Rightholders turn OTT Market:highlighting their drivers and hurdles - PowerPoint PPT Presentation

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Rightholders turn OTT Market:highlighting their drivers and hurdles

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Big Market Research added a new research report on "Rightholders turn OTT Market" Read The Full Report On : Sport - Cinema - TV Series: This report spotlights premium content right holders’ strategies to tap the new internet territories. It provides a benchmark of OTT services launched by major right holders. – PowerPoint PPT presentation

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Title: Rightholders turn OTT Market:highlighting their drivers and hurdles


1
Right holders turn OTT Market
2
Report Description
  • Sport - Cinema - TV Series
  • This report spotlights premium content right
    holders strategies to tap the new internet
    territories.
  • It provides a benchmark of OTT services launched
    by major right holders.
  • The study also provides the analyses and
    conclusions on these OTT strategies in
    highlighting their drivers and hurdles
    technology, regulation, consumption patterns.
  • Finally, it addresses the question of viability
    of an exclusive OTT strategy for Sport, Cinema
    TV series right holders.
  • Access The Complete Report On
    http//www.bigmarketresearch.com/rightholders-turn
    -ott-market

3
Slideshows contents
1. Contents 2. The premium video content rights
economy 2.1. Premium content and services 2.2.
Players in the premium content rights market 2.3.
The premium content rights market 3. The current
OTT strategies of premium content rights
holders 3.1. Sports leagues OTT services 3.2.
OTT services for fiction catalogues 4. Would
transitioning to an everything OTT model be
viable? 4.1. A better share of the value for
rights holders? 4.2. Is everything OTT for
premium content distribution viable? 4.3. The
barriers to an everything OTT solution 4.4.
Migrating towards mixed TV OTT distribution
4
Table Of Content
1. Executive Summary 2. The premium video
content rights economy 2.1. Premium content and
services 2.1.1. Premium content 2.1.2. Premium
services 2.2. Players in the premium content
rights market 2.2.1. Movie and TV fiction rights
holders 2.2.2. Sports rights holders 2.3. The
premium content rights market 2.3.1. The fiction
rights market 2.3.2. The sports rights
market 2.3.3. The impact of content rights in TV
revenues
5
Table Of Content
3. The OTT strategies pursued by premium content
rights holders 3.1. Sports leagues' OTT
services 3.1.1. The NFL's OTT strategy 3.1.2. The
NBA's OTT strategy 3.1.3. The major professional
football leagues' OTT strategies 3.1.4. The ATP
World Tour OTT strategy 3.1.5. Using a
third-party platform the example of
Livesport.tv 3.2. OTT services for fiction
catalogues 3.2.1. OTT services from US
studios 3.2.2. Independent rights holders'
services
6
Table Of Content
4. Would transitioning to an 'everything OTT'
model be viable? 4.1. A better share of the value
for rights holders? 4.2. Is 'everything OTT' for
premium content distribution viable? 4.3. The
barriers to an 'everything OTT' solution 4.3.1.
Technical limitations to OTT transitioning 4.3.2.
A regulatory obstacle to transitioning to
'everything OTT' release windows 4.3.3.
Strategic threats to transitioning to 'everything
OTT' 4.3.4. Potential unwillingness of consumers
to pay for individual offerings 4.4. Migrating
towards mixed TV OTT distribution To Get
More Details Enquire _at_ http//www.bigmarketresearc
h.com/report-enquiry/178582
7
List of Tables
Table 1 The top 10 audiences for movies shown on
French TV in 2013 by release type and
nationality Table 2 The most followed sports in
the United States and the United Kingdom in
2012 Table 3 The largest French TV audiences
between 2003 and 2013 Table 4 Themes and pricing
strategies of premium television services in the
United States, France and United Kingdom Table 5
Description of BSkyB's Now TV offerings Table 6
Description of OTT video services provided by the
NFL in markets where broadcast rights are part of
an exclusive contract with one or more linear
channels Table 7 Description of OTT video
services provided by the NFL in markets where
broadcast rights are not part of an exclusive
contract with one or more linear channels Table
8 Description of OTT video services provided by
the NBA in the United States and Canada Table 9
Description of OTT video services provided by the
NBA outside the United States and Canada Table
10 Description of pricing plans offered by
FilmoTV
8
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