Global Bluetooth Beacons Market Pin-point Analysis and Future Strategies 2018 to 2025

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Global Bluetooth Beacons Market

• According to stats, the global Bluetooth beacon
  market is expected to grow at a remarkable rate
  to reach a substantial value by the end of the
  assessment year. The Bluetooth beacon market
  witnessed a sluggish growth during the forecast
  period 2012-2016. However, it attracted enormous
  steam after 2016 and is anticipated to grow at a
  healthy CAGR of 91.4 throughout the period of
  assessment that is 2017-2025. By the end of the
  assessment year, the global market for Bluetooth
  beacons is predicted to reach an enormous
  valuation of more than US 37 Bn from a value of
  US 207 Mn in 2017. This massive growth can be
  credited to several key aspects such as
  consistency in growth of smartphones,
  implementation of beacons in retail stores to
  engage customers and related technologies and
  growing sue of beacons in industries for
  improvement of security. As per the research, it
  has been found that the key players involved in
  this market can emphasize on expansion their
  reach in North America and Asia Pacific region
  over the next couple of years.
• A surge in organized retailing such as specialty
  stores, department stores, hypermarkets,
  supermarkets, cash and carry stores, and
  discounters is increasing Bluetooth beacons
  market growth. This is due to usage of Bluetooth
  beacons in retail industries for delivering
  customers with product information, deals, flash
  sales or to simply hasten the checkout process
  with help of contactless payment systems.
  Multichannel marketing and Product distribution
  have become key trends in the sector of retail
  and this has driven the Bluetooth beacons market
  growth, as manufacturers are forced to develop
  software for beacons. There is high demand of
  Bluetooth Beacons from airports and ground
  transit hubs as they facilitate with the delivery
  of instant notifications related to flight
  delays, gate and platform, departures information
  to passengers.
• Browse the complete report on _at_
  https//www.adroitmarketresearch.com/industry-repo
  rts/bluetooth-beacons-market

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Global Bluetooth Beacons Market

• Some of the factors that hamper the market growth
  include increasing concerns regarding security
  and privacy and a lack of scalability. Another
  challenging issue against industry is
  interoperability issue. However, the rising use
  of Bluetooth beacons in the healthcare sector is
  supporting it to emerge as an opportunity in the
  market. The enhanced range and improved security
  is also anticipated to create a positive outlook
  of the global Bluetooth beacons market.
• Asia-Pacific region has exhibited higher
  potential in the technological growth. In terms
  of revenue generation, it ranks at third
  position. The Bluetooth beacon market in
  Asia-Pacific region has attained a value of US
  40 Mn in 2017 and is predicted to attain higher
  valuation that is US 8 Bn by the end of the
  forecast period.
• Asia-Pacific, mainland China achieved the tag of
  highest contributor in the Bluetooth Beacon
  Market, followed by Japan. In technological
  front, eddystone segment is expected to grow at
  higher pace, with a CAGR of 96.9. In terms of
  market value, iBeacon technology segment is
  projected to be the largest segment and is
  expected to grow at a significant rates in the
  upcoming years. The non-retail and retail
  segments in the end-user category have
  significant contribution. All these segments are
  rapidly adopting Bluetooth beacon and iBeacon
  technology. The retail segment is more dominant
  with respect to market value whereas the
  Bluetooth beacon and iBeacon technology in
  non-retail is growing at a higher pace.
• Some of the key market players operating the
  bluetooth beacons market are Estimote, Inc.,
  BlueCats, Kontakt.io, Qualcomm Inc., Beaconinside
  GmbH, Blesh, Radius Networks, Inc., Bluvision,
  Inc., Onyx Beacon Ltd., Polestar and Quuppa Oy.
  The market have cut-throat competitive edge and
  characterized by both hardware and software
  providers presence.

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Global Bluetooth Beacons Market

• Analyst Commentary
• In 2015, it is predicted that beacon messages
  will reach a retail sales worth 4.1 Billion U.S.
  dollars. In 2016, the beacons technology market
  was valued at 519.6 million U.S. dollars. It was
  estimated to increase at a CAGR of 59.8 to reach
  about 56.6 billion U.S. dollars in size in 2026.
  Compared to women, men tends to more inclined
  towards purchasing based on personalized
  advertising that they see on an in-store display
  or beacon. As in a survey, 91 male who are
  between 18 and 34 years and uses internet
  responded that they get influenced by
  personalized in-store advertising. However,
  compared to men, only 76 women internet users
  get influenced by in-store beacon tech. Near
  about 42 of companies are already engaged in
  proximity marketing (like geolocation and beacons
• 59 feel customers are more engaged in the store.
  53 retailers feel they are able to create more
  relevant and compelling offers in the store. 24
  retailers saw an increase in sales. 24 retailers
  saw an increase in offer redemption, 82 of
  customers make purchase decisions in-store. By
  2018, the beacon installed base will consist of
  4.5 million active beacons overall, with 3.5
  million of these in use by retailers.
• Half of the top 100 retailers in the US tested
  beacons in 2014, this was expected to increase to
  one-third of their store locations by the end of
  2015. Globally, its estimated that 570 million
  Android and Apple smartphones are compatible with
  Bluetooth low energy (BLE), the signal used by
  beacons to trigger smartphone apps. This is
  one-third of the smartphone installed base.
• Purchase a single user copy of the global
  Bluetooth Beacons market report _at_
  https//www.adroitmarketresearch.com/researchrepor
  t/purchase/776

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