7 Web Design Tips to Increase Your e-Commerce Sales (2)

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7 Web Design Tips to Increase Your e-Commerce
Sales

• In this blog post, we are going to share few
  web design tips following which you will
  definitely add some value to your e-Commerce
  website increase your revenue as well. We all
  agree that getting a website is not difficult
  these days but the only thing which comes with a
  lot of effort is getting sales out of your
  website especially in case of e-Commerce
  websites. Why should a customer buy from you
  rather than from your competitor? what are the
  key features of your online store that makes it
  outstanding? You must answer similar questions
  when you are going to launch your e-Commerce
  website and invest money to market/promote it

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Here are few tips from web design point of view
which can enhance and enable your e-Commerce
website to get more sales

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip1 Product Description 
A details product description will help not only
users to understand about your products but it
also enables search engine crawlers to learn
about your products and keywords associated with
them. Therefore, its always a great idea to be as
descriptive and at the same time unique as you
can while writing the description about your each
product.

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip2 Friendly URLs
When we say friendly URLs, we mean both
SEO-Friendly and User-Friendly. Your webpage URLs
must have appropriate product names/keywords so
that both search engines users should be able
to get an idea about your webpage from the URLs
that you have used. A typical example of
nice/friendly URLs is http//www.websitename.com/m
en-products/after-shave/ Your e-Commerce
developer/designer should be able to perform this
task easily because there are lots of modules
available to generate SEO-friendly URLs

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip3 Clear Call to Actions
Since on an e-Commerce website, all the product
specific pages could be considered as a landing
page it is always a great idea to include a
clear and prominent call to action with every
page. This call to action could be in the form of
buttons like "Buy Now" or "Add to Cart". You may
also use these buttons twice on each product page
if the length of your product pages are too
large. It will definitely increase the click rate
of your buttons. You can ask your web designer to
design creative buttons to urge users to buy from
your website

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip4 Display Important Information 
Every customer would like to know about each
information like what they can expect after
paying for the product, when they are going to
receive the products and what if they will not
like the products. Having these information on
your online store will definitely push your
online sales because the customers will be more
confident in buying the products from your
e-Commerce website.

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip5 Multi-dimensional Images
Lets say a customer wants to buy a pair of shoes
online and he come across a website which shows
the shoe image from one side only. Do you think
the customer will be convinced to buy that shoe?
Definitely not. Since your e-Commerce website is
a virtual showroom of your products, every
customer would want to look at every possible
dimension of your product and unless he is
satisfied with the look of the product complete,
he is not going to purchase it. Therefore you
must display different angles of your each
product through nice images. This takes time and
money but it really pays off.

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip6 Ask Display Reviews
It is likely that if your e-Commerce website is
not renowned in the industry, the customers may
be hesitant to purchase and pay for the products
online (without knowing about your services and
support). But if the customers read reviews of
your products by other customers, they will
definitely feel more confident in your products
and will consider purchasing from your online
store. Therefore, you may have a reviews module/
plugin installed on your e-Commerce website in
order to enable the existing customer write for
you.

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242

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Tip7 Make it Easy
Don't force your users to register with your
website in order to complete their orders. Most
of us today don't have enough time to fill all
those specific information in order to purchase a
product especially if the product value is less
than 50.No one really bothers to register by
filling all the required details in order to make
a small purchase. Therefore, your e-Commerce
website must have an option of guest checkout so
that the users can checkout and pay for the
products even if they don't want to signup for an
account with your website. You can also allow
them to sign-in using their social accounts like
Facebook, Twitter etc. There are lots of modules
available today which can be installed easily on
all e-Commerce websites in order to enable users
to sign-in using their credentials on Facebook,
Twitter etc. We really hope that you enjoy
reading our blogs and apply the shared advice on
your website. Do let us know if you have any
suggestions or any feedback.

• Website - http//www.innomaxmedia.org/
• Email Id- info_at_innomaxmedia.org
• Contact No (65) 9097 9242