Title: Global Pharmaceutical Survey 2013-2014 - Market Trends, Buyer Spend and Procurement Strategies in the Global Pharmaceutical Industry
1Global Pharmaceutical Survey 2013-2014 - Market
Trends, Buyer Spend
2Summary
- Product SynopsisGlobal Pharmaceutical Survey
20132014 Market Trends, Buyer Spend and
Procurement Strategies in the Global
Pharmaceutical Industry is a new report by ICD
Research that analyzes how pharmaceutical
industry companies procurement expenditures,
business strategies, and practices are set to
change in 20132014. Additionally, this report
also presents comparative analysis between four
years of survey results (wherever applicable).
This report gives access to category-level
spending outlooks, budgets, supplier selection
criteria, business challenges, and investment
opportunities of leading purchase decision
makers. The report also identifies the future
growth of buyers and suppliers, MA, capital
expenditure, staff hiring, and e-procurement.
This report not only grants access to the
opinions and strategies of business decision
makers and competitors, but also examines their
actions surrounding business priorities, as well
as access to information categorized by region,
company type, and size.
3Continue
- Introduction and LandscapeWhy was the report
written?This report is the result of an
extensive survey drawn from ICD Researchs
exclusive panel of leading global pharmaceutical
industry executives it provides data and
analysis on buyer expenditure, procurement, and
developments within the global pharmaceutical
industry. The report includes key topics such as
global pharmaceutical industry buyer expenditure
and procurement behaviours and strategies, and
identifies the threats and opportunities within
the global pharmaceutical industry, economic
outlook trends, and business confidence within
global pharmaceutical executives. Most secondary
research reports are based on general industry
drivers and do not understand the industry
executives attitude and changing behaviours,
creating a gap in presenting the business outlook
of the industry in an effort to bridge this gap,
ICD Research created this primary-research based
report by gathering the opinions of multiple
stakeholders in the value-chain of the global
pharmaceutical industry.
4Continue
- What is the current market landscape and
what is changing?Executives from the global
pharmaceutical industry anticipate an increase in
levels of consolidation, with 61 of respondents
projecting an increase in MA activities in
2013.What are the key drivers behind recent
market changes?The need for new product
pipelines, new product acquisition, patent
expiries, cost containment and credit
availability have prompted companies to
consolidate positions and look for merger and MA
acquisition.
5Continue
- What makes this report unique and essential to
read?This report is the result of an extensive
survey drawn from ICD Researchs exclusive panel
of leading global pharmaceutical industry
executives it provides data and analysis on
buyer expenditure, procurement, and developments
within the global pharmaceutical industry. The
report includes key topics such as global
pharmaceutical industry buyer expenditure and
procurement behaviours and strategies, and
identifies the threats and opportunities within
the global pharmaceutical industry, economic
outlook trends, and business confidence within
global pharmaceutical industry executives.
Additionally, this report also presents
comparative analysis between four years of survey
results (wherever applicable).
6Continue
- Key Features and BenefitsProject industry
trends and revenue growth expectations in 2013,
and understand business confidence to make
informed business decisions.Drive revenues by
understanding future product investment areas and
key growth regions.Uncover key challenges and
opportunities, and identify the key actions
required to maintain and win buyer
business.Formulate effective sales and marketing
strategies by identifying how buyer budgets are
changing and the direction of spending in the
future. Better promote your business by aligning
your capabilities and business practices with
your customers changing needs Secure stronger
customer relationships by understanding the
behaviour and changing strategies of industry
buyers.
7Continue
- Key Market IssuesChina, Brazil and India are
the important emerging markets to offer growth in
2013.Market uncertainty, responding to price
pressure, rising competition and regulatory
changes are the leading business concerns for
the global pharmaceutical industry in
2013.Overall, for 2013, the average size of the
annual procurement budget for global
pharmaceutical industry buyer respondents is
projected at US127 million, against US127
million in 2012 and US110 million in
2011.Price, level of service and existing
relationship with supplier are considered the
most important factors for supplier selection in
the global pharmaceutical industry, while
environmental records and CSR, brand
reputation and proximity of supplier
operations are considered the least
important.While 16 of buyer respondents from
the global pharmaceutical industry are willing to
implement e-procurement in 2013 or beyond, 32
are already in the different stages of
implementation (partially implemented,
completely implemented, and evaluation or
pilot use)
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- Key HighlightsAn analysis of revenue growth
expectations by senior level respondents reveals
that 62 are more optimistic about their
companys revenue growth in 2013.A significant
percentage of pharmaceutical manufacturing
industry respondents highlighted that capital
expenditure towards new product development,
employee training, and IT infrastructure
development would increase in 2013. The top
three priorities for global pharmaceutical
industry buyer respondents in 2013 are new
products and services, improve operational
efficiency and expand in current markets.A
total of 49 of respondents from pharmaceutical
manufacturing companies, 68 of respondents from
CROs and CMOs companies, and 64 of respondents
from pharmaceutical industry supplier companies
anticipate an increase of their current workforce
in 2013.Survey results show that respondents
from the global pharmaceutical industry
identified the US to offer the highest growth
potential among developed countries in
20132014.
9Table of Contents
- 1. Introduction1.1 What is This Report
About?1.2 Definitions1.3 Methodology1.4
Profile of Survey Respondents Global
Pharmaceutical Industry1.4.1 Global
pharmaceutical industry profile of buyer
respondents1.4.2 Global pharmaceutical industry
profile of supplier respondents2 Executive
Summary3 Global Pharmaceutical Industry
Dynamics3.1 Revenue Growth Projections in the
Global Pharmaceutical Industry3.1.1 Revenue
growth projections by company type3.1.2 Revenue
growth projections by region3.1.3 Revenue growth
projections by company turnover
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