PUBLIC LIBRARY SOCIAL MEDIA PROGRAMS PROTECTING USER PRIVACY IN A PARTICIPATORY SERVICE MODEL (1)

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PUBLIC LIBRARY SOCIAL MEDIA PROGRAMS

• PROTECTING USER PRIVACY IN A
• PARTICIPATORY SERVICE MODEL

Vivian Strabala - November 27, 2011 Research
Paper Media Presentation LIBR 287-14
Stephens, Fall 2011
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Internet Social MediaExplosion
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KEY STATISTICS

• In 2010, over 77 of the U.S. population had
  Internet access
• (Internet World Stats, 2010)
• 65 of adult Internet users reported using a
  social networking site like MySpace, Facebook or
  Linked
• (OCLC, 2010)

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THE PARTICIPATORY LIBRARY

• . . . constant and purposeful change and user
  participation, with the goal of better serving
  current users and reaching potential users.  
• Casey, M., Savastinuk, L. (2007). Library
  2.0 A Guide to Participatory Library Service.
  Medford, N.J Information Today.

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LIBRARIES ARE CHANGING
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LIBRARIANS ARE CHANGING
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USER RIGHT TO PRIVACY

• . . . We protect each library users right to
  privacy and confidentiality with respect to
  information sought or received and resources
  consulted, borrowed, acquired or transmitted.
• (ALA 2008).
• American Library Association (2008). Code of
  Ethics of the American Library Association,
  Chicago, IL.  Accessed November 10, 2011
  viahttp//www.ala.org/ala/issuesadvocacy/proethi
  cs/codeofethics/codeethics.cfm

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A VIRTUAL MEETING PLACE
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• Social Media offers a non-threatening channel of
  two way communication between library
  administrators, staff, patrons and other library
  stakeholders.

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A FEW IDEAS

• Accept Responsibility
• Spearhead Education
• Apply Safeguards
• Be Honest
• Develop a Social Media Policy
• Balance Transparency with Anonymity

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LIBRARY AS COMMUNITY
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Social Media tools should be used to continue, to
strengthen, and to expand the library community.
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MEET THE NEEDS OF THE USER
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DEFEND THE RIGHTS OF USER PRIVACY!
Image from the book cover of Marilyn Johnson's
This Book is Overdue
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Bibliography, Resources, and Slide Credits
American Library Association (2008). Code of
Ethics of the American Library Association,
Chicago, IL.  Accessed November 10, 2011
viahttp//www.ala.org/ala/issuesadvocacy/proethi
cs/codeofethics/codeethics.cfm   Boyd, D.,
Connecting with Communities. Government Expo
2010. Accessed via http//www.youtube.com/watch?
featureplayer_embeddedv1nNgXBIMass Buckland,
M. (1992). Redesigning Library Services A
Manifesto. The American Library Association.
Accessed November 1, 2011 via 
 http//sunsite.berkeley.edu/Literature/Library/Re
designing/html.html) Casey, M. and Stephens, M.,
(2007). The Transparent Library Introducing the
Michaels, Library Journal, accessed via
http//www.libraryjournal.com/article/CA6429283.ht
ml Casey, M., Savastinuk, L. (2007). Library
2.0 A Guide to Participatory Library Service.
Medford, N.J Information Today. Farkas, M.
(2011). Too Much Information? American Libraries,
42(5/6), 36. Accessed November 10, 2011 via
Academic Search Premier. Internet World Stats
(2010). Internet Usage Statistics for the
Americas. Accessed November 15, 2011 via
http//www.internetworldstats.com/stats2.htm. Kap
lan, A. M. Haenlein M. (2010). "Users of the
world, unite! The challenges and opportunities of
Social Media". Business Horizons 53 (1) 5968.
doi10.1016/j.bushor.2009.09.003 Lankes, R. D.,
Silverstein, J., Nicholson, S. (2007).
Participatory Networks The Library As
Conversation. Information Technology and
Libraries, 26,4, 17. Pre-pub version accessed
November 12, 2011 via http//quartz.syr.edu/rdlan
kes/Publications/Journals/COLISFinal-v7.pdf)
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Bibliography, Resources, Slide Credits
Continued
LaRue, J. (2010). The Visibility and Invisibility
of Librarians. Library Journal.com. Accessed
via http//www.libraryjournal.com/lj/reviewsrefer
ence/887361-283/the_visibility_and_invisibility_of
.html.csp   Madden, M., Zickuhr K, (2011). 65 of
Online Adults use Social Networking Sites, Pew
Internet August 26, 2011.  Accessed on November
11, 2011 via http//pewinternet.org/Reports/2011/
Social-Networking-Sites.aspx Millennials  A
Portrait of Generation Next/ Millennials
 Confident.  Connected.  Open to Change, February
24, 2010, accessed November 9, 2010 via
http//pewsocialtrends.org/files/2010/10/millennia
ls-confident-connected-open-to-change.pdf OCLC
(2010), Perceptions of Libraries, 2010 Context
and Community - A Report to the OCLC Membership.
 Accessed November 10, 2011 viahttp//www.oclc.o
rg/reports/2010perceptions/2010perceptions_all.pdf
OCLC (2007). Sharing, Privacy and Trust in Our
Networked World A Report to the OCLC Membership.
Accessed November 13, 2011 via
http//www.oclc.org/reports/sharing/