Research on Internet Music Radio Programmers Market 2017

1
Internet Radio Programmers 2014 2017 Music
Plays and Monetization Mainstays
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• Published August 2014
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2
Internet Radio Programmers 2014 2017 Music
Plays and Monetization Mainstays

• Internet music radio and track play listening is
  on a 14.8 growth trajectory, surpassing 36
  billion hours in 2014, delivered against
  promising programmer monetization efforts
  expected to achieve 1.9 billion in revenue, a
  33.3 gain, according to a sector analytics
  report produced by research.The report,
  Internet Music Radio Programmers market 2014
  2017 Music Plays and Monetization Mainstays,
  analyzes ad supported and subscription listening
  hours (desktop and mobile, with complete 2013 and
  2014 YTD monthly hours by programmer), subscriber
  totals (domestically and internationally),
  inventory by avail format, sellout rates, CPMs,
  media spend, strategic adtech partnerships, rep
  firm relationships and the extent to which
  programmatic systems have integrated with sector
  entrants.   Internet Music Radio annual revenue
  growth by U.S. based programmers (and
  international services conducting operations in
  North America) is forecast to exceed listening
  hour expansion in 2014, as the sector manages
  operational expenses (i.e. royalty fees and
  marketing costs) while building out sophisticated
  sales organizations tasked with achieving greater
  inventory sellout.
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• Ad spend is projected to book 61.1 of revenue by
  2017 (64.4 audio, 25.8 video and 9.8 display),
  reflecting programmer commitment to in-stream
  audio and interstitial video.

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3
Internet Radio Programmers 2014 2017 Music
Plays and Monetization Mainstays

• Moreover, Internet Music Radio programmers are
  stepping up channel outreach efforts aimed at
  brands and agencies to showcase the mediums
  ability to deliver targeted national and local
  broadcast buying scale, particularly against the
  in-stream audio format. Internet Music Radio
  listening hours are forecast to increase at
  double-digit rates through 2017, framing a
  13-year CAGR (2004 2017) of 28.8. Ad supported
  Internet Music Radio listening currently makes up
  71.6 of total hours, a share percentage expected
  to increase through 2017.Ad-supported hours are
  on course to capture 54.2 of total sector
  revenue, and subscription 45.8 in
  2014.Interactive direct response audio
  executions packaged with audience profiling data
  are also expected to support higher in-stream
  CPMs.For 2015 - 2016, we expect revenue gains
  to outpace listening growth, as programmers and
  rep firms train their sales sights on terrestrial
  broadcast budgets, led by Pandora Media.
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Internet Radio Programmers 2014 2017 Music
Plays and Monetization Mainstays

• Table of ContentsExecutive Summary Market
  Trends and Indicators Market Maturity and
  Monetization Rise of the Audio Avail and Buying
  At Scale Internet Music Radio and Track Play
  Programmer Revenue Shows Run-Rate Expansion At
  33 In 2014 Expected 27.4 Rise In 2015
  Terminology and Definitions
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your contact details and questions if any.