Startup wants to make it affordable to buy large items from overseas

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Startup wants to make it affordable to buy large
items from overseas

• Hod Hasharon-based Ladingo says its data-driven
  smart container software will cut costs and
  allow e-commerce to handle fridges, sofas and the
  like

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Startup wants to make it affordable to buy large
items from overseas

• Israeli startup Ladingo wants to change the
  way consumers order products online, making it
  possible to buy big items such as refrigerators
  and sofas for overseas delivery.
• The international B2C e-commerce today
  does not exist for large items, said Ruth
  Reiner, a co-founder and chief marketing officer
  at the Hod Hasharon, Israel-based startup,
  Ladingo, incorporated in January this year. In
  2018, we still cannot order a sofa online from
  overseas. We need to buy it locally, from a local
  retailer who imports it from abroad for resale.

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Startup wants to make it affordable to buy large
items from overseas

• When online shoppers try to buy a large item
  from abroad, they either are notified that the
  item does not ship overseas, receive a very high
  shipping quote or are asked to manage the
  personal import themselves.

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Startup wants to make it affordable to buy large
items from overseas

• Retail e-commerce sales worldwide totaled
  2.3 trillion in 2017 and are set to grow to
  almost 5 trillion in 2021, according to data
  compiled by Statista. The deliveries, however,
  consist mostly of small items, because they are
  generally delivered by air freight and not by
  sea, Reiner explained.

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Startup wants to make it affordable to buy large
items from overseas

• Ladingos mission is to enable low-cost
  shipping for large items from any online seller
  to global shoppers, she said. The global B2C
  e-commerce is changing and we are without doubt
  offering one of the biggest opportunities to help
  boost this change.
• Today, large items like major appliances or
  items of furniture are shipped from manufacturers
  overseas via container by exporters,  and are
  received at the other end by importers who then
  sell the items to wholesalers who sell them to
  retailers who sell them to consumers.

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Startup wants to make it affordable to buy large
items from overseas

• If retailers like Walmart or Target want
  to survive Amazon, they need to start thinking
  about shipping large items globally, she said.
  Large items are still their advantage locally
  there is no reason they shouldnt take it
  global.
• For more information on international shipping
  services please visit Ladingo.com