure 52 G-III Apparel EBITDA Growth 2011-2015 125
Figure 53 Market Share of Dicks Sporting Goods by Business Segments 2014 131
Figure 54 Dicks Sporting Goods Revenue 2011-2015 132
Figure 55 Dick s Sporting Goods EBITDA Growth 132
Figure 56 Top 5 Licensee Revenue 2011-2015 in USD Billion 133
Figure 57 Gross Income of Top 5 Licensee 2011-2015 in USD Billion 133
Figure 58 PBT of Top 5 Licensee 2011-2015 in USD Billion 134
Figure 59 EBITDA of Top 5 Licensee 2011-2015 in USD Billion 134
Figure 60 PAT of Top 5 Licensee 2011-2015 in USD Billion 135
Figure 61 Under Armour Net Revenues by Product Category 2014 138
Figure 62 Under Armour Net Revenues by Distribution 2014 138
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Research Methodology
Research Methodology
Azoth Analytics has conducted quantitative as
well as qualitative research to gather market
insights such as market sizing, market
segmentation, recent trends and developments and
competitive landscape. Our team has conducted
extensive primary surveys by reaching out
industry experts across the Major retailers in
licensed merchandise as well as major
manufacturers in this market For Forecasting
purpose we have accessed some of the paid
databases such as Bloomberg, Reuters, Factiva,
Hoovers etc.
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US Licensed Merchandise Market
US Licensed Sports Merchnadise
Figure 2 Retail Sales of Global Licensed
Merchandise By Value , Forecast
( 2016F-2021F) in USD Billion
Figure 1 Retail Sales of Global Licensed
Merchandise By Value , Historic
( 2010-2015) in USD Billion
CAGR XX
CAGR XX
Figure 3 Retail Sales of US Licensed
Merchandise By Value , Forecast (
2016F-2021F) in USD Billion
Figure 4 Retail Sales of US Sports Licensed
Merchandise By Value , Forecast
( 2016F-2021F) in USD Billion
CAGR XX
CAGR XX
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US Licensed Sports Merchnadise
Figure 4 Retail Sales of US Licensed Sports
Apparel By Value , Forecast ( 2016
F-2021F) in USD Billion
Figure 5 Retail Sales of US Licensed Sports
Footwear By Value , Forecast ( 2016
F-2021 F) in USD Billion
CAGR XX
CAGR XX
Figure 6 Retail Sales of US Licensed Sports
Equipment By Value , Historic (
2010-2015) in USD Billion
Figure 7 Retail Sales of US Licensed Sports
Equipment By Value , Forecast (
2016F-2021F) in USD Billion
CAGR XX
CAGR XX
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US Licensed Sports Merchandise Market Trends,
Opportunities and Forecasts (2016-2021) (By
Segment - Sports Apparel, Sports Footwear, Sports
Equipment -Videogames, Sporting goods and Toys
By Leagues NFL, NBA, MLB, NHL By Key Players
Competitive Landscape) Date of Publication
March 2016 Number of Pages 142 Price US 1800
(Single-User License) US 3000
(Multi-User License) For Placing an Order of the
Report, Please Follow the Link http//http//www
.azothanalytics.com/report/us-licensed-sports-merc
handise-market-trends-opportunities-and-forecasts-
2016-2021-r19
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