RushPlay OnDemand

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RushPlay OnDemand

• By Brian Quandt,
• President HEURIS
• Hollywood, 323-201-2705

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RushPlay OnDemand, a collection of secure
screening tools for the Hollywood theatrical film
and television industry.

• From encrypted self-contained players for review
  of theatrical HD dailies to
• OnDemand-Online methods of watching your
  dailies, rough cuts, or screeners securely right
  from your own living room, screening room, office
  !

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RushPlay OnDemand

• OnDemand-Online methods of watching your
  dailies, rough cuts, VFX tests, edits, or
  screeners securely right from your own living
  room, screening room, office !

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Improving Producers Lives

• Faster
• Fedxing DVDs are fast, but RushPlay OnDemand is
  immediate
• More Secure
• Proven Content Protection and Digital
  Watermarking by Verimatrix, every copy accounted
  for
• Improved Workflow
• Straight from the lab (or editing system) to the
  RushPlay server
• Less time spent mastering DVDs that no one will
  watch
• No more fumbling over who has the latest DVD
  rough cut
• High ROI

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Professional production tools supporting the
entire review and approval process

• Distribute pilots for review by the affiliates
• Editorial review previews
• Dailies review system
• VFX tests and approvals
• Legal approval
• Language translations and market approvals
• Studio and executive reviews

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Introducing RushPlay OnDemand

• The next generation dailies (and editorial)
  review system for Hollywood productions.
• Based on several years of great feedback from our
  existing clients
• Simpler, faster, bullet proof!

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Online Dailies Workflow
Network Operations Center
Encrypted Streaming
Secure FTP
Encoder and ASI capture station
Telecine
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Online Dailies Workflow

• Film shot
• Delivered to film lab and developed
• Negative telecine to VTR
• VTR master encoded to MPEG
• Secure FTP MPEG to NOC
• On demand playback of dailies at home!

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Online Editorial and VFX Workflow
Network Operations Center
Encrypted Streaming
Secure FTP
Avid, FCP, AE, or other QT enabled applications
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Editorial and VFX Workflow
Network Operations Center

• Edit or VFX shot prepared
• Export using HEURIS QT plug-in
• Secure FTP MPEG file to NOC
• On Demand secure playback from home!

Encrypted Streaming
Secure FTP
Avid, FCP, AE, or other QT enabled applications
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RushPlay HD Dailies

• Encrypted self-contained players for review of
  theatrical HD dailies

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RushPlay HD Dailies

• This service provides feature filmmakers and
  television producers true random access to
  dailies all digitally all in HD. The system
  eliminates
• Work picture printing
• 35mm mag transfers
• the syncing of dailies by an assistant editor
• the staff position of a dailies location
  projectionist
• a 35mm film projection system (Pic and track) for
  screenings
• or a costly HD VTR and HD dubs.

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HD Dailies Workflow(self contained screening
room)
harddrive
Rushplay player connected to harddrive and
screening room projector
Encoder and ASI capture station
Telecine
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HD Dailies Workflow(self contained screening
room)

• Workflow
• Film is developed in the lab
• A negative telecine 1-light is done creating a
  HD master at the same time a SD editorial master
  is created
• HD master encoded and transferred to a harddrive
• The harddrive is delivered to the screening room.
• The harddrive is connected to the RushPlay HD
  Dailies system for immediate playback
• Playback feature include full VTR like
  functionality as well as random access to scene
  and take.

Rushplay player connected to harddrive and
screening room projector
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Some of our clients.
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Security Technologies provided by the industry
leader, Verimatrix
Verimatrix modules
Cert. Authority
Decrypt. Keys
Studios, Encoding house
Transaction Server (VTS)
VSS
Digital Cert.
Key
MPEG Encoder
VCI
Encrypted Movie Files
Middle Ware
Pre-processor
STB
Encrypted movies
Digital Watermark insertion point
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Competitors Security Solutions
Movie Licensing Assistance
Piracy Watch
Session-Based Watermarking
Action Mgmt
Content Security
No-Smartcard
PKI
Company
Verimatrix
YES
YES
YES
YES
YES
YES
YES
YES
YES
No
No
No
No
No
WideVine
Latents
YES
YES
No
No
No
No
No
Secure Media
YES
No
No
No
No
No
No
NDS
YES
No
No
No
No
No
No
Nagra Vision
YES
No
No
No
No
No
No
Irdeto Access
YES
No
No
No
No
No
No
Motorola
YES
No
No
No
No
No
No
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Our Partners

• Verimatrix
• Siemens
• Numa
• Streaming 21
• Panasonic
• Apple
• Avid
• 20th Century Fox
• Others.

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Product Overview

• Online Broadband Production Services
• Plug in the set top box and starting viewing your
  work easy!
• RushPlay OnDemand Dailies
• RushPlay OnDemand Editorial
• RushPlay OnDemand Screeners

• Self Contained Production Services
• Dont have a network connection? Try one of our
  fully canisterized systems.
• RushPlay (using the Mediasonic players)
• RushPlay OnDemand HD Dailies products can be
  supplied fully canisterized enabling
  non-connected secure playback as well.

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RushPlay OnDemand and RushPlay HD Dailies Demo
Self-contained HD dailies players for theatrical
or TV production. Online systems for editorial
and VFX previews.

• Available direct or through our partner post
  production service companies in Hollywood and
  Burbank.
• For more information, contact Brian Quandt
  323-201-2705