Malaki |Techmojito

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MALAKI
Craft your cocktail in 60 seconds!
www.techmojito.com
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ABOUT MALAKI
Malaki is a premium beverage company that
produces innovative and unique beverages in
India. The company was founded by Ashish Bhatia
and Mohit Bhatia, who comes from a family with
over 60 years of experience in the food and
beverage industry. Malakis range of products
includes 24-karat gold flavored water, alkaline
nutrient-rich beverages, spiced ginger ale,
sparkling water from the Himalayas, and coffee
tonic from Coorg in Kerala.
www.techmojito.com
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MARKETING STRATEGY
DEFINE THE TARGET AUDIENCE
DEVELOP A UNIQUE VALUE PROPOSITION
BUILD A STRONG BRAND
Malaki must identify its target audience for
premium beverages, understand their needs and
behaviors, and create marketing messages that
resonate.
Malaki should define its unique value proposition
to differentiate itself.
Malaki must create a recognizable and trustworthy
brand with consistency.
LEVERAGE CONTENT MARKETING
OFFER PROMOTIONS AND DISCOUNTS
USE SOCIAL MEDIA EFFECTIVELY
Malaki can offer promotions and participate in
events/sponsorships.
Malaki can use content marketing to educate its
audience.
Malaki can use social media to reach its target
audience.
www.techmojito.com
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CONCLUSION
Malaki can develop a comprehensive marketing
strategy by defining the target audience,
developing a unique value proposition, building a
strong brand, using social media effectively,
leveraging content marketing, offering promotions
and discounts, and participating in events and
sponsorships. With a well-executed marketing
strategy, Malaki can reach its target audience,
build brand awareness, and drive sales of its
premium and innovative beverages.
www.techmojito.com
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Sector 15, Noida, Uttar Pradesh 201301
business_at_techmojito.com 8340326819
www.techmojito.com
www.techmojito.com