Title: Vacation Ownership (Timeshare) Industry Report: 2015 Edition - New Report by Koncept Analytics
1Vacation Ownership (Timeshare) Industry Report
----------------------------------------- 2015
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- Executive Summary
- One of the major pieces completing the travel
industry structure includes the Hospitality
Segment which stands out as a significant and
important sect of the overall travel industry.
Hospitality sector in itself comprises of various
sub segments like lodging, vacation exchange and
rentals, and vacation ownership. - Vacation ownership, also known as timeshare,
continues to lead in the hospitality and leisure
industry with steady growth, as a large part of
the industry's constant innovation developed in
response to consumer lifestyle needs and vacation
preferences. Also, the timeshare product can take
one of several forms fixed week, floating week
or membership however, the basic premise of
owning time in a resort or group of resorts
remains the same. - This sector was once dominated by private
developers selling one-week fee intervals, but
now includes publicly-traded hospitality
companies actively developing a full range of
offerings at different price points in resort and
urban destinations. An increase in the factors
like occupancy rates, average daily rate (ADR),
and revenue per available room (RevPAR) have made
significant contribution to the growth of the
industry. - The key factors driving growth of the global
vacation ownership industry include rising number
of HNWI and employed population, growing demand
for leisure and recreation, increasing internet
penetration, ameliorating global economic
condition and zealous international tourism in
the US. Some of the noteworthy trends and
developments of this industry are enhanced
buyers protection, shifting profitability from
hotel stays to timeshare buying, growing
popularity for eco-friendly timeshare resorts and
fast pace recovery of respective industry in the
developed markets after recession. However, the
growth of vacation ownership market is hindered
by a number of factors including stringent
government regulations. - The report offers an analysis of the vacation
ownership market. It discusses major market
trends, growth drivers and challenges. The market
for vacation ownership is personified by intense
competition, with numerous large and regional
players competing on the basis of quality and
location of timeshare resorts, flexibility of
usage, and other services offered by them.
Wyndham Worldwide Corporation is the leading
player in the global vacation ownership market in
terms of revenues, number of resorts, and number
of owners. The other leading players include
Marriott International, Starwood Hotels, and
Diamond Resort International, among others. - By combining SPSS Inc.s data integration and
analysis capabilities with our relevant findings,
we have predicted the future growth of the
industry. We employed various significant
variables that have an impact on this industry
and created regression models with SPSS Base to
determine the future direction of the industry.
Before deploying the regression model, the
relationship between several independent or
predictor variables and the dependent variable
was analyzed using standard SPSS output,
including charts, tables, and tests.
3Timeshare model has evolved tremendously over
multiple decades, moving from fixed week,
floating week fractional units, and ultimately
the proliferation of points a more fungible
product that benefits both consumers and
timeshare developers/operators.
Global Hotel Industry - Occupancy Rate by Region
(2009-2014)
- Till 2013, the occupancy rate in Asia Pacific has
been leading the board followed by Europe. It was
the first time in 2014, when Europe took the lead
with a slight rise in occupancy rate above that
of Asia Pacific. - With lowest occupancy till June 2015 on YTD
basis, Middle East holds the highest revenue per
room and the average daily rate. - Year 2014 marked the rise in number of timeshare
owners. X of new owners made just a single
payment to cover their purchase and X spent
US10,000 or more on their timeshare.
Global Hotel Index (YTD June 2015)
Timeshare Industry by Ownership (2014)
4Hotel rates vary from season to season, however
the average rates remain in a range throughout
the year.
Yearly Average Hotel Daily Rates Worldwide by
Region (2012-2015)
- The yearly average daily rates in the Americas
was found to be rising yearly from 2012 till
date, opposite scenario is observed in the Asia
Pacific Region. - The beginning of the year 2014 was marked with
extreme slash down of monthly average rates for
the industry. The major reason behind such an act
of the industry was found to be Ebola Outbreak in
African Region. - As of 2014, X of the members own one week of
equivalent points. Furthermore, X of owners held
two to three weeks in the aforementioned year,
signaling a high level of satisfaction.
Timeshare Industry Products by Type (2014)
Monthly Average Hotel Daily Rates Worldwide
(August 2013 - July 2015)
5The global vacation ownership industry is
recovering at a fast pace and both demand and
supply factors are poised to observe substantial
growth in the years to come.
The US Hotel Industry Revenue and Annual Growth
(2009-2014)
- The total revenue of the US hotel industry was
estimated at USX billion in 2013, which further
inclined to USX billion in 2014 an increase of
X over previous year. - In 2014, the occupancy rate of the US hotel
industry was X, the highest since 2009. An
occupancy rate of X was recorded for the year
2013, marking a sharp rise in occupancy with X
in 2014. - The variables were found to be X correlated with
each other implying that with increase in ADR,
RevPar automatically increased for the hotel
industry in the US.
The US Hotel Industry Occupancy Rate (2009-2015E)
Correlation between ADR and RevPAR (2009-2015E)
6Contact Us
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These are abridged and sanitized sample pages
from the comprehensive report on the Vacation
Ownership (Timeshare) Industry . To know more
about this report or for any customized research
requirement, please contact the following
Koncept Analytics CS-36, Second Floor, Ansal
Plaza Vaishali, Ghaziabad, U.P. 201010 T.
91-120-4130959 C 91-9811715635
vikas_at_konceptanalytics.com
Vikas Gupta BD Manager
www.konceptanalytics.com