The Dominance Of Mobile Responsive Web Design

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The Dominance Of Mobile Responsive Web Design
Straight Up Marketing
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Since the Google rolled out its update for mobile
on 21st April 2015, the importance of having a
responsive web design has risen considerably. The
fall in ranking is imminent for websites that
dont have a Mobile Responsive web design.
Responsive design is also excellent for SEO
campaigns. There are numerous benefits of
having a responsive design for your business
website. Here are some advantages offered by a
responsive site
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A responsive design is the best way to ensure
that your new visitors are annoyed by the design,
usability and layout of the website. Majority of
people especially younger generation are widely
using Smartphone and other mobile devices on a
large scale to surf the internet. Remember that
the younger generations are the most impatient
ones, they wont think twice in leaving the
website that doesnt offer a high quality user
experience.
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If you have an E-commerce website then having a
responsive design helps you to target the huge
mobile user base. If people find your site easy
to navigate then the chances of making purchases
grow considerably. If the navigation is hard then
theres no chance that a user will go to shopping
cart of your site.
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If you have responsive design, then all website
URLS will remain the same and this help in SEO
campaigns. You have to optimise a single website
and transfer it across all the different
platforms. It becomes easier for Google to crawl
and index a responsive design, no matter a user
using an iPhone or a Samsung Smartphone.
However, having a responsive web design doesnt
mean that youll reach the first page of Google
automatically. To achieve high rankings you need
to have a good strategy that contemplate both SEO
and web design.
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A huge amount of time and money can be saved in
situations where changes are supposed to be made
in your website. You only have to make the
changes at one single version and transfer it to
all the platforms. Its less time consuming as
you only need to make amends at a single place.
So, with help of responsive design you wont have
to make separate changes for desktop and mobile
versions of the website.
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If the web design is user friendly then visitors
will prefer your website. This means higher
conversions and lower bounce rates. So, your
business sales will increase if you provide a
good experience to the visitors. Responsive web
design makes your website look more contemporary.
The younger generation which usually spends more
time on the internet feel more comfortable with
latest designs and technologies. To know more
about Responsive Web Design, you can read our
blog post Responsive Web Designing-The Best Way
to Make Your Website a Hit.
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By being responsive, you can simply beat your
competitors in the online market. Majority of
websites are still far away from responsive web
design, even when experts keep on repeating the
importance of having such designs. So, responsive
design provides you an excellent opportunity to
ride ahead of your competitors.
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Thank You
Straight Up Marketing