Welcome to Eric Nelson

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Welcome to Eric Nelson

• VP Sales for Nike Sportswear
• Old Friend from Michigan
• Playmakers
• Network and Friends of Friends
• Not a Bad Guy for a Guy from the Dark Side!
• Active Two-Way Communication During the
  Presentation

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Eric and Keven at Playmakers
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Eric, Terri, and Mark
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Dancing Wearing Brooks T-Shirt
a potential blackmail opportunity?
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About me

• do you want fries with those shoes?
• 18
• What products from us do teens
  love?
• Where do they shop?
• Disclaimer No purchase necessary to win.

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Business
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Brands Matter
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Consumers Matter, More
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Skills

• Financial Competency
• Know how your organization makes money
• Top line revenue Pre-tax Income
• Communication
• High profile
• Get to the pointparticularly in writing
• Listen
• Strategic Planning
• Individual Contributor
• Manager
• Business Unit Leader

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Life
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Work Hard
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Team
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Passion
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Questions