Moderator: Adrian Toy, Regional Interactive Director, Universal McCann Presenters: Emilie Labidoire,

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Moderator Adrian Toy, Regional Interactive
Director, Universal McCannPresentersEmilie
Labidoire, Project Manager, Reperes - Second
LifeAndrew Peters, Asian Representative,
TwinityJeff Brookes, Regional Director, Asia
Pacific, Sulake, Owners of Habbo Hotel
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Discussion Points

• Overview of Virtual Worlds
• Virtual World Demographics
• Branding and Marketing opportunities
• Building a virtual world marketing strategy