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The History of Toys Over a Century

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Title: The History of Toys Over a Century


1
The History of ToysOver a Century
2
A Toys Debut..
  • The American International Toy Fair is the toy
    trade's major annual event and the most important
    show of its kind.
  • Every year established toy companies and hopeful
    inventors come to New York to showcase their
    products and, hopefully, attract buyers.
  • Although there are other regional toy fairs held
    in Dallas, Los Angeles, and Seattle, the American
    International Toy Fair is the largest, hosting
    1600 exhibitors and 20,000 buyers from around the
    United States and ninety other countries every
    year.

3
A Toys Debut..
  • In its ninety-six-year history, nearly every
    major toy and game sensation has debuted at the
    Toy Fair. From Monopoly and Slinky to Trivial
    Pursuit, Barbie, and the Mighty Morphin Power
    Rangers, most toys get their start during this
    four-day February event.

4
A Toys Debut..
  • The Toy Fair has been held every year since 1903,
    except 1945, when the show was cancelled due to
    wartime restrictions on hotel and transportation
    usage.

5
1901
  • At just twenty-two years old, Joshua Lionel Cowen
    creates a battery-powered train engine as an
    "animated advertisement" for products in a
    store's display window. To his surprise,
    customers are more interested in purchasing his
    toy train, than the merchandise in the display.
    Lionel Trains is born.

6
1903
Edwin Binney and C. Harold Smith produce the
first box of Crayola Crayons
  • .

7
1929
  • The yo-yo is popularized in the United States
    after entrepreneur Donald Duncan sees the toy
    being demonstrated in Los Angeles. Duncan buys a
    small yo-yo company for 25,000 and, thirty years
    later, sales of Duncan yo-yos reach 25 million
    dollars.

8
1936
  • Parker Brothers introduces the game of Monopoly

9
1949
Ole Christiansen, a Danish toy maker, begins to
manufacture toy blocks with a new twist.
Christiansen creates a plastic brick that can be
locked together in different configurations. The
Lego, which comes from the Danish leg godt,
meaning "play well," was born.
  • The continuing popularity of the Lego brick
    probably stems from its ability to stimulate a
    child's imagination-just six bricks fit together
    in 102,981,500 different ways.

10
1952
  • Edward Haas brings the Pez mint dispenser to the
    United States. It was initially unsuccessful, but
    gained popularity after Haas changed the original
    lighter-like design by adding a cartoon head and
    replacing the mints with fruit-flavored candy.

11
1956
  • Play-doh enters the market as a wallpaper
    cleaner. Non-toxic and less messy than regular
    modeling clay, it is soon recognized that the
    cleaner makes an excellent toy. The innovative
    product made Joe McVicker a millionaire before
    his twenty-seventh birthday. To date, 700 million
    pounds of Play-doh have been sold.

12
1959
  • The Barbie doll is introduced at the American Toy
    Fair in New York City by Elliot Handler, founder
    of Mattel Toys, and his wife, Ruth.

13
1960
  • Ohio Art markets the first Etch-a-Sketch. They
    have since sold more than one hundred million of
    these popular drawing toys. The Etch-a-Sketch was
    invented by Arthur Granjean in the late 1950s and
    was originally called L'Ecran Magique.

14
1965
  • Stanley Weston creates a doll for boys based on a
    new television show called The Lieutenant. The
    doll, G.I. Joe, proves more popular than the TV
    series, to the surprise of many toy manufacturers
    who had assumed for years that boys wouldn't play
    with dolls. Interestingly, a female G.I. Joe doll
    introduced years later was a flop.

15
1973
  • Dungeons Dragons is invented by Dave Arneson
    and Gary Gygax. The game creates a whole new
    fantasy/adventure category of toys, which has
    become a 250 million market.

16
1976
  • Nolan Bushnell sells his video game company,
    Atari, to Warner Brothers. By 1982, Atari was
    making 2 billion a year, but lost its business
    just as quickly through over-licensing. In 1983,
    Atari sent thousands of cartridges to Texas to be
    used as landfill.

17
1985
  • A Japanese company, Nintendo, brings the Nintendo
    Entertainment System (NES), a home video game
    system, to the United States. With fifty-two
    colors, realistic sound, and high-speed action,
    it catches the attention of retailers who were
    initially skittish due to Atari's collapse. The
    NES, were the top-selling toys for the 1987, and
    1988 holiday seasons.

18
1986
  • Artist Xavier Roberts introduces his Cabbage
    Patch Kids into the mass market. Each of the
    dolls comes with an adoption certificate and
    unique name. Although more than three million of
    the dolls are produced, supply cannot keep up
    with demand. Cabbage Patch Kids become the most
    successful new dolls in the history of the toy
    industry. Roberts first designed the dolls in
    1977 to help pay his way through school. They had
    soft faces and were made by hand, as opposed to
    the hard-faced mass-market dolls, and were called
    Little People.

19
1993
  • Toy inventor H. Ty Warner begins to market
    understuffed plush bean bag toys called Beanie
    Babies. The toys are designed to be inexpensive
    so that a child could purchase them. Warner began
    with nine Beanie Babies (a dog, a platypus, a
    moose, a bear, a dolphin, a frog, a lobster, a
    whale, and a pig). The toys were not an instant
    success. It was only after the first eleven
    Beanie Babies were retired in 1996 that they
    became a collector's item.

20
1996
  • Hottest toy of the 1996 Holiday Season. The
    demand was so great people were paying thousands
    of dollars over the store price for me.

21
2001
  • Based on the Disney hit movie this was one of the
    many types of Monsters Inc. toys that were
    produced.

22
2004
Bratz super stylin runway disco
Hulk Hands
Leapster multimedia learning system
  • Debuting this year at the Toy Fair are what some
    say are this years greatest inventions by toy
    manufacturers and the anticipated hit of this
    holiday season.

23
Images References List
  • Slide 5
  • Lionel train track. Retrieved October 7, 2004
    from
  • http//www.mrtoys.com/lionel/Lionel-Riding-the-Rai
    ls-Hobo-Train-Set-6-31953.htm
  • Lionel train ornament. Retrieved October 7, 2004
    from
  • http//www.hookedonhallmark.com/ornaments/ornimage
    /1999/99bg1950lionelsantafe.gif
  • Slide 6
  • Crayola Crayons. Retrieved October 8, 2004 from
  • www.crayola.com
  • Slide 7
  • Yo-yo. Retrieved October 8, 2004 from
  • http//www.badfads.com/pages/collectibles/yoyo.htm
    l
  • Slide 8
  • Monopoly Games. Retrieved October 10, 2004 from
  • http//cgi.ebay.com/ws/eBayISAPI.dll?ViewItemcate
    gory19094item5925788412rd1tcphotoebayphoto
    hosting

24
Images References List
  • Slide 9
  • Lego Set. Retrieved October 11, 2004 from
  • http//www.chemicalgraphics.com/paul/images/DNA/Le
    go-big.gif
  • Lego kitchen. Retrieved October 11, 2004 from
  • http//www.theory.org.uk/lego-g8b.jpg
  • Slide 10
  • Pez. Retrieved October 10, 2004 from
  • http//www.amoju.com/image/pez/f_glowPez.jpg
  • Slide 11
  • Playdoh bucket.Retrieved October 11, 2004 from
  • http//www.amazon.com/exec/obidos/tg/detail/-/B000
    05YXW9/103-2349877-8883846?vglancestoysmeA3UN
    6WX5RRO2AGvipicturesimg14more-pictures
  • Playdoh vintage set. Retrieved October 11, 2004
    from
  • http//cgi.ebay.com/ws/eBayISAPI.dll?ViewItemcate
    gory11740item5926610580rd1tcphotoebayphoto
    hosting
  • Slide 12
  • Barbies. Retrieved October 10, 2004 from
  • http//www.123.cl/canales/noticias/img/barbie.gif

25
Images References List
  • Slide 13
  • Etch a sketch. Retrieved October 10, 2004 from
  • http//www.er.uqam.ca/pasteur/e320170/etch-a-sketc
    h.jpg
  • Slide 14
  • Gi Joe. Retrieved October 10, 2004 from
  • http//cgi.ebay.com/ws/eBayISAPI.dll?ViewItemcate
    gory14335item5925604498rd1tcphoto
  • Slide 15
  • Dungeons and dragons game. Retrieved October 10,
    2004 from
  • http//www.amazon.com/exec/obidos/tg/stores/detail
    /- /toys/B00004YSY4/qid1097534057/sr2-1/refpd_k
    a_2_1/103-2349877-8883846
  • Slide 16
  • Atari game. Retrieved October 10, 2004 from
  • http//images.google.com
  • Slide 17
  • Nintendo. Retrieved October 11, 2004 from
  • http//www.nintendo.com/systemsclassic?typenes

26
Images References List
  • Slide 18
  • Cabbage patch. Retrieved October 11, 2004 from
  • http//www.cabbagepatchkids.com/
  • Slide 19
  • Beanies. Retrieved October 11, 2004 from
  • http//www.ty.com/BeanieBabies_home
  • Slide 20
  • Elmo. Retrieved October 12, 2004 from
  • http//cgi.ebay.com/ws/eBayISAPI.dll?ViewItemcate
    gory19229item5925742897rd1tcphotoebayphoto
    hosting
  • Slide 21
  • Monsters Inc. Retrieved October 12, 2004 from
  • http//cgi.ebay.com/ws/eBayISAPI.dll?ViewItemcate
    gory348item5925786019rd1ssPageNameWDVWebay
    photohosting
  • Slide 22
  • All Images. Retrieved October 12, 2004 from
  • http//www.spritzels.com/gifts/toys.html

27
Text References
  • http//www.historychannel.com/exhibits/toys/timeli
    ne.html
  • Cheryl Matala
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