WhatsApp For Business – A Guide For Marketers

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WhatsApp For Business A Guide For Marketers
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WhatsApp Messenger or just WhatsApp is a
popular service owned by Facebook. It is an
American freeware, Voice Over IP, and
cross-platform messaging service. It permits
users to send text and voice messages. Users can
make voice and video calls, share images, user
locations, documents, and other media types.
WhatsApp client applications execute on mobile
devices, but it can also be accessible from
desktop computers. According to best Cloud App
Development Gurgaon, as more and more digital
technology is being used for all businesses,
WhatsApp for business also finds its way for
business people to get a wider reach for their
brand. So, to make your WhatsApp marketing a
success for your business, here are a few
strategies and tips for how to use WhatsApp
marketing.
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1. Analyze The Requirement Of WhatsApp For Your
Business

• WhatsApp is a free mobile app that makes use of
  your phones internet connection and permits you
  to chat, video, and audio calls with other
  WhatsApp users.The main reason to use WhatsApp
  for business is to make use of the top WhatsApp
  marketing campaign strategy in their marketing
  campaigns that shows its interactive nature,
  power, great convenience, effective
  applicability, and personal touch.
• For this reason, business owners can make use of
  WhatsApp marketing for business to increase their
  brand awareness.Moreover, using WhatsApp
  marketing would also ensure that you have a great
  engagement rate as more than 95 of mobile users
  open their messages immediately and read it.

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2. Ways To Use WhatsApp Marketing

• To execute the WhatsApp marketing campaign, you
  can search for the various versions of WhatsApp
  for Android Phones, iPhones, and Windows
  Phone.Once you download and install WhatsApp, you
  need to register it with your country and phone
  number.To make use of WhatsApp marketing, the
  following can be done
• One-To-One Chat You can chat directly with
  another user who is available in your contact
  list using WhatsApp. You can also voice or video
  call to them.
• Broadcast Lists When you create a broadcast
  list, you can send a message to your created
  broadcast list. The message would go to anyone on
  the list who has your number saved on their
  phone.
• Groups WhatsApp groups allow you to message a
  group of people. The group chat allows you to
  message to about 256 people at a single shop.

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3. Get Ideas From Successful WhatsApp Marketing

• Many businesses have already initiated their
  business communication through WhatsApp. There
  are many successful businesses that make use of
  WhatsApp for marketing, communication, and
  various business deals. Have a list of those and
  find out as to what is the method, they use for
  WhatsApp marketing. Have an analysis of those and
  try to incorporate those that you feel would fit
  into your business.

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4. Know The Best Marketing Strategy For WhatsApp

• As WhatsApp does not provide or sell ad space or
  anything related to business features, you need
  to make your WhatsApp approach more innovative.
  Few best WhatsApp marketing strategies are
• Create an attractive brand identity
• Provide one-on-one help to motivate new users for
  product
• Provide great value to create a phone database
• Provide excellent service to customers
• Encourage user opt-in
• Provide simple instructions
• Provide relevant content to the respective
  customers
• Deliver timely customer service

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5. Make Use Of WhatsApp Marketing Tools

• WhatsApp marketing tool enables you to reach more
  customers. Few of the tools are the following
• WhatsApp Bulk Sender
• Bulk WhatsApp Sender
• WAPanel
• BulkWhatsAppMarketing.com
• WhatsAppChannels.com

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Conclusion

• Even though WhatsApp is not as rich in features
  like Facebook for marketing, it is, indeed,
  moving in that direction. Marketers are creating
  various campaigns on WhatsApp to its advantage.
  Explore various methods for using WhatsApp for
  your business and to ensure that it is executed
  successfully.
• Source
• Technians- WhatsApp For Business A Guide For
  Marketers