Title: How to: Marketing in a 10 minute coffee break
1FREELANCER TIPS
- How to
- Marketing in a
- 10 minute coffee break
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2How to Marketing in a 10 minute coffee break
- I know what youre thinking oh god, not
marketing again. But wait, dont close the page,
these are the quickest and easiest steps for
growing your marketing in as little as 10
minutes. Finding the perfect marketing strategy
and implementing it can be a struggle for any
freelancer. - Measuring results and knowing if any given action
actually did something for your business is
difficult in the best case, impossible in the
worst. Here are 7 quick suggestions, perfect for
those times when you just cant afford or dont
want to spend more than 10 minutes on your
marketing efforts
3How to
41) Introduce yourself to one person youd like to
know
- No subtly asking for jobs, no bragging - just let
somebody know you exist and what you do. Find
someone who inspires, intrigues or drives you
forward. Say hi. Whether it is going to be an
interesting conversation, an insight into their
way of doing things or a potential job
opportunity, it doesnt really matter. Its about
forming a connection.
52) Check in with clients of the past
- There are people who you dont know at all, like
the ones above, and people that you do know but
havent contacted in a while. Such as former
clients. Its worth checking in with them once in
a while too. Ask them how their job is going and
if they are still satisfied with the work you
did. Maybe they forgot about you and could use
your help.
63) Engage with your audience!
- Engagement is rule number one on social media,
blogs and any form of online interaction with
your audience. Thank the people who said nice
things about your work. Answer those who have
questions and discuss with those who disagree.
74) Engage with other audiences
- Your audience is not the only one out there
other ones represent possible clients and
colleagues too. Tap into those source by visiting
your favorite blogs or websites and engaging in
the discussion going on there. Dont forget to
include a short signature describing your
business or linking to your site.
85) Think about why your post/tweet/comment did so
well
- Sometimes the best effort is not to just
mindlessly keep doing what you set out to do, but
to lean back and think about your strategy. Find
your marketing strengths. Analyze content that
gets positive feedback and understand what makes
it good. Follow that model, then go back to the
beginning of this paragraph. Refining your
content will eventually lead to the perfect
recipe youre looking for.
96) Share something interesting youve stumbled
upon
- Just share something and say why you think its
good/bad/interesting. Reading it and summing up
your thoughts in a sentence doesnt take much
time. Its a good way to keep people updated.
Moreover, it helps keep your profiles active when
you just dont have the time or inspiration to
create a lot of content.
107) Update your profiles
- Last but not least, spend 10 minutes on a profile
you havent brushed up for a while. Add your
latest projects, ideas and other updates on your
current professional status. Whether it is
Facebook, Twitter, freelancing sites or anything
else. Its a huge difference between finding
freelancers who havent changed their profiles
for a year and someone who just updated it a
month ago.
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