How is SEO Going to Lead Your Business In The Coming Years? - PowerPoint PPT Presentation

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How is SEO Going to Lead Your Business In The Coming Years?

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SEO is an essential marketing tool which helps in bringing the business effectively. It covers almost all aspect of digital marketing. – PowerPoint PPT presentation

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Title: How is SEO Going to Lead Your Business In The Coming Years?


1
How isSEO Going to Lead Your Business In The
Coming Years?
  • Go Designy, Inc.
  • New York
  • www.godesigny.com

2
Types of techniques used in SEO
  • Mainly 2 types of SEO techniques are performed
  • On-Page SEO
  • OFF-Page SEO

3
ON-PAGE SEO TECHNIQUES
  • Shot and Sweet Title - Title must be relative and
    the Key phrase Keywords must be present in the
    Title. And in length is better to keep it between
    40 to 65 Characters.
  • Relative Meta Description - Write a short and
    sweet 156 Characters that will explain your whole
    story of the article will help to know better in
    Search Engines Results Page.
  • Optimal Keyword Density Ratio - Maintain your
    Keyword Density in the Safe manner to not getting
    Google Algorithm Penalties

4
  • Quality of the Content - Don't copy Paste whole
    content from the other website that never going
    to bring you traffic. Google has very good eye to
    find out the Duplicate contents. Avoid Keyword
    stuffing and other Black-hat SEO tricks.
  • Interesting and Descriptive article - No one is
    going to like boring long articles so write your
    content interest to read and descriptive content
    that will clear all things about the article
    title.

5
  • SEO Friendly URL - Url of the content must be
    meaning full to the content. Then search Engine
    highlight the Url Keywords also it's a boosting
    signal for the SEO.
  • Keyword in First Paragraph - Use the Keywords in
    First Paragraph so search Engines know this is
    the content really explains about the Title.

6
  • Use of Headings - Use prober headings tags h1,
    h2, etc... It will make readability easier and
    Nice Chapter wise content.
  • Focusing Keywords - Highlighting the Keyword with
    strong or em tag will increase the visibility of
    the point you are really want to reader by people
    also it's add some weight in SEO.

7
  • Image Optimization - One Image can explain
    everything better than long story content so add
    an image and Optimize image using proper Alt Tags.

8
OFF-PAGE SEO TECHNIQUES
  • Use of Social Media - Use of Social Media not
    going to build follow back links but it's a
    powerful source to deliver traffic to the
    website. Traffic signal is also important factor
    in SEO so use the social media to get traffic.

9
  • Quality Link Building - Don't build your Link too
    much faster. Quantity of Back links that's not
    matter Quality will Matter. So write your
    articles good and interesting then the Back link
    will flow automatically to your content.

10
  • Thank You!!
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