Useful Tips To Market Your Business Through Social Media Networks - PowerPoint PPT Presentation

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Useful Tips To Market Your Business Through Social Media Networks

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Small business owners have to be smart about the ways they promote their company and rely on inexpensive methods like social media marketing, or SMMSocial Media Marketing, part 1 It can be difficult for small business owners to market their company on a budget. This means they have to be smart about the ways they promote their company… – PowerPoint PPT presentation

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Title: Useful Tips To Market Your Business Through Social Media Networks


1
Useful Tips To Market Your Business Through
Social Media Networks
by imjetred  on February 2, 2013
http//www.empowernetwork.com/imjetred/blog/useful
-tips-to-market-your-business-through-social-media
-networks/?idimjetred
2

It can be difficult for small business owners to
market their company on a budget. This means they
have to be smart about the ways they promote
their company and rely on inexpensive methods
like social media marketing, or SMM.
3
SMM is a fresh, budget-friendly and exciting way
for you to connect with more consumers. The
following article will help you get started
with social media marketing.
4
Run contests with incentives
Running contests with incentives on social media
sites, like Twitter and Facebook, is a valuable
way to produce good publicity for your company.
The social aspect of this new online media makes
it easier than ever to quickly disseminate
information. Be sure that it is creative,
entertaining, and has something to do with what
youre selling. Try tapping into your customers
creativity by suggesting that they help you
create a logo or identity mark.  
5
Participate in social media as a reader and
commentator
Make sure you participate in social media as a
reader and commentator as well. This will really
help your business build a stronger presence
online, as well as develop you as an expert on
the topic. Make sure the comments are necessary
and informative, however. Being friendly is
something to admire, but people will like you
even more if you can help them, which in turn
results in more traffic to your site.
6
Put a Like button for Facebook on your blog
Put a Like button for Facebook on your blog,
so people dont have to exit your site to use
this. Since the like button is in plain sight,
viewers are much more likely to click on
it. When you make things easier for your
consumers, you increase your chances of getting
those consumers to come back to your site, or
visit your social media page, and read more.
7
Add visual interest
When you write a blog for your business, add
visual interest to the content. Having nothing
but text is great if youre strictly a writer,
but most people like pictures and videos. Add
some non-text elements to break up the text,
like logos, images or videos that your readers
will want to look at. On the other hand, dont
make it that the only thing seen on your page is
graphics.
8
Be patient
It takes some time and patience to build a
presence on any social media website. You wont
attract tens of thousands of followers in a day.
Even though it has been known to happen in the
past, the likeliness of you doing it is next to
nothing. Make sure you are patient and you will
get followers in time.
9
Create a strategy prior to starting with social
media marketing
What kind of layout do you want? Who is going to
manage your page? You need deadlines when
planning social media marketing, just like you do
for other marketing campaigns, if you hope to
accomplish anything. Stay dedicated and continue
to refine your plan.
10
Post your interviews on YouTube
Post your interviews on YouTube that have
anything to do with your business. When your name
becomes attached to leaders in your field in this
way, you not only provide interesting videos to
your customers but you appear to be an
authority in that niche also. This will be very
helpful in selling your services or products in
your niche. Inspiring Video A tale of 3
Daves   Play Now  
11
Look closely to hire any social marketing
companies
Look closely at any social marketing companies
you may want to hire to expand your presence.
There are known frauds who take advantage of a
business who is not familiar already with how
Internet marketing works. These companies use
thousands of bogus Facebook, YouTube and Twitter
accounts using proxy servers that automate
registration at these sites. Because these
services use abusive tactics, your message is
generally not seen by too many real people, as
the view counts are fake and the fraudulent
accounts are generally terminated fairly quickly.
12
Proofread your content
Proofread any content youre going to post onto
your Facebook profile or tweet on Twitter. All
your work will need to have a professional
appearance. A modest amount of abbreviation may
be necessary when it comes to Twitter, but
exercise some restraint. Make sure your content
is concise but attractive.
13
Press forward and learn
If you havent mastered social media in a few
weeks, continue to press forward and learn.
Success with social media is not something that
usually happens overnight, rather it takes a lot
of time to build up loyal followers to get
benefits of this type of marketing. It usually
takes a year to get enough subscribers and get
used to the different features you can use for
your campaign.
14
Reply to comments
If comments are left on social media sites, reply
to them. This is especially true for any negative
comments. This will let people know that what
they feel is important is also important to you
and your company. They will trust you and your
business more. You never want your customers to
feel as if theyre being ignored, so its
important that you respond to people promptly.
15
Learn from your competitors
In order to begin successfully with social media
marketing so that you can discover your own
voice, you just have to fake this voice until
youre successful. Find out how your competition
uses social media for their marketing purposes,
and get ideas from them until you have an idea of
what will work best for your customers and your
business. Search for your competitors social
media web pages, so you can evaluate their
content, including the types of sales and
promotions they offer.
16
Social media marketing is a low-cost way to
advertise any business via the internet
Instead of focusing on losing your shirt, you can
focus on posting exciting and informative
content, including images, video and text.  By
taking advantage of the many social media sites
that are now available, you should be able to
expand your customer base and grow your
business.
17
Click here to read more of social media marketing
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19
Social Media Marketing
http//www.empowernetwork.com/imjetred/blog/useful
-tips-to-market-your-business-through-social-media
-networks/?idimjetred
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