WCET: Best Practices for Faculty in the Convergence of Broadcast and Streaming

1
WCET Best Practices for Faculty in the
Convergence of Broadcast and Streaming

• Kathleen McMonigal, ResearchChannel
• Tim Lorang, University of Washington
• Pauline Stieff, Tufts University

2
Participants

• CENIC
• Duke University
• George Mason University
• Georgia Institute of Technology
• IBM Corporation
• Johns Hopkins University
• Massachusetts Institute of Technology
• National Academy of Engineering
• National Academy of Sciences
• National Institutes of Health
• National Institute of Standards and Technology
• National Science and Technology Medals Foundation
• National Sea Grant College Program
• National University of Singapore
• Pacific Northwest Gigapop
• Oregon State University
• R1edu.org
• Rice University
• Rutgers University

Tufts University Universidad de Puerto
Rico Universitat Politècnica de
Catalunya University of Alaska -
Fairbanks University of Chicago University of
Colorado University of Hawaii University of
Houston University of Maryland University of
North Carolina University of Pennsylvania Universi
ty of Southern California University of Texas -
Austin University of Virginia University of
Washington University of Wisconsin - Madison
University of Wisconsin - Milwaukee Virginia
Tech Yale University Vulcan Northwest,
Inc. Wisconsin Public Television
3
Goals

• Create a media presence for research activity.
• Provide high-quality and accessible resources for
  research information.
• Encourage collaborative technology experiments
  between ResearchChannel participants to develop
  new methods of distribution.

4
Goal 1 - Create a media presence for research
activity

• Strategies
• Increase traditional satellite and cable tv
  distribution
• Target marketing for retransmission
• Create new partnerships for distribution

5
Current Number of Subscribers

• 9.0 million - Dish Network
• 9.1 million - Individual cable systems

18.1 million - Total
6
Hours of Media Viewed per Month
Combined Webcast andVideo On Demand Programs
Hours
7
Regional distribution outside U.S.
Webtrends October 2002 - 2003. U.S. is 75 of
Total, this shows remaining 25
8
(No Transcript)
9
Goal 2 Provide high-quality and accessible
resources for research information

• Strategies
• Develop programming
• Engage new participating organizations
• Get funding for productions

10
Video Library Growth

• 270 New Programs per year

Average23 PremieresEach Month
1255
1158
1048
971
891
Programs
Program ArchiveCumulative Total
763
651
593
482
381
259
61
11
Program Subjects
11
27
8
21
10
6
17
12
University of Southern California

• USC PresentsCU_at_USC

CU_at_USC with James Kincaid
13
Rice University

• Scholars Named "University Professorat Rice
  University

14
Johns Hopkins University

• Bringing Back
• the Johns Hopkins Science Review

15
University of Alaska, Fairbanks
Investigating a Warming Arctic A Conversation
Fishlift Recovery of an Ichthyosaur
16
National Institutes of Health

• Alcohol A Womens Health Issue

17
University of Washington

• Mini-Medical School Series

18
Multi-University/Research Laboratory

• MURL Goals
• Increase awareness among researchers everywhere
  about the recent advances in the availability of
  streaming video technologies
• Provide access anywhere, at any time, to the
  rich, distinctive seminars of the partner
  institutions
• Investigate the potential of streaming video and
  collaborative technologies to change, and
  improve, the delivery of information and
  education
• Explore the social and communication issues that
  may arise from increasing the audience for
  seminars that are traditionally targeted to
  smaller, face-to-face groups

19
Goal 3 Encourage collaborative technology
experiments among participants to develop new
methods of distribution and interaction

20
Strategies

• Integrate and automate traditional television and
  streaming Internet distribution.
• Develop high-quality low latency interactive
  systems.
• Implement meta-data and underlying architecture
  to make programming easily findable.
• In general, support industry and ubiquitous
  vendor standards.
• Provide the highest quality viewing experience.

21
Our Viewers
22
Audience demographics for televised
ResearchChannel programs

• an age range of 25-54 years
• the achievement of an advanced degree
• registered voters
• higher than average Internet use
• employed in a professional/technical/managerial
  career
• business travelers
• a regular reader of The New York Times
• annual household income of 100K plus
• consumers of news and information programming on
  television

Source Media Audit, Spring 2003
23
Online Survey
Source Catalyst Fall 2003
24
Screening

• The ID Zone
• Part 5 of The Zone series
• Producer
• Tim Lorang
• Production Manager
• ResearchChannel

25
Multicast Experiment with vendor solutions for
high quality distribution

• Amnis
• Videocharger
• Video Furnace
• VBrick
• VideoLAN
• DVTS

26
BIG Video First steps in high quality low
latency interactive experiences

• SDI/IP contribution feed quality
• DV/IP
• Plasma screen resolution/IP

27
DigitalWell Asset Management Infrastructure

• Middleware
• Access control
• Automated encoding
• Automated integration of on-line and television
  systems
• Storage and preservation

28
Delivering Reality Internet HDTV

• HD/IP 220 Mbps
• HD Desktop Client at 19.2 Mbps