Regional Climate Prosperity Framework

1
Regional Climate Prosperity Framework

• February 21, 2009
• Doug Henton John Melville
• Collaborative Economics

2
THE FRAMEWORK
3
THE FRAMEWORK

• OUTCOMES create and capture the benefits of
  climate prosperity
• DEMAND -- building the regional market for clean
  and green products and services
• SUPPLY -- growing the regional base of clean and
  green industries
• GLUE -- connects and aligns both demand and
  supply strategies, and tracks economic and
  environmental benefits

4
OUTCOMES
5
Create and Capture Benefits ofClimate Prosperity

• REDUCE GREENHOUSE GAS EMISSIONS
• Total and per capita greenhouse gas emissions
• Share of lower-emission, renewable energy sources
  
• Energy productivity (energy use per GDP)

6
Create and Capture Benefits ofClimate Prosperity

• INCREASE ENERGY AND FINANCIAL SAVINGS
• Total and per capita energy consumption
• Total and per capita financial savings from
  energy efficiency improvements

7
Create and Capture Benefits ofClimate Prosperity

• EXPAND BUSINESS OPPORTUNITIES
• Increase in new companies
• Emergence of new industry sectors
• Growth of revenues and value-added or
  productivity of existing firms
• Growth in venture capital and other invest-ment
  in green and clean companies
• Increase in green patents

8
Create and Capture Benefits ofClimate Prosperity

• GROW GREEN TALENT AND JOBS
• Number of new green jobs in emerging and
  established industry sectors
• Number of workers in education
• Training for green occupations

9
DEMAND
10
Build the Regional Market forClean and Green
Products and Services

• IMPROVE BUILDING EFFICIENCY
• Green building standards and programs for
  residential, commercial, industrial, and
  governmental structures
• Energy audits for buildings
• Energy efficiency efforts for buildings

11
Build the Regional Market forClean and Green
Products and Services

• INCREASE COMMUNITY RESOURCE EFFICIENCY
• AND REUSE
• Efficient water use and reuse efforts
• Waste recycling and energy generation
• Improving the efficiency of community features,
  such as street lights
• Efficient land use strategies.

12
Build the Regional Market forClean and Green
Products and Services

• GROW RENEWABLE ENERGY USE
• Financial incentives
• Regulatory streamlining and related efforts to
  promote rooftop solar systems
• Utility-scale shifts to renewable energy sources

13
Build the Regional Market forClean and Green
Products and Services

• EXPAND CLEANER TRANSPORTATION OPTIONS
• Efforts to shift to alternative fuel vehicles and
  build alternative fuel infrastructure
• Expand and promote public transportation and
  other lower-emission options.

14
Build the Regional Market forClean and Green
Products and Services

• TRANSFORM BUSINESS
• PRODUCTS AND PRACTICES
• Private sector efforts to move to new green
  product lines in established industries
• Shift to new materials and more efficient
  machinery (e.g., computers)
• Redesign production and other
• business processes.

15
Build the Regional Market forClean and Green
Products and Services

• PROVIDE A NEW ENERGY INFRASTRUCTURE
• Build a smart grid
• Implement smart metering

16
SUPPLY
17
Grow the Regional Base ofClean and Green
Industries

• ENCOURAGE GREEN INNOVATION
• Increase RD investment
• Secure patents
• Provide access to testing facilities
• Facilitate commercialization
• Seed start-ups
• Make global linkages to help spur
• regional innovation

18
Grow the Regional Base ofClean and Green
Industries

• FACILITATE GREEN COMPANY EXPANSIONS
• Help individual firms with
• Site location requirements (including land and
  facilities),
• Expansion financing
• Growth needs

19
Grow the Regional Base ofClean and Green
Industries

• BUILD THE GREEN VALUE CHAIN
• Broker linkages among
• Green industry segments
• Buyers and suppliers in the region
• Regional firms and global partners

20
Grow the Regional Base ofClean and Green
Industries

• CREATE A PRO-GREEN REGULATORY CLIMATE
• Alignment of local standards, policies, and
  processes (like permitting and inspection)
• Removal of barriers
• Advocacy of state-level changes to encourage and
  expedite green economic development

21
Grow the Regional Base ofClean and Green
Industries

• EDUCATE AND TRAIN THE GREEN WORKFORCE
• Prepare new workers and retool existing workers
  at all
• levels for
• New Green Jobs
• Solar installers
• Green product manufacturing technicians
• Sales
• Scientists
• Existing jobs that now require green skills
• Electricians
• Construction workers
• Facility operations managers

22
Grow the Regional Base ofClean and Green
Industries

• PROMOTE REGIONAL PRODUCTS AND SERVICES
• Market products and services regionally and
  globally
• Promote a unique regional identity/niche in the
  global green economy.

23
THE GLUE
24
Implementing the Framework

• Regional Climate Prosperity Strategy can be
  developed by engaging all the key stakeholders in
  a collaborative process
• One outcome can be a Negotiated Green Investment
  Strategy

25
Negotiated Green Investment Strategy

• Key Elements
• Public-private- community engagement
• Local-state-federal involvement
• Recognizes fragmentation
• Seeks a shared agenda
• Requires negotiation and collaboration

26
Elements of a Negotiated Green Investment
Strategy
27
Regional Leadership is Required

• Green stimulus is coming
• States are organizing for green jobs
• Localities are looking for funding
• Private sector want markets
• Regions provide a focal point for stakeholders to
  come together around a strategy.