SABS Overview 091003

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SABS PTV Reporting FY2006
Corporation for Public Broadcasting
PBMA Conference
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Agenda

• Introductions
• ISIS Reporting Tools Available for Your Station
• Financial and Operational Highlights FY2006
  Total PTV System
• Proposed Reporting Enhancements
• QA / Feedback / Brain Storming

The purpose of this session is to introduce you
to the ISIS Reporting Tools available to you and
your PTV colleagues, and share key financial and
operational highlights regarding the FY2006 PTV
System results. We encourage you to ask
questions, and share your opinions and thoughts.
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Reporting Tools Available for Your Station

• SAS Survey (TV and Radio)
• Salary Reports
• SABS Survey Individual and Groups, Averages and
  Totals
• Survey Format (Excel or PDF)
• Data Report (Excel, PDF or .CSV)
• Station Performance Reports (PDF)
• Custom Reports and Analysis
• Manage Permissions Enhanced!

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The PTV System via SABS FY2006

• PTV System Breakdown
• 176 Licensees complete the SABS survey
• 97 TV Only and 79 Joint Licensees
• 88 Community (50)
• 68 Institutional (Local Authority and University)
• 20 State
• FY2006 Data Should Now Provide Meaningful
  Trending
• Third year of SABS Data Consistency
• Very few changes
• PTV System Averages will be sent to you soon!

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Overview 5 Year PTV Trends
Total Operating Revenue Total Revenue less
Capital Funding Total Operating Expenses Total
Expenses less Depreciation
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Overview All Revenue by Source
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Overview Operating Expenses Depreciation
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Overview Key Indicators of Financial Health
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Overview FTEs by Area
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Findings Key Financial Measures

• By ALL major financial measures FY2006 was the
  best year in PTV since FY2002!
• Total Revenue UP almost 4 from FY2005
• Operating Revenue UP almost 5 from FY2005 (6.5
  since 04)
• Income from Operations HIGHEST in 4 Years! (7.8
  of Op Rev)
• Cash Balances HIGHEST since FY2003!
• This, despite record low FTE and employment
  totals!
• FTEs DOWN 3 from FY2005 and over 6 since
  FY2003
• Total PTV Employment (via SAS) now under 13,000
  for 1st time!
• Employment figures down more than 10 since
  FY2003
• Fewer P/T Employees and/or more hours worked by
  P/T Employees

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Findings By Licensee Type and Size

• Total PTV Income as a of Operating Revenue
  7.8
• By Licensee Type
• Institutional 6.7
• State 7.5
• Community 8.3
• By Size (Total Operating Revenue)
• Smallest 47 (0-3MM) 3.0
• Next 48 (3-6MM) 4.3
• Next 40 (6-12MM) 7.8
• Largest 41 (12MM) 8.8
• Removing largest four 5.9

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Fund Raising Performance
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Fund Raising Revenue
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Fund Raising Cost per Dollar Raised
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Membership Average Gift per Donor
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Findings Fund Raising Activities

• Fund Raising Results flat over past few years,
  but
• Underwriting UP 13
• Production Underwriting up 16
• Spot/Run of Schedule up 1
• Capital Endowment DOWN 33
• Capital down 34
• NEW Endowment Contributions down 28
• Auction DOWN 12
• Areas receiving increased attention over past
  year or two
• Planned Giving UP 17
• Major Giving UP 3

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Programming Hours Aired
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Local Production of Hours Produced by Type
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Cost per Hour Aired
Some costs associated with local production in a
given year may not correspond with the airing of
that production (e.g. a show is not completed
and aired until the next year).
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Viewer and Donor Data
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Findings Programming, Production and Viewers

• Given New Channels, Airing More Hours
• Total Hours Aired were UP over 50 from FY2005
  (costs flat)
• Airing more Content Acquired from APT (116)
• Production by Type
• Producing a Far Greater of Local Hours in
  Total (up 20)
• New Categories DECREASED All Other by 75
• Public Affairs INCREASED 41
• Trend in Declining Viewers REVERSED in FY2006
• Viewers up 13 (as measured by Nielsen Weekly
  Cume)
• Donors FLAT (Major Givers up 6, Members down 1)

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Proposed Reporting Enhancements

• Automate Custom Station Performance Reports
• Provide for Grouping/Comparing by
  Geography/Region
• Panel Discussions related to Programming and
  Production
• Numerous Enhancements to Further Ease Data Entry

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QA/Feedback

• Questions
• Feedback
• Opinions/Thoughts

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FY2007 SABS Timeline

• SABS Support help desk (including Reporting
  Help!)
• sabs_at_cpb.org
• (866) 635-ISIS 4747
• SABS FY2007 preparation material available for
  download by the end of summer 2007
• http//stations.cpb.org/sabs/ or
  http//ISIS.cpb.org
• Survey questions in MS Excel format,
• Instruction guide, and
• FTE workbook
• Survey due Friday February 15, 2008

The FY2007 SABS survey will be similar to the
FY2006 training sessions will again be offered
starting in November and continue thru January
2008. The Instruction Guide will be updated.