Fix Your Broken Billing System to Grow Recurring Revenue

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Turn Your Broken Billing System into a Modern
Monetization Platform
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The New Normal Continual Disruption
Hypercompetitive Environment
Purchasing and consumption patterns are
changing Customers are demanding more
personalized offerings Business models are
moving from product to service-based Anytime,
anywhere access from any device The cloud is
powering change
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How Can You Tell if Your Billing System is Broken?
Revenue leakage
Inability to manage recurring revenues,
opportunities, offers, and quick time-to-market
Unclear about customer wants and needs
Issues that prevent you from maximizing your
recurring revenue
Data silos give conflicting information,
resulting in a fragmented customer view
Billing complaints
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A Modern Monetization Platform Allows You to
Better Convert Assets into Recurring Revenue
Sell the same assets in multiple ways
Incumbents Gain nimbleness
Support multiple recurring revenue models
Start-ups Forge out of the box business models
Minimize churn and grow customer lifetime value
Connect customer demand with tailored offerings
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Litmus Test to Review the Effectiveness of a
Monetization Platform
Extensible product catalog
Monetization and pricing flexibility
Transaction proration
Security compliant
Integrated
Configurable
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Monetization Done Right Can Change the Shape of
Your Sales Funnel
Opportunity
A Better Way to Monetize
Engage Recurring Customers
Closed
Grow Recurring Revenue
Typical Sales Funnel
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The Right Monetization Platform Helps Start-ups
and Innovators
Flexible business models (e.g. Uber, Roku) can
disrupt established players
New value added services can be easily monetized
Competitive advantage gained through business
agility and responsive monetization
Agile systems can scale
Cloud-based services offload processes so
start-ups can focus on selling
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The Right Monetization Platform Helps Established
Players
Link together customer info residing in silos
Move away from slow moving legacy practices and
brittle systems
Gain efficiency and scale
Smoothly run promotions
Accelerate time-to-market up to 40 by 2020
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The Right Monetization Platform Resolves Broken
Billing

• Dynamic catalog
• Flexible pricing
• Promotions

• Entitlements
• Parent/Child
• Customer history

• Agile billing
• Secure payments
• Dunning

• MRR/ARR
• Rev rec
• GL integration

Product Management
Customer Management
Billing Management
Financial Management
Active Orchestration of Revenue Moments
Platform APIs Connectors SDKs
Reporting
INTEGRATIONS
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Take This Quiz to See if You Need a New Billing
Solution
Are your competitors going to market with new
offerings faster than you?
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Does your billing system constrain the services
and pricing you can offer?
1
3
Is your view of customers fragmented?
Do your customers complain about the billing
experience?
4
Are you unknowingly giving products away or
charging the wrong amount (revenue leakage)?
5
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• If you said YES to more than one

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