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1
Television And The Internet Are Important But
Console Gaming Is Top Choice Among Younger Males
BASE Total sample 12-64, N1,864 Q.1 You have
the option of using your leisure time for a
number of different activities. Which of the
following is your favorite leisure activity?
(SELECT ONE)
2
Womens Favorite Leisure Activities Are Using The
Internet and Reading Books
BASE Total sample 12-64, N1,864 Q.1 You have
the option of using your leisure time for a
number of different activities. Which of the
following is your favorite leisure activity?
(SELECT ONE)
3
Magid Media Futures

• Nationally representative online survey of 1,864
  people, of whom 1,632 were between the ages of 18
  and 64 and 232 were between the ages of 12 and
  17. The study evaluates attitudes and behaviors
  of media and entertainment consumers.
• Data was collected March 20 through March 28,
  2007.
• Survey was hosted by Frank N. Magid Associates
  online research division, SurveysOnline.com. A
  high quality online research panel was used for
  recruitment. The sample is representative of the
  U.S. population