Moderator: Mark Jones, Director, Filtered Media Presenters: Adrian Toy, Regional Director Digital, U

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Moderator Mark Jones, Director, Filtered
MediaPresenters Adrian Toy, Regional
Director Digital, Universal McCannFrancisco
Cordero, General Manager, BeboMike Murphy, VP
of Global Sales, FacebookNick Love, Business
Development Director, MySpace, Fox Interactive
Media
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• Lets find out whos in the session.
• You are a
• Brand Advertiser
• Agency Executive
• Direct Marketer
• Publisher /Media Owner
• Technology Vendor

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• Objectives of this session
• Overview of Social Media
• What is Social Media
• Rise of the New Portal
• Case study examples
• New Portal of the Future

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• What do you envision as the media platform of the
  future?
• One that largely connects your known offline
  contacts online /or mobile
• One that combines online /or mobile activity
  with offline events
• One that incorporates content and culture into
  the mix
• All of the above

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• How would rate this session
• 5 Excellent
• 4 Very Good
• 3 Good
• 2 Couldve been better
• 1 I learned nothing

This information will not be shown on screen.
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• Please provide feedback for each speaker on the
  panel by rating 1 5 with 5 being excellent
• Mark Jones, Filtered Media
• Adrian Toy, Universal McCann
• Francisco Cordero, Bebo
• Mike Murphy, Facebook
• Nick Love, MySpace, Fox Interactive Media

This information will not be shown on screen.
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• To provide comments on this session please email
• Beth Etling beth_at_ad-tech.com
• Please mention the session title in your email.