Accelerating Global Expansion

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ACCELERATING GLOBAL EXPANSION
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I'm thrilled to share a big announcement today. I
have joined Instart Logic, a leader in the
application delivery market, and will be heading
the companys global field operations. With more
than 500 websites globally using Instart Logics
application delivery platform, I will be helping
further accelerate the impressive momentum the
company has already achieved. For most of my
career, Ive been focused on navigating the
complexities associated with the enterprise
software space, starting with Mercury
Interactive, moving onto ArcSight and most
recently as EVP Sales at Invincea. Not long ago,
I came to realize that I wanted something more. I
wanted to contribute to a high-growth company
that has the potential tocompletely disrupt the
application delivery market. The world of
application delivery has fundamentally changed,
while traditional content delivery vendors have
failed to materially respond a gap that Instart
Logic has successfully satisfied. My first few
days at Instart Logic have reinforced my decision
to join. My career decisions are carefully
calculated and assessed in three main buckets a
large TAM, excellent people and a disruptive
product. Instart Logic has nailed all
three. MARKET The application delivery market is
demanding a better solution and Instart Logic has
the answer. With faster performance, better
security, and more agility than incumbent
vendors, Instart Logic is changing the
application delivery landscape. In addition, the
world of application delivery and security have
collided, offering fertile ground for Instart
Logic to continue its accelerated growth.
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PEOPLE I couldnt be more impressed with the team
and caliber of talent at Instart Logic. It truly
is a unique blend of folks who are super-smart
and extremely driven to help the company achieve
its goals. Im further encouraged to witness
unilateral accountability across each piece of
the organization. PRODUCT After meeting with
several customers during my first week, one
common thread in the conversations is superior
client support and rapid innovation. Customers
love Instart Logic and value their solution. They
have a completely unique architecture that is
able to do something innovative and
revolutionary. Best of all, its non-invasive to
your code base and just works. As VP of
Worldwide Field Operations, it will be my
privilege to get Instart Logic's application
delivery platform into the hands of more
customers globally. As part of this effort, we
have recently hired Andrew Bartlam, who will lead
all of our EMEA sales efforts. Andrew has an
impressive track record of effectively selling
into the EMEA market. He is a 20-year industry
veteran with sales executive experience at
organizations including Jive Software, Rackspace,
and Adobe. I couldnt be more excited to be
working with Andrew to meet the demands of the
EMEA market. Together, we will drive a culture of
client focus, enabling customer loyalty. I am
very optimistic about what the future will bring.
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Instart Logic makes application delivery fast,
secure, and easy.
Instart Logic provides the first cloud
application delivery service in the world to
extend beyond the limited backend-only cloud
architectures of the past with an innovative,
intelligent end-to-end platform delivered as a
service.Our end-to-end platform combines
machine learning for performance and security
with a CDN for delivery. Designed for DevOps and
mobile-first applications.
Discover how it can work for your
website/application.
Request a Demo