Creating Value for Our Clients

1
Creating Value for Our Clients
from mind to market
Business presentation by
China Healthcare Consulting, Inc. 12250 Coast
Dr. Whittier, CA 90601 USA

• Boston Healthcare Associates, Inc.
• 75 Federal Street, 9th Floor
• Boston, MA 02110
• USA

2
The U.S. Healthcare Market

• The largest healthcare market in the world
• gt1 trillion annually
• Mature and highly competitive market
• Dominated by dozens of multinational
  pharmaceutical giants
• Thousands of small and medium-sized companies in
  active alliance with the giants
• Costly RD investment required, and strict FDA
  regulations on clinical trials
• Strong capital market support from both public
  and private segments
• Abundant technology innovations and strong IP
  protection
• Leading hospitals and academic medical centers
  conducting hundreds of clinical trials

3
Challenges for Foreign Companies in the U.S.
Healthcare Market

• Do-It-Yourself Strategy
• Very capital intensive business
• Lack of strong marketing and sales team
• Different business culture
• Little experience with the FDA and clinical trial
  design
• Little experience with medical insurance
  companies and reimbursement

4
Challenges for Foreign Companies in the U.S.
Healthcare Market

• Alliance Strategy
• Need to prepare material to communicate with U.S.
  companies
• Learn to choose your partner from thousands of
  market players
• Learn to access senior management team
• Learn to value your deal using sound financial
  and market knowledge
• Learn to negotiate and structure a deal
  effectively to maximize value

5
About Boston Healthcare Associates

• Leading healthcare consulting firm in the U.S.,
  established for over 9 years
• Served over 100 clients including leading
  domestic and foreign healthcare companies
• Strong leadership management and marketing
  experience in multinational pharmaceutical firms
  like Eli Lilly and Bausch Lomb
• Successful deal-making track record including
  100M alliance deal
• Expert Team experts in law, finance, FDA,
  reimbursement, and various scientific disciplines

6
About China Healthcare Consulting

• One of few leading healthcare consulting firm
  assisting U.S. and Chinese healthcare companies
  conduct business
• Leadership successful record in various
  industrial disciplines. Founders of a China-U.S.
  joint venture healthcare firm in China and the
  largest overseas Chinese pharmaceutical
  professional association (SAPA-NE)
• Expert Team experts in Chinese law, finance, SDA
  and healthcare industry. Years of RD and
  marketing experience in China and the U.S.
• Successful record in marketing and winning
  regulatory approvals for pharmaceutical and
  health products in China
• Network Access to various directors of
  pharmaceutical and biotechnology offices in major
  cities of China. Partnerships with various U.S.
  healthcare consulting and venture capital firms

7
How Can We Help You Succeed?

• Challenges when working alone
• Preparing material and information to communicate
  to the U.S. audience?

• Advantages for working with us
• Experienced industrial experts
• Knowledgeable in law, finance, FDA regulations,
  reimbursement and the healthcare market
• Excellent understanding of scientific background
  for new technologies
• Mastery of Chinese and English
• Excellent communication vehicle

8

How Can We Help You Succeed?

• Challenges when working alone
• How to choose your partners from thousands of
  players?

• Advantages for working with us
• Extensive industrial network management have
  served in various leading pharmaceutical
  companies
• Served more than 100 clients
• Large proprietary database with information about
  6,000 firms
• Evaluate potential business partners and their
  deal history
• Conduct due diligence on these companies

9
How Can We Help You Succeed?

• Challenges when working alone
• How to access senior management teams?

• Advantages for working with us
• Prepare sound material to communicate with senior
  management
• Tailor our presentation to the target companys
  interest
• Know how to call, when to call and what they are
  looking for
• We speak their business language

10
How Can We Help You Succeed?

• Challenges when working alone
• How to value your product based on sound
  financial and market knowledge?
• Either overestimate or underestimate the true
  value of your product/technology

• Advantages for working with us
• Bring in market experts to assess technology and
  market potential
• Apply market knowledge to develop proprietary
  valuation methodology
• Identify comparable transactions in the industry
  and bring the valuation in line with the
  industrial standard
• Successful track record in closing the deals

11
How Can We Help You Succeed?

• Challenges when working alone
• How to negotiate and structure a deal effectively?

• Advantages for working with us
• Prepare sound valuation model and market
  forecasts
• Internal legal and financial team at the
  negotiating table
• Develop effective negotiation approach
• Prepare deal structures in clients best interest
• Client makes ultimate decision to pursue the deal
  

12
Value-added Services Save Time and Resources

• Working alone
• Takes long time to develop market knowledge and
  network
• Without market knowledge, you can either
  underestimate or overestimate the true value of
  your technology/product
• Employ internal team at high cost
• Frustrations as time and resources are wasted

• Working with us
• Outsource the process, and we plug you right in
  to our existing market network
• Relationships are built over years with senior
  management
• Develop proprietary valuation models that will
  mean the best deal possible for our client
• We share success with clients so we are all
  working toward the same goal

13
Contact Us
from mind to market
China Healthcare Consulting, Inc. 12250 Coast
Dr. Whittier, CA 90601 USA www.chccgroup.com

• Boston Healthcare Associates, Inc.
• 75 Federal Street, 9th Floor
• Boston, MA 02110
• USA
• www.bostonhealthcare.com