Get 20% Disc. Cord-Cutting - Market Research Report

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Get 20 Disc.Cord-Cutting.
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Summary
USA / Europe Benchmark - Is Europe ready? With a
television and video access market in profound
transformation and practices that are still
evolving, traditional television players face
unprecedented instability. To address these
questions, this study explores the key issues of
the cord-cutting phenomenon. To do so, it
presents a detailed analysis of the North
American market, the world's most advanced, so
that lessons can be drawn for Europe. Report's
key questions What lessons can be drawn from
the strategies of the leading US players? What
phenomena are actually at work? cord-cutting,
cord-shaving, cord- switching, cord-never?
How does OTT video impact television and video
markets in Europe and the United States? Is
Europe's lag behind the U.S. in audiovisual
content and technology irreversible?
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What choices are TV industry players up against
- moving towards defensive or offensive
strategies? Profile of key players ABC
Amazon Apple ATT U-verse TV
Blockbuster/Dish Online Comcast Facebook
Google HBO GO Hulu NBA TV Netflix
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PlayOn Showtime Sony Time Warner Cable
Verizon Vudu Other players analysed 4oD
(Channel 4) Acetrax Antena 3 last seven
days ARD Mediathek Arte7 BBC iPlayer
Blinkbox Box Office 365
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Canal Canal Yomvi CanalPlay Canalplay
infinity Cartoon network CBS Chili tv
Cinemalink Club vidéo The report ships with a
slideshow providing the reader with a synopsis of
the study's essential points. It enables you
to share the principal findings rapidly with your
colleagues to use the slides for your internal
presentations or to simply browse through the
main thoughts of the market study at a glance
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Table Of Content

• 1. Executive Summary
• An in-depth study of the Europe/USA benchmark
• 2. The new video offerings in the United States
  benchmark and best practices
• 2.1. The major players
• 2.2. Summary of offers access modes
• 3. Developments of TV and video markets United
  States and Europe
• 3.1. United States
• 3.1.1. Subscription TV growth in turnover
  despite decline in subscribers
• 4. Responses in the United States
• 4.1. Reaction of TV channels
• 4.1.1. Premium channels

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• Cord-Cutting.

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