Reduce Your Spam Complaint Rate Using Email Feedback Loops - PowerPoint PPT Presentation

About This Presentation
Title:

Reduce Your Spam Complaint Rate Using Email Feedback Loops

Description:

Obtaining a huge number of email spam complaints might have a big effect on your sender reputation; therefore wouldn’t it be useful to identify who is marking your promotional emails as spam or junk? You can identify this with the help of email feedback loops. – PowerPoint PPT presentation

Number of Views:192

less

Transcript and Presenter's Notes

Title: Reduce Your Spam Complaint Rate Using Email Feedback Loops


1
Reduce Your Spam Complaint Rate Using Email
Feedback Loops
  • By Alphasandesh.com

2
Inception
  • Obtaining a huge number of email spam complaints
    might have a big effect on your sender
    reputation therefore wouldnt it be useful to
    identify who is marking your promotional emails
    as spam or junk? You can identify this with the
    help of email feedback loops.

3
Email feedback loop its benefits
  • Feedback loops are programs that allow senders of
    bulk emails to exactly process spam complaints as
    opt-outs in their email list. Various email
    clients offer this service for legitimate
    businesses, where they can send back an email to
    the sender when a message gets reported as spam
    by the receiver.

4
Check misuse of networks
  • Feedback loops were formerly a tool for ISPs to
    check misuse from their networks. And, at
    present, they are also offered to senders who
    would like to use this service to maintain email
    list hygiene and to look into the things which
    are negatively influencing their email marketing
    campaign.

5
Maintain sender reputation
  • An email feedback loop permits the internet
    service providers to aware senders when their
    email has produced a spam complaint, facilitating
    the sender to opt-out from the belligerent
    recipient. Thus, you must think carefully about
    repetitive complaints to protect your sender
    reputation.

6
Enhance delivery rate
  • Feedback loops help you in finding discontented
    subscribers, increase your email deliverability
    rates and reduce your spam complaint rate. This
    also facilitates you to keep a good reputation
    for the ISPs. It allows you to verify your
    registration or sign up process that append users
    to their mailing list when a user gets
    registered.

7
Increase actual registration
  • Enhanced complaint rate can be due to those email
    subscribers who actually does not realize why
    they signed up with you. So, the email feedback
    loops help the senders in improving the quality
    of their registration procedure.

8
Conclusion
  • There are various essential factors that improve
    your email reputation, and email feedback loop is
    just one of them.
  • Therefore, it is usually better to use feedback
    loop. And, just do not overlook to consider other
    different areas that help you in enhancing the
    email deliverability as well.

9
Interested in learning more
  • www.alphasandesh.com
  • www.facebook.com/Sandeshalpha
  • twitter.com/alpha_sandesh
  • plus.google.com/u/0/111418856016496243916
  • http//www.youtube.com/alphasandesh1
Write a Comment
User Comments (0)
About PowerShow.com