eCommerce automation is changing the future

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eCommerce automation is changing the future

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Automation in eCommerce marketing is making a positive impact on the future of eCommerce. In this article shall cover the importance of automation in the eCommerce industry. – PowerPoint PPT presentation

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Title: eCommerce automation is changing the future


1
eCommerce Automation
Change the Future
2
One of the most notable technologies in this
digital world is automated eCommerce.
  • The continually changing eCommerce scene causes
    online traders to be always engaged with the
    newest and best approaches to drive innovative
    change inside the online businesses they claim.

Time is money and sometimes worth even more.
3
  • The time in addition to the cash you put in
    expanding your business manages the direction
    towards the growth. This implies leaving
    performing repetitive task, exploring better ways
    to achieve your target audience and connecting
    with your current customers in a better way.

eCommerce marketing is making a positive impact
on the future of eCommerce
4
Importance of Automation in eCommerce

5
Automation in eCommerce is the usage of multiple
software applications and related instruments.
eCommerce automation is about giving your people
and yourself the most important thing you can
time. E-Commerce marketing is an integrated part
of Digital Marketing. Digital marketing can be
defined as the act of promoting and advertising
any product and services using any digital
channels such as the internet. As the marketing
automation is growing day by day so using
marketing automation in e-commerce business can
prove to be a very beneficial step for the growth
of e-commerce business.
6
Lets look at how eCommerce automation can be
integrated into your daily routine.
7
Real World Applications of eCommerce Automation


Directly from gathering email address by means of
a spring up when a visitor land on your page,
sending them different lead nurturing messages,
telling about to buy, are a portion of the things
that automation can manage. Automation can
manage different tasks that are most important to
running your online stores.
8
  • Collect email addresses - Emails are a great way
    to remain connected to your prospect.
  • Send automated emails - Send such emails
    automatically based on the certain user-end
    triggers with help of email automation.
  • Schedule your emails and social media - you can
    also utilize automation to schedule certain
    social media posts and emails.
  • Updating stock/inventory
  • Schedule limited time sales - You can set the
    time period for offering discounts on our
    products.
  • Recommend relevant products - , you can utilize
    machine learning to learn about individual
    customers shopping preferences and suggest them
    relevant items.
  • Set up reminders or alerts - you can set up
    reminders in the form of a notification, email or
    even a text to your customers.

9
Tools For Automation Implementation
10
eCommerce Platform
Social Media Automation
Website analytics
Operation Automation
Automation Implementation Tools
All-in-One tools
Lead Capture Automation
Customer Relation Management
Customer Support Automation
Recommendation engine Automation
Email Marketing Automation
11
Several categories of eCommerce automation that
can be incorporated into your store include -
  1. eCommerce Platform Automation

You have your items supplied in your distribution
center however you need an online portal that can
exhibit your products to your prospects. That
time you need an eCommerce Platform like Shopify,
BigCommerce. Setup your online store, transfer
your products or upload a .csv record.
12
Several categories of eCommerce automation that
can be incorporated into your store include -
2. Operation Automation
  • To run a business, youd need to find inventory,
    maintain a budget.
  • Inventory Management Tools
  • Contalog, Oberlo, TradeGecko, Ecomdash
  • Employee Management Tools
  • TickSpot, Toggl, Project Hamster, Trello, Asana,
    Wunderlist, Google Tasks
  • Finance Management Tools
  • FreshBooks, InvoiceNinja, Intuits QuickBooks,
    Zoho Books

13
Several categories of eCommerce automation that
can be incorporated into your store include -
3. Lead Capture Automation Tool
  • Capturing leads is important from expanding your
    business point of view. Implementing with
    different methods like
  • OptinMonster
  • Sumo
  • OptiMonk
  • ThriveLeads

14
Several categories of eCommerce automation that
can be incorporated into your store include -
4. Customer Relation Management tool
  • Great client relationship tool stores all the
    distinctive data you gather about your customers
    and that helps you to utilize the data to make a
    customized involvement for them.
  • SalesForce
  • Oracle CRM
  • Microsoft Dynamics CRM
  • SAP AG

15
Several categories of eCommerce automation that
can be incorporated into your store include -
5. Email Marketing Automation
  • Now time that you have a list of email
    subscribers so it is time to send them automated
    emails. Some well-known email marketing
    automation is -
  • MailChimp
  • CampaignMonitor
  • DotMailer
  • Constant Contact

16
Several categories of eCommerce automation that
can be incorporated into your store include -
6. Social Media Automation
  • Social media posts can also be automated using
    the following tools -
  • Hootsuite
  • Tweetdeck
  • SocialPilot
  • Buffer

17
Several categories of eCommerce automation that
can be incorporated into your store include -
7. Customer Support Automation
  • Help desk or customer support makes having
    real-time conversations with your client.
  • Olark
  • HelpScout
  • ZenDesk
  • Kayako

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Several categories of eCommerce automation that
can be incorporated into your store include -
8. Website analytics
  • Without analytics, you wouldnt be able to
    measure the performance required to strategize
    better. By using tools to automate the tracking
    process -
  • Google Analytics
  • Hotjar
  • Kissmetrics
  • CrazyEgg

19
Several categories of eCommerce automation that
can be incorporated into your store include -
9. Recommendation Engine Automation
  • Purpose of the eCommerce store is that increases
    the user experience on all channels and helps you
    to gain more engaged customers.
  • Dynamic Yield
  • BoomTrain
  • PredictiveIntent
  • Barilliance

20
Several categories of eCommerce automation that
can be incorporated into your store include -
10. All-in-One tools
  • This Automation tools provide most of the
    above-mentioned functionalities under a single
    platform.
  • InfusionSoft
  • HubSpot
  • Act-On
  • Marketo

21
eCommerce Automation is a growth-driven machine
that helps businesses to expand effectively.
  • For any form of assistance regarding eCommerce
    email marketing, feel free to drop a message at
    info_at_qeretail.com.

22
Thankfully, the introduction of automation in
eCommerce marketing is making a positive impact
on the future of eCommerce
QeRetail
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